---
title: "Trend — 67 pajamas - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/67-pajamas/trend"
last_updated: "2026-08-09T11:24:54.954Z"
locale: en
meta:
  description: "Niche score 45/100 · $21K/yr market · 248K searches/yr · $19.57 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · $21K/yr market · 248K searches/yr · $19.57 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — 67 pajamas - Flapen"
---

# **67 pajamas**

**Skip it**

Soft demand (-74.0% this quarter) — this niche doesn't clear our bar today.

Market size 5Growth 0Conversion 6Competition 82Returns 72Price range 83Avg price 86Brand share 65Review moat 90Quality gap 45

**Review moat**

**Great****201.39**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$19.57**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$11.59–$34.25**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Returns**

**Good****2.1%**

return rate — above 5% kills the launch gate

**Brand share**

**Good****66%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****0.4%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$21K**

$21K/yr · 248K searches

**Growth**

**Bad****-74.0%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Trend