---
title: "Basketball Shoes — $790K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/basketball-shoes"
last_updated: "2026-08-09T16:53:59.578Z"
locale: en
meta:
  description: "Niche score 48/100 · $790K/yr market · 9.3M searches/yr · $60.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $790K/yr market · 9.3M searches/yr · $60.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Basketball Shoes — $790K/yr Amazon US Niche (2026) - Flapen"
---

# **basketball shoes**

**Skip it**

Weak search conversion (0.1%) — this niche doesn't clear our bar today.

Market size 72Growth 13Conversion 2Competition 97Returns 15Price range 72Avg price 89Brand share 46Review moat 36Quality gap 48

**Competition**

**Incredible****11%**

top-5 click share — an open shelf

**Avg price**

**Great****$60.45**

avg listing price — sweet spot $15–$100

**Market size**

**Good****$790K**

$790K/yr · 9.3M searches

**Price range**

**Good****$24.27–$129.79**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,892.66**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Bad****7.9%**

return rate — above 5% kills the launch gate

**Growth**

**Bad****-24.2%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.1%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, basketball shoes is a $790K/yr Amazon United States market (9.3M searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Skip it — 48/100.

Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **basketball shoes market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**13K–15K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$756K–$907K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.1%**</dd>

<dt>**Avg BSR**</dt><dd>**#366**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**95%**</dd>

<dt>**Sponsored**</dt><dd>**74%**</dd>

<dt>**Out of stock**</dt><dd>**10.1%**</dd>

<dt>**Avg brand age**</dt><dd>**42 months**</dd>

<dt>**Avg seller age**</dt><dd>**121 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (11% combined) — an open shelf where new products get seen.

**Brands**

**27 **▲rising

**Sellers**

**325**

**Top-5 brand share**

**78%**

Top 20: 98%

**Top-5 click share**

**11%**

Top 20: 30%

**Open market**

**23%**

- Nike29% - PEAK16% - adidas13% - Under Armour10% - Reebok5% - ANTA4%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -24.2% search growth over the last 90 days.

1.8M1.3MPrime Day '24Black Friday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 4.9×

[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/basketball-shoes/trend)

## **Top basketball shoes search terms**

- **basketball shoes**3.4M/yr-27.0%0.0% conv. - **mens basketball shoes**1.1M/yr-27.0%0.1% conv. - **basketball shoes for men**878K/yr-16.9%0.1% conv. - **nike basketball shoes**525K/yr+2.9%0.0% conv. - **lebron basketball shoes**165K/yr+24.6%0.0% conv. - **boys basketball shoes**546K/yr-52.3%0.1% conv. - **womens basketball shoes**459K/yr-35.1%0.1% conv. - **adidas basketball shoes**182K/yr-0.9%0.0% conv. - **kids basketball shoes**267K/yr-44.1%0.1% conv. - **basketball shoes men**174K/yr-15.4%0.1% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/basketball-shoes/search-terms)

## **Top basketball shoes products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$8K2%$16K3%$24K4%$32K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![PEAK High Top Mens Basketball Shoes Streetball Master Breathable Non Slip Outdoor Sneakers Cushioning Workout Shoes for Fitness](https://m.media-amazon.com/images/I/41h5oDVYsrL.jpg)**PEAK High Top Mens Basketball Shoes Streetball Master Breathable Non Slip Outdoor Sneakers Cushioning Workout Shoes for Fitness**PEAK**$64.25**4.5★9,576 rev](https://www.amazon.com/dp/B088LJ1VJ8) [2![Under Armour Unisex Lockdown 7 (600) Red/Black/Red 11 US](https://m.media-amazon.com/images/I/317a1h-6RzL.jpg)**Under Armour Unisex Lockdown 7 (600) Red/Black/Red 11 US**Under Armour**$48.13**4.6★3,940 rev](https://www.amazon.com/dp/B0CJTBZPR3) [3![PEAK High Top Mens Basketball Shoes Lou Williams Streetball Master Breathable Non Slip Outdoor Sneakers Cushioning Workout Shoes for Fitness 7 US](https://m.media-amazon.com/images/I/41OtzL58Y4L.jpg)**PEAK High Top Mens Basketball Shoes Lou Williams Streetball Master Breathable Non Slip Outdoor Sneakers Cushioning Workout Shoes for Fitness 7 US**PEAK**$61.28**4.5★9,576 rev](https://www.amazon.com/dp/B083QD7L99) [4![PEAK High Top Mens Basketball Shoes Streetball Master Breathable Non Slip Outdoor Sneakers Cushioning Workout Shoes for Fitness Pink US Size 9.5](https://m.media-amazon.com/images/I/41ZHK+PwX8L.jpg)**PEAK High Top Mens Basketball Shoes Streetball Master Breathable Non Slip Outdoor Sneakers Cushioning Workout Shoes for Fitness Pink US Size 9.5**PEAK**$63.77**4.5★9,576 rev](https://www.amazon.com/dp/B08XK147QM) [5![Nike Mens Precision 8 Mid Basketball Shoes White/Black-Pinksicle-Black 10](https://m.media-amazon.com/images/I/312kdSOgoTL.jpg)**Nike Mens Precision 8 Mid Basketball Shoes White/Black-Pinksicle-Black 10**Nike**$41.61**4.4★385 rev](https://www.amazon.com/dp/B0FCJ95W5D)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![ANTA Mens Kyrie Irving Kai 1 Speed Basketball Shoes 9.5](https://m.media-amazon.com/images/I/31WdOXj8D5L.jpg)**ANTA Mens Kyrie Irving Kai 1 Speed Basketball Shoes 9.5**ANTA**$67.70**203 rev8mo ago](https://www.amazon.com/dp/B0G11V326B) [![Nike Mens Precision 8 Mid Basketball Shoes White/Royal Pulse-Hydrogen Blue 9.5](https://m.media-amazon.com/images/I/31rXbQ3itdL.jpg)**Nike Mens Precision 8 Mid Basketball Shoes White/Royal Pulse-Hydrogen Blue 9.5**Nike**$69.22**385 rev11mo ago](https://www.amazon.com/dp/B0FMNBM7P4) [![Nike Mens Precision 8 Mid Basketball Shoes Anthracite/Sail-Wolf Grey-Sail 12](https://m.media-amazon.com/images/I/31jpzgs-cYL.jpg)**Nike Mens Precision 8 Mid Basketball Shoes Anthracite/Sail-Wolf Grey-Sail 12**Nike**$65.37**385 rev11mo ago](https://www.amazon.com/dp/B0FMNQTZV5) [![adidas Unisex Dame X Basketball Shoes Zero Metallic/Black/Court Green Men 10.5 Women 11.5 Medium](https://m.media-amazon.com/images/I/316gjaO6f+L.jpg)**adidas Unisex Dame X Basketball Shoes Zero Metallic/Black/Court Green Men 10.5 Women 11.5 Medium**adidas**$56.39**219 rev1y ago](https://www.amazon.com/dp/B0DK7R4WYR) [![Nike Mens Precision 8 Mid Basketball Shoes White/Black-Pinksicle-Black 10](https://m.media-amazon.com/images/I/312kdSOgoTL.jpg)**Nike Mens Precision 8 Mid Basketball Shoes White/Black-Pinksicle-Black 10**Nike**$41.61**385 rev1y ago](https://www.amazon.com/dp/B0FCJ95W5D)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Nike Mens Precision 8 Mid Basketball Shoes Anthracite/Sail-Wolf Grey-Sail 12](https://m.media-amazon.com/images/I/31jpzgs-cYL.jpg)**Nike Mens Precision 8 Mid Basketball Shoes Anthracite/Sail-Wolf Grey-Sail 12**Nike**$65.37**4.4★**▲ 55%**](https://www.amazon.com/dp/B0FMNQTZV5) [![Nike Mens Precision 8 Mid Basketball Shoes White/Black-Pinksicle-Black 10](https://m.media-amazon.com/images/I/312kdSOgoTL.jpg)**Nike Mens Precision 8 Mid Basketball Shoes White/Black-Pinksicle-Black 10**Nike**$41.61**4.4★**▲ 55%**](https://www.amazon.com/dp/B0FCJ95W5D) [![Nike Mens Precision 8 Mid Basketball Shoes White/Royal Pulse-Hydrogen Blue 9.5](https://m.media-amazon.com/images/I/31rXbQ3itdL.jpg)**Nike Mens Precision 8 Mid Basketball Shoes White/Royal Pulse-Hydrogen Blue 9.5**Nike**$69.22**4.4★**▲ 55%**](https://www.amazon.com/dp/B0FMNBM7P4) [![Nike Mens Precision 8 Mid Basketball Shoes Black/Game Blue-White-Game Blue 10.5](https://m.media-amazon.com/images/I/31OzFTH6bqL.jpg)**Nike Mens Precision 8 Mid Basketball Shoes Black/Game Blue-White-Game Blue 10.5**Nike**$55.98**4.4★**▲ 54%**](https://www.amazon.com/dp/B0FCHW9V2C) [![Under Armour Unisex Lockdown 7 (001) Black/Black/Metallic Gold 10.5 US](https://m.media-amazon.com/images/I/31y13KAdTLL.jpg)**Under Armour Unisex Lockdown 7 (001) Black/Black/Metallic Gold 10.5 US**Under Armour**$48.48**4.6★**▲ 54%**](https://www.amazon.com/dp/B0CJT7HWSX)

**~~View all trending →~~**

## **What buyers say about basketball shoes**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Comfort-Overall**21%

*“So comfortable”*

**Size-Overall**20%

*“Hes fits all his equipment”*

**Quality-Overall**11%

*“Awesome Quality”*

**Value For Money**11%

*“Good Value”*

**Durability**5%

*“Durable material”*

**Color**4%

*“Cool Colors”*

**Exercise/Sports Suitability**3%

*“These are the best gym shoes ever made I used them when I was roofing”*

**Shape/Style**2%

*“They were stylish”*

**Advertised Vs Actual Product**2%

*“As advertised”*

**Storage Capacity**2%

*“Lots of room”*

### **What buyers complain about **

**Size-Overall**27%

*“Too big”*

**Durability**9%

*“Started falling apart after 2 weeks”*

**Quality-Overall**6%

*“Not as high quality either”*

**Product Condition**6%

*“Looked worn when arrived”*

**Comfort-Overall**4%

*“Not comfortable”*

**Stitch/Finish/Polish**2%

*“Appears to be a sewing defect in one of the shoes I got”*

**Material Quality**2%

*“Cheaply made”*

**Width**2%

*“The extra wide is so extra either”*

**Pain Relief-Overall**2%

*“I experienced significant pain in the left heel”*

**Color**2%

*“Red Dye bleeds onto foot and sock”*

### **Top return reasons **

**Size-Overall**31%

**Feet Fit**30%

**Width**13%

**Length**11%

**Advertised Vs Actual Product**2%

**Comfort-Overall**2%

**Color**2%

**Material Quality**1%

**Shape/Style**1%

**Product Condition**1%

## **Common questions**

<dl>

<dt>**Is basketball shoes profitable to sell on Amazon United States?**</dt><dd>The niche generates $790K/yr across 239 tracked products. 26 of 68 products launched in the last 360 days are still selling. 90-day search growth is -24.2%. Flapen's verdict: Skip it (48/100).</dd>

<dt>**How competitive is the basketball shoes niche?**</dt><dd>27 brands and 325 sellers compete. The top 5 products take 11% of clicks and top 5 brands hold 78% of demand.</dd>

<dt>**What do buyers complain about in basketball shoes?**</dt><dd>Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 7.9% — above our launch gate.</dd>

<dt>**When does demand for basketball shoes peak?**</dt><dd>Demand peaks in Jul–Aug–Sep; the busiest month runs 4.9× the quietest.</dd>

<dt>**What does it cost to enter the basketball shoes niche?**</dt><dd>Listings span $24.27–$129.79; the average listing price is $60.45 (sweet spot $15–$100). The average incumbent carries 2,893 reviews — the moat a new listing must climb.</dd>

</dl>

## **Related niches in Clothing, Shoes & Jewelry**

- 72 [**first communion gifts for boys**](https://flapen.com/research/us/clothing-shoes-jewelry/first-communion-gifts-for-boys)$398K/yr+223.5%**Worth a look**- 72 [**fifa world cup 2026 tshirt**](https://flapen.com/research/us/clothing-shoes-jewelry/fifa-world-cup-2026-tshirt)$177K/yr>1,000%**Worth a look**- 72 [**american flag hat**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-hat)$764K/yr+428.8%**Worth a look**- 72 [**white socks men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-socks-men)$3.0M/yr+13.3%**Launch it**- 72 [**american flag overalls**](https://flapen.com/research/us/clothing-shoes-jewelry/american-flag-overalls)$662K/yr>1,000%**Worth a look**- 73 [**white ankle socks for men**](https://flapen.com/research/us/clothing-shoes-jewelry/white-ankle-socks-for-men)$448K/yr+88.3%**Worth a look**[**All Clothing, Shoes & Jewelry niches **](https://flapen.com/research/us/clothing-shoes-jewelry)