---
title: "Search terms — airtag - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/airtag/search-terms"
last_updated: "2026-08-09T12:31:23.471Z"
locale: en
meta:
  description: "Niche score 55/100 · $107.5M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $107.5M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — airtag - Flapen"
---

# **airtag**

**Worth a look**

Shows a $107.5M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 100Growth 25Conversion 94Competition 4Returns 96Price range 86Avg price 95Brand share 0Review moat 24Quality gap 60

**Market size**

**Incredible****$107.5M**

$107.5M/yr · 27.2M searches

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$33.91**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****11.7%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$4.46–$95.79**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-0.9%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****5,312.29**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****95%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms