---
title: "Abby Cadabby Costume — $25K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/abby-cadabby-costume"
last_updated: "2026-08-09T07:37:49.833Z"
locale: en
meta:
  description: "Niche score 36/100 · $25K/yr market · 143K searches/yr · $27.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 36/100 · $25K/yr market · 143K searches/yr · $27.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Abby Cadabby Costume — $25K/yr Amazon US Niche (2026) - Flapen"
---

# **abby cadabby costume**

**Skip it**

A small market ($25K/yr) — this niche doesn't clear our bar today.

Market size 6Growth 14Conversion 8Competition 85Returns 22Price range 84Avg price 95Brand share 29Review moat 72Quality gap 21

**Avg price**

**Incredible****$27.24**

avg listing price — sweet spot $15–$100

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Price range**

**Great****$6.03–$74.08**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****616.51**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Returns**

**Bad****5.8%**

return rate — above 5% kills the launch gate

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-22.8%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$25K**

$25K/yr · 143K searches

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

According to Flapen's Amazon United States niche tracking, abby cadabby costume is a $25K/yr Amazon United States market (143K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Aug–Sep–Oct–Nov. Verdict: Skip it — 36/100.

Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **abby cadabby costume market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–2K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$41K–$54K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.6%**</dd>

<dt>**Avg BSR**</dt><dd>**#3,644**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**89%**</dd>

<dt>**Sponsored**</dt><dd>**84%**</dd>

<dt>**Out of stock**</dt><dd>**6.5%**</dd>

<dt>**Avg brand age**</dt><dd>**37 months**</dd>

<dt>**Avg seller age**</dt><dd>**180 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

**Brands**

**14 **▲rising

**Sellers**

**32**

**Top-5 brand share**

**87%**

Top 20: 100%

**Top-5 click share**

**30%**

Top 20: 70%

**Open market**

**8%**

- Sesame Street49% - Haysandy16% - INTIMO10% - Disguise8% - Fun Costumes5% - ABG Accessories5% - Open — no brand owns it (8 brands, 8%)

## **Demand & seasonality**

Weekly Amazon search volume, last 84 weeks — -22.8% search growth over the last 90 days.

18K13KHoliday '24Spike '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 42.9×

[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/abby-cadabby-costume/trend)

## **Top abby cadabby costume search terms**

- **abby cadabby costume**97K/yr-32.4%0.7% conv. - **abby cadabby dress**7K/yr-10.7%0.7% conv. - **abby costume**12K/yr+9.0%0.0% conv. - **abby sesame street costume**6K/yr+16.1%0.0% conv. - **abby cadabby costume toddler**17K/yr-8.3%0.3% conv. - **sesame street abby costume**3K/yr-37.1%1.6% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/abby-cadabby-costume/search-terms)

## **Top abby cadabby costume products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$7386%$1K9%$2K12%$3K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Haysandy 4 Pcs Pink and Purple Costume Set for Girls Tutu Skirt Fairy Butterfly Wings with Pom Headband Bopper Pom Wand (10.6 Inches)](https://m.media-amazon.com/images/I/41DK5MqxugL.jpg)**Haysandy 4 Pcs Pink and Purple Costume Set for Girls Tutu Skirt Fairy Butterfly Wings with Pom Headband Bopper Pom Wand (10.6 Inches)**Haysandy**$28.50**4.5★70 rev](https://www.amazon.com/dp/B0CNXVMYZD) [2![Sesame Street Elmo Abby Cadabby Baby Girls Tennis Dress for Infant and Toddler Pink](https://m.media-amazon.com/images/I/31KHFhQwYLL.jpg)**Sesame Street Elmo Abby Cadabby Baby Girls Tennis Dress for Infant and Toddler Pink**Sesame Street**$20.26**4.8★36 rev](https://www.amazon.com/dp/B0FRN82HNH) [3![Sesame Street Boys Hat Elmo Abby Cadabby Adjustable For Toddler Ages 2-4T Purple/Pink](https://m.media-amazon.com/images/I/51JlVAULSGL.jpg)**Sesame Street Boys Hat Elmo Abby Cadabby Adjustable For Toddler Ages 2-4T Purple/Pink**ABG Accessories**$14.74**4.6★678 rev](https://www.amazon.com/dp/B09JQV4JVW) [4![Disguise Sesame Street Abby Deluxe Costume- Size: 3T-4T](https://m.media-amazon.com/images/I/41YRg81K9+L.jpg)**Disguise Sesame Street Abby Deluxe Costume- Size: 3T-4T**Disguise**$39.34**4.4★633 rev](https://www.amazon.com/dp/B001B62UXC) [5![Sesame Street Union Suit Womens Abby Cadabby 3D Hair And Wings Costume Hooded One Piece Pajama (Abby L/XL) Multicolored](https://m.media-amazon.com/images/I/41i0s6RuF0L.jpg)**Sesame Street Union Suit Womens Abby Cadabby 3D Hair And Wings Costume Hooded One Piece Pajama (Abby L/XL) Multicolored**INTIMO**$58.03**4.4★214 rev](https://www.amazon.com/dp/B0FNPS5GQQ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Sesame Street Abby Cadabby Girls Short Sleeve T-Shirt and Shorts Set for Toddler](https://m.media-amazon.com/images/I/41iJ8ErPrXL.jpg)**Sesame Street Abby Cadabby Girls Short Sleeve T-Shirt and Shorts Set for Toddler**Sesame Street**$19.04**3 rev3mo ago](https://www.amazon.com/dp/B0GTMWW68P) [![Sesame Street Abby Cadabby Girls Short Sleeve T-Shirt and Skirt 2 Piece Set for Toddler to Big Kids](https://m.media-amazon.com/images/I/41LjVSi0aSL.jpg)**Sesame Street Abby Cadabby Girls Short Sleeve T-Shirt and Skirt 2 Piece Set for Toddler to Big Kids**Sesame Street**$19.36**11 rev5mo ago](https://www.amazon.com/dp/B0GKPPBTV5) [![Sesame Street Abby Cadabby Girls Short Sleeve T-Shirt and Skirt 2 Piece Set for Toddler to Big Kids](https://m.media-amazon.com/images/I/41LjVSi0aSL.jpg)**Sesame Street Abby Cadabby Girls Short Sleeve T-Shirt and Skirt 2 Piece Set for Toddler to Big Kids**Sesame Street**$19.44**11 rev5mo ago](https://www.amazon.com/dp/B0GKQ169BC) [![Sesame Street Abby Cadabby Girls Short Sleeve Shirt and Bike Shorts Set for Toddler](https://m.media-amazon.com/images/I/41w73TkPyHL.jpg)**Sesame Street Abby Cadabby Girls Short Sleeve Shirt and Bike Shorts Set for Toddler**Sesame Street**$18.95**10 rev5mo ago](https://www.amazon.com/dp/B0GK2QL2SM) [![Sesame Street Abby Cadabby Girls Swimsuit UPF 50+ One Piece Bathing Suit for Toddler Pink](https://m.media-amazon.com/images/I/41Uxu0i9vhL.jpg)**Sesame Street Abby Cadabby Girls Swimsuit UPF 50+ One Piece Bathing Suit for Toddler Pink**Sesame Street**$26.16**7 rev7mo ago](https://www.amazon.com/dp/B0G4WYVPTF)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Sesame Street Abby Cadabby Girls Short Sleeve T-Shirt and Shorts Set for Toddler](https://m.media-amazon.com/images/I/41iJ8ErPrXL.jpg)**Sesame Street Abby Cadabby Girls Short Sleeve T-Shirt and Shorts Set for Toddler**Sesame Street**$19.04**5.0★**▲ 407%**](https://www.amazon.com/dp/B0GTMWW68P) [![Sesame Street Abby Cadabby Girls Swimsuit UPF 50+ One Piece Bathing Suit for Toddler Pink](https://m.media-amazon.com/images/I/41Uxu0i9vhL.jpg)**Sesame Street Abby Cadabby Girls Swimsuit UPF 50+ One Piece Bathing Suit for Toddler Pink**Sesame Street**$26.08**4.8★**▲ 369%**](https://www.amazon.com/dp/B0G4X6GYJ4) [![Sesame Street Elmo Abby Cadabby Baby Girls Tennis Dress for Infant and Toddler Pink](https://m.media-amazon.com/images/I/31KHFhQwYLL.jpg)**Sesame Street Elmo Abby Cadabby Baby Girls Tennis Dress for Infant and Toddler Pink**Sesame Street**$20.26**4.8★**▲ 367%**](https://www.amazon.com/dp/B0FRN82HNH) [![Sesame Street Abby Cadabby Girls Short Sleeve Shirt and Bike Shorts Set for Toddler](https://m.media-amazon.com/images/I/41w73TkPyHL.jpg)**Sesame Street Abby Cadabby Girls Short Sleeve Shirt and Bike Shorts Set for Toddler**Sesame Street**$18.95**5.0★**▲ 367%**](https://www.amazon.com/dp/B0GK2QL2SM) [![Sesame Street Abby Cadabby Girls Short Sleeve T-Shirt and Skirt 2 Piece Set for Toddler to Big Kids](https://m.media-amazon.com/images/I/41LjVSi0aSL.jpg)**Sesame Street Abby Cadabby Girls Short Sleeve T-Shirt and Skirt 2 Piece Set for Toddler to Big Kids**Sesame Street**$19.44**4.8★**▲ 360%**](https://www.amazon.com/dp/B0GKQ169BC)

**~~View all trending →~~**

## **What buyers say about abby cadabby costume**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**34%

*“Perfect fit”*

**Quality-Overall**16%

*“was also great quality for her 1st bday”*

**Color**10%

*“The color is great”*

**Material Quality**9%

*“Perfect material”*

**Durability**8%

*“Durable”*

**Comfort-Overall**5%

*“Comfortable, cute, and the size fits”*

**Advertised Vs Actual Product**3%

*“Well, ya got it almost right”*

**Ease Of Use**3%

*“I like how the wings have velcro on the back so its easy to put on”*

**Weight Light**2%

*“It's not too bulky”*

**Soft Feel**1%

*“Soft, cute”*

### **What buyers complain about **

**Size-Overall**38%

*“tight”*

**Durability**21%

*“The pom Pom fell off the hat”*

**Material Quality**7%

*“There wasn't any give to the material either”*

**Defective Material/Parts**6%

*“Came damaged”*

**Quality-Overall**5%

*“Kind of cheap”*

**Comfort-Overall**2%

*“Meh for a pajamas it should be more comfortable”*

**Product Condition**2%

*“What I didnt like was I got a used costume because the dress”*

**Allergies**2%

*“Ruffles on puffed sleeves leaves brush burn rash”*

**Stitch/Finish/Polish**1%

*“Poor quality and I cant figure out how to get it stitches back on to do myself”*

**Value For Money**1%

*“Definitely not worth the price if it falls apart right away”*

### **Top return reasons **

**Size-Overall**62%

**Length**7%

**Chest Fit**3%

**Waist Fit**3%

**Material Quality**2%

**Advertised Vs Actual Product**2%

**Sleeve Fit**2%

**Value For Money**2%

**Shoulder Fit**2%

**Arm Fit**2%

## **Common questions**

<dl>

<dt>**Is abby cadabby costume profitable to sell on Amazon United States?**</dt><dd>The niche generates $25K/yr across 55 tracked products. 1 of 29 products launched in the last 360 days are still selling. 90-day search growth is -22.8%. Flapen's verdict: Skip it (36/100).</dd>

<dt>**How competitive is the abby cadabby costume niche?**</dt><dd>14 brands and 32 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 87% of demand.</dd>

<dt>**What do buyers complain about in abby cadabby costume?**</dt><dd>Top complaints mined from reviews: Size-Overall, Durability, Material Quality. The return rate is 5.8% — above our launch gate.</dd>

<dt>**When does demand for abby cadabby costume peak?**</dt><dd>Demand peaks in Aug–Sep–Oct–Nov; the busiest month runs 42.9× the quietest.</dd>

<dt>**What does it cost to enter the abby cadabby costume niche?**</dt><dd>Listings span $6.03–$74.08; the average listing price is $27.24 (sweet spot $15–$100). The average incumbent carries 617 reviews — the moat a new listing must climb.</dd>

</dl>

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