---
title: "Trend — army jacket - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/army-jacket/trend"
last_updated: "2026-08-09T09:22:54.792Z"
locale: en
meta:
  description: "Niche score 38/100 · $7K/yr market · 280K searches/yr · $49.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 38/100 · $7K/yr market · 280K searches/yr · $49.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — army jacket - Flapen"
---

# **army jacket**

**Skip it**

High returns (11.9%) — this niche doesn't clear our bar today.

Market size 2Growth 2Conversion 1Competition 96Returns 0Price range 48Avg price 93Brand share 94Review moat 34Quality gap 52

**Competition**

**Incredible****14%**

top-5 click share — an open shelf

**Brand share**

**Great****41%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$49.56**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****$14.29–$192.69**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****3,078.97**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$7K**

$7K/yr · 280K searches

**Growth**

**Bad****-46.3%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.1%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****11.9%**

return rate — above 5% kills the launch gate

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

## Trend