---
title: "2nd Grade Shirt — $14K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/2nd-grade-shirt"
last_updated: "2026-08-09T06:24:15.082Z"
locale: en
meta:
description: "Niche score 54/100 · $14K/yr market · 141K searches/yr · $14.02 avg price. A small market ($14K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · $14K/yr market · 141K searches/yr · $14.02 avg price. A small market ($14K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "2nd Grade Shirt — $14K/yr Amazon US Niche (2026) - Flapen"
---
# **2nd grade shirt**
**Worth a look**
Shows demand growing +820.0% this quarter, but a small market ($14K/yr) keeps it on the watch list.
Market size 4Growth 100Conversion 9Competition 92Returns 27Price range 35Avg price 67Brand share 88Review moat 96Quality gap 24
**Growth**
**Incredible****+820.0%**
90-day search growth — must beat 0% to launch
**Review moat**
**Incredible****88.52**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****23%**
top-5 click share — an open shelf
**Brand share**
**Great****47%**
top-5 brand share — no brand owns this niche
**Avg price**
**Good****$14.02**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$7.97–$18.75**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****4.8%**
return rate — above 5% kills the launch gate
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$14K**
$14K/yr · 141K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, 2nd grade shirt is a $14K/yr Amazon United States market (141K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 54/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **2nd grade shirt market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$42K–$56K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#23,053**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **85%**
- **Out of stock**
- **5.5%**
- **Avg brand age**
- **19 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.
**Brands**
**37 **▼falling
**Sellers**
**29**
**Top-5 brand share**
**47%**
Top 20: 89%
**Top-5 click share**
**23%**
Top 20: 56%
**Open market**
**47%**
- OCURHU17% - LHBNK10% - NQIQO8% - KEKEMI7% - The Children's Place6% - UYIQL6%
## **Demand & seasonality**
Weekly Amazon search volume, last 103 weeks — +820.0% search growth over the last 90 days.
40K30KSpike '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Aug · busiest ÷ quietest = 186.6×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/2nd-grade-shirt/trend)
## **Top 2nd grade shirt search terms**
- **second grade shirt**26K/yr>1,000%0.4% conv. - **2nd grade shirt**19K/yr+630.6%0.5% conv. - **first day of second grade shirt**6K/yr>1,000%0.4% conv. - **2nd grade shirts**4K/yr+452.6%0.1% conv. - **2nd grade tshirt**2K/yr+485.7%0.8% conv. - **2nd grade shirts for girls**40K/yr>1,000%0.8% conv. - **first day of 2nd grade shirt girl**8K/yr>1,000%0.8% conv. - **second grade shirts for girls**20K/yr+351.1%0.5% conv. - **first day of second grade shirt girl**12K/yr+370.0%2.1% conv. - **hello second grade shirt girls**4K/yr>1,000%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/2nd-grade-shirt/search-terms)
## **Top 2nd grade shirt products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$4326%$8649%$1K12%$2K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**OCURHU First Day of Second Grade Shirt for Girls Funny Rainbow Graphic Tshirt 1st Day of School Gifts for Kids Apricot 7-8T**OCURHU**$15.41**4.9★103 rev](https://www.amazon.com/dp/B0F4DD1BD7) [2**UYIQL Second Grade Teacher Shirt for Women First Day of 2nd Grade Shirt Back to School Gift Ranibow Graphic Top Tie Dye L**UYIQL**$13.65**4.2★65 rev](https://www.amazon.com/dp/B0F843T1Q5) [3**OCURHU 2nd Grade Teacher Shirts Women Second Grade Teacher Shirt for First Day of School Casual Letter Printed Tops Apricot-2 M**OCURHU**$14.69**4.4★326 rev](https://www.amazon.com/dp/B0D39BZ5Q2) [4**Women Teacher Shirts Second Grade: Funny Teachers Graphic Tees Back to School Tshirt Teachers Gifts Tops**LHBNK**$17.08**4.8★31 rev](https://www.amazon.com/dp/B0F93NYB3Y) [5**The Childrens Place Girls School Days Short Sleeve Graphic T-Shirts Multipacks Unicorn/1st Day 2nd Grade/Reader 3-Pack Medium**The Children's Place**$18.75**4.8★480 rev](https://www.amazon.com/dp/B0D3MFN8FP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MULOIUDZ Bow First Day of School Shirt for Kid Toddler Girls Kindergarten 1st 2nd Grade T-Shirts Back to School Tees Tops(Pink-2nd Grade 8-9Y)**MULOIUDZ**$14.89**1 rev2mo ago](https://www.amazon.com/dp/B0H246SXZ7) [**MULOIUDZ Bow First Day of School Outfits Kid Toddler Girls Kindergarten 1st 2nd Grade Shirts Back to School T-Shirt Tee Tops(Coral-2nd Grade 7-8Y)**MULOIUDZ**$14.68**2 rev2mo ago](https://www.amazon.com/dp/B0H24GZXX9) [**GLIGLITTR First Day of School Shirt Kids Girls Cute 1st 2nd 3rd Grade T-Shirt Back to School Outfit Funny Graphic Tee Tops (Pink-2nd Grade 7Y)**GLIGLITTR**$15.15**9 rev2mo ago](https://www.amazon.com/dp/B0H1W6N4BV) [**IZYJOY Girls Back to School Shirt 1st 2nd 3rd Grade Rainbow T-Shirt Kids First Day of School Tee Hello 1-3 Grade Outfit Tops (Purple-2nd Grade 7T)**IZYJOY**$14.69**6 rev2mo ago](https://www.amazon.com/dp/B0H1LDW2CX) [**OCURHU First Day of Second Grade Shirt for Girls Funny Rainbow Graphic Tshirt 1st Day of School Gifts for Kids Apricot 7-8T**OCURHU**$14.57**103 rev3mo ago](https://www.amazon.com/dp/B0GTQ5BCW6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**OCURHU First Day of Second Grade Shirt for Girls Funny Rainbow Graphic Tshirt 1st Day of School Gifts for Kids Apricot 7-8T**OCURHU**$14.57**4.9★**▲ 113%**](https://www.amazon.com/dp/B0GTQ5BCW6) [**NQIQO Hello 2nd Grade Teacher Shirts Women First Day of School Tee Pink L**NQIQO**$11.34**4.8★**▲ 113%**](https://www.amazon.com/dp/B0GVXZDJ2H) [**MULOIUDZ Bow First Day of School Outfits Kid Toddler Girls Kindergarten 1st 2nd Grade Shirts Back to School T-Shirt Tee Tops(Coral-2nd Grade 7-8Y)**MULOIUDZ**$14.68**4.5★**▲ 112%**](https://www.amazon.com/dp/B0H24GZXX9) [**MULOIUDZ Bow First Day of School Shirt for Kid Toddler Girls Kindergarten 1st 2nd Grade T-Shirts Back to School Tees Tops(Pink-2nd Grade 8-9Y)**MULOIUDZ**$14.89**5.0★**▲ 111%**](https://www.amazon.com/dp/B0H246SXZ7) [**NQIQO Hello 2nd Grade Teacher Shirts Women First Day of School Tee Pink S**NQIQO**$9.75**4.8★**▲ 111%**](https://www.amazon.com/dp/B0GVXS5MG8)
**~~View all trending →~~**
## **What buyers say about 2nd grade shirt**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**22%
*“Perfect fit”*
**Soft Feel**15%
*“soft”*
**Material Quality**9%
*“The material isnt cheap”*
**Design-Overall**9%
*“The design is very pretty”*
**Quality-Overall**9%
*“It's really well made”*
**Color**7%
*“The colors were bright”*
**Value For Money**5%
*“Great value”*
**Pilling/Linting**3%
*“No pilling after several washes”*
**Neck Fit**3%
*“Its not tight on your neck either”*
**Comfort-Overall**3%
*“comfortable enough for all-day wear”*
### **What buyers complain about **
**Size-Overall**17%
*“Fits a little oversized so Id advise sizing down if you want it to fit instead of being baggy”*
**Color**7%
*“The only thing is that I wish it was available in other colors”*
**Weight Heavy**6%
*“It feels a little heavy”*
### **Top return reasons **
**Size-Overall**59%
**Length**9%
**Material Quality**6%
**Sleeve Fit**4%
**Chest Fit**4%
**Color**2%
**Width**2%
**Waist Fit**2%
**Arm Fit**2%
**Print Quality**2%
## **Common questions**
- **Is 2nd grade shirt profitable to sell on Amazon United States?**
- The niche generates $14K/yr across 75 tracked products. 0 of 35 products launched in the last 360 days are still selling. 90-day search growth is +820.0%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the 2nd grade shirt niche?**
- 37 brands and 29 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 47% of demand.
- **What do buyers complain about in 2nd grade shirt?**
- Top complaints mined from reviews: Size-Overall, Color, Weight Heavy. The return rate is 4.8%.
- **When does demand for 2nd grade shirt peak?**
- Demand peaks in Jul–Aug; the busiest month runs 186.6× the quietest.
- **What does it cost to enter the 2nd grade shirt niche?**
- Listings span $7.97–$18.75; the average listing price is $14.02 (sweet spot $15–$100). The average incumbent carries 89 reviews — the moat a new listing must climb.
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