---
title: "Anorak Jacket Men — $29K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/anorak-jacket-men"
last_updated: "2026-08-09T13:19:51.639Z"
locale: en
meta:
description: "Niche score 51/100 · $29K/yr market · 389K searches/yr · $33.40 avg price. Weak search conversion (0.2%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $29K/yr market · 389K searches/yr · $33.40 avg price. Weak search conversion (0.2%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Anorak Jacket Men — $29K/yr Amazon US Niche (2026) - Flapen"
---
# **anorak jacket men**
**Worth a look**
Shows a fragmented shelf (top 5 take 12% of clicks), but weak search conversion (0.2%) keeps it on the watch list.
Market size 7Growth 40Conversion 3Competition 97Returns 14Price range 79Avg price 95Brand share 95Review moat 57Quality gap 67
**Competition**
**Incredible****12%**
top-5 click share — an open shelf
**Brand share**
**Incredible****36%**
top-5 brand share — no brand owns this niche
**Avg price**
**Incredible****$33.40**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$15.12–$121.57**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,222.56**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+11.9%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****8.1%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$29K**
$29K/yr · 389K searches
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, anorak jacket men is a $29K/yr Amazon United States market (389K searches/yr). The top 5 brands hold 36% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 51/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **anorak jacket men market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$33K–$42K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#573**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **92%**
- **Out of stock**
- **4.7%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **146 days**
## **Competition & brand share**
Clicks spread well past the top 5 (12% combined) — an open shelf where new products get seen.
**Brands**
**63 **▼falling
**Sellers**
**148**
**Top-5 brand share**
**36%**
Top 20: 74%
**Top-5 click share**
**12%**
Top 20: 33%
**Open market**
**60%**
- Locachy11% - Yousify9% - UIQUR7% - Verdusa5% - Tankaneo4% - PESION4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +11.9% search growth over the last 90 days.
18K13KPrime Day '24Spike '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.7×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/anorak-jacket-men/trend)
## **Top anorak jacket men search terms**
- **wind breaker**126K/yr-10.1%0.1% conv. - **cropped windbreaker jacket women**34K/yr+56.5%0.3% conv. - **black windbreaker**48K/yr+2.1%0.4% conv. - **white windbreaker women**22K/yr+68.2%0.6% conv. - **nike windbreaker women**31K/yr+0.7%0.1% conv. - **cropped windbreaker**11K/yr+70.6%0.3% conv. - **wind jacket**14K/yr+26.8%0.1% conv. - **wind breaker jacket**16K/yr-4.5%0.1% conv. - **lightweight windbreaker**11K/yr+45.5%0.2% conv. - **cropped rain jacket**8K/yr+134.7%0.2% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/anorak-jacket-men/search-terms)
## **Top anorak jacket men products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%$2862%$5713%$8574%$1K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Locachy Womens Lightweight Zip Up Athletic Jacket Stand Collar Windproof Sun Protection Workout Outdoor Jacket Black M**Locachy**$23.70**4.5★288 rev](https://www.amazon.com/dp/B0C7ZSL62T) [2**Locachy Womens Lightweight Zip Up Athletic Jacket Stand Collar Windproof Sun Protection Workout Outdoor Jacket White M**Locachy**$23.27**4.5★288 rev](https://www.amazon.com/dp/B0C7ZTJG67) [3**UIQUR Mens Rain Jacket Raincoat Windbreaker Running Waterproof Lightweight Packable with Hood Travel Hiking Cycling Black L**UIQUR**$18.12**4.4★1,188 rev](https://www.amazon.com/dp/B0F1F5FWMG) [4**Yousify Womens Waterproof Rain Jackets Lightweight Zip Up Raincoat Outdoor Hiking Hooded Windbreaker with Pocket**Yousify**$29.71**3.9★195 rev](https://www.amazon.com/dp/B0FH53C8YV) [5**Locachy Womens Lightweight Zip Up Athletic Jacket Stand Collar Windproof Sun Protection Workout Outdoor Jacket Black S**Locachy**$23.80**4.5★288 rev](https://www.amazon.com/dp/B0C7ZTZWG1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**PESION PINK Lightweight Rain Cropped Jacket Women Waterproof Raincoat Packable Hooded Windbreaker Hot Pink X-Small**PESION**$44.24**14 rev5mo ago](https://www.amazon.com/dp/B0GL1LG6M2) [**Yousify Womens Casual Lightweight Jackets Hooded Windbreaker Jacket Sun Protection Coat Spring Outerwear**Yousify**$28.78**54 rev6mo ago](https://www.amazon.com/dp/B0GCYRL66V) [**baleaf Womens Sun Jackets Packable Long Sleeve Lightweight Crop Windbreak UV Shirt UPF 50+ Zip Up Sun Hoodie Athletic Hiking White M**baleaf**$33.20**26 rev7mo ago](https://www.amazon.com/dp/B0G5MSL6XN) [**EIGIOO Mens Hooded Windbreaker Jacket Lightweight Waterproof for Hiking Black XL**EIGIOO**$36.11**44 rev10mo ago](https://www.amazon.com/dp/B0FPDX89WW) [**Yousify Womens Waterproof Rain Jackets Lightweight Zip Up Raincoat Outdoor Hiking Hooded Windbreaker with Pocket**Yousify**$29.71**195 rev10mo ago](https://www.amazon.com/dp/B0FH53C8YV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**EIGIOO Mens Hooded Windbreaker Jacket Lightweight Waterproof for Hiking Black XL**EIGIOO**$36.11**4.6★**▲ 31%**](https://www.amazon.com/dp/B0FPDX89WW) [**Yousify Womens Casual Lightweight Jackets Hooded Windbreaker Jacket Sun Protection Coat Spring Outerwear**Yousify**$28.78**4.2★**▲ 29%**](https://www.amazon.com/dp/B0GCYRL66V) [**Locachy Womens Lightweight Zip Up Athletic Jacket Stand Collar Windproof Sun Protection Workout Outdoor Jacket Beige S**Locachy**$22.98**4.5★**▲ 26%**](https://www.amazon.com/dp/B0D9NHC9PY) [**PESION PINK Lightweight Rain Cropped Jacket Women Waterproof Raincoat Packable Hooded Windbreaker Hot Pink X-Small**PESION**$44.24**4.6★**▲ 25%**](https://www.amazon.com/dp/B0GL1LG6M2) [**Gacaky Womens Lightweight Athletic Jacket Sun Protection Full Zip Long Sleeve Shirts Workout Track Jackets with Pocket Hiking Outdoor Black M**Gacaky**$21.16**4.6★**▲ 19%**](https://www.amazon.com/dp/B0CQR8C9VZ)
**~~View all trending →~~**
## **What buyers say about anorak jacket men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**16%
*“- flattering fit”*
**Weight Light**12%
*“Lightweight and size is true”*
**Quality-Overall**9%
*“Amazing Quality”*
**Weather Proof**7%
*“Can withstand heavy rain”*
**Value For Money**5%
*“Good value”*
**Comfort-Overall**5%
*“Nice and comfortable”*
**Water Resistance**3%
*“Totally water resistant”*
**Advertised Vs Actual Product**3%
*“As advertised”*
**Pockets/Compartments**3%
*“Nice big pockets”*
**Warmth**3%
*“Warm, comfortable and looks great”*
### **What buyers complain about **
**Size-Overall**15%
*“Fit is loose”*
**Water Resistance**11%
*“NOT WATERPROOF”*
**Zipper Quality**6%
*“Zipper doesnt work great either”*
**Material Quality**4%
*“Cheap material”*
**Quality-Overall**4%
*“Cheaply made”*
**Thickness**4%
*“not as thick as a rain coat”*
**Value For Money**2%
*“For the price dont do it”*
**Warmth**2%
*“The jacket is on the thinner side so its not really warm”*
**Sleeve Fit**2%
*“Fits a bit long in sleeves”*
**Breathability**2%
*“It's also not very breathable”*
### **Top return reasons **
**Size-Overall**51%
**Material Quality**7%
**Thin**6%
**Sleeve Fit**4%
**Color**3%
**Length**3%
**Chest Fit**3%
**Advertised Vs Actual Product**2%
**Quality-Overall**2%
**Waist Fit**2%
## **Common questions**
- **Is anorak jacket men profitable to sell on Amazon United States?**
- The niche generates $29K/yr across 204 tracked products. 24 of 73 products launched in the last 360 days are still selling. 90-day search growth is +11.9%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the anorak jacket men niche?**
- 63 brands and 148 sellers compete. The top 5 products take 12% of clicks and top 5 brands hold 36% of demand.
- **What do buyers complain about in anorak jacket men?**
- Top complaints mined from reviews: Size-Overall, Water Resistance, Zipper Quality. The return rate is 8.1% — above our launch gate.
- **When does demand for anorak jacket men peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.7× the quietest.
- **What does it cost to enter the anorak jacket men niche?**
- Listings span $15.12–$121.57; the average listing price is $33.40 (sweet spot $15–$100). The average incumbent carries 1,223 reviews — the moat a new listing must climb.
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