---
title: "Samsung Galaxy S23 Ultra Stylus Pen — $115K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/cell-phones-accessories/samsung-galaxy-s23-ultra-stylus-pen"
last_updated: "2026-08-09T12:31:35.133Z"
locale: en
meta:
description: "Niche score 43/100 · $115K/yr market · 104K searches/yr · $17.18 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $115K/yr market · 104K searches/yr · $17.18 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Samsung Galaxy S23 Ultra Stylus Pen — $115K/yr Amazon US Niche (2026) - Flapen"
---
# **samsung galaxy s23 ultra stylus pen**
**Skip it**
Soft demand (-16.7% this quarter) — this niche doesn't clear our bar today.
Market size 27Growth 17Conversion 70Competition 17Returns 70Price range 65Avg price 80Brand share 25Review moat 65Quality gap 65
**Avg price**
**Great****$17.18**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****6.4%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Good****2.2%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****910.17**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$9.06–$26.24**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****$115K**
$115K/yr · 104K searches
**Brand share**
**Okay****90%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-16.7%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****80%**
top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, samsung galaxy s23 ultra stylus pen is a $115K/yr Amazon United States market (104K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 43/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **samsung galaxy s23 ultra stylus pen market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$103K–$137K**
- units × avg price
- **Conversion rate**
- **6.4%**
- **Avg BSR**
- **#388**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **92%**
- **Out of stock**
- **3.9%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▼falling
**Sellers**
**13**
**Top-5 brand share**
**90%**
Top 20: 98%
**Top-5 click share**
**80%**
Top 20: 100%
**Open market**
**6%**
- TYHJ27% - CaoXiong25% - SLQ19% - Peixiong13% - Samsung6% - Generic5% - Open — no brand owns it (1 brand, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 102 weeks — -16.7% search growth over the last 90 days.
3K2KPrime Day '25 seasonDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/cell-phones-accessories/samsung-galaxy-s23-ultra-stylus-pen/trend)
## **Top samsung galaxy s23 ultra stylus pen search terms**
- **s pen s23 ultra**19K/yr-10.7%6.7% conv. - **s23 ultra pen**10K/yr-8.4%5.9% conv. - **s23 ultra stylus pen replacement**6K/yr-5.1%9.1% conv. - **samsung galaxy s23 ultra pen**7K/yr-15.0%6.3% conv. - **s23 ultra s pen**7K/yr-18.4%5.8% conv. - **s23 s pen**4K/yr+13.7%1.3% conv. - **samsung galaxy s23 ultra stylus pen**7K/yr-39.3%10.3% conv. - **samsung s23 ultra pen**6K/yr-20.1%5.6% conv. - **s23 ultra pen replacement**7K/yr-37.3%6.2% conv. - **samsung galaxy s 23 ultra stylus pen**5K/yr-29.2%9.8% conv. [**All search terms **](https://flapen.com/research/us/cell-phones-accessories/samsung-galaxy-s23-ultra-stylus-pen/search-terms)
## **Top samsung galaxy s23 ultra stylus pen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$11K20%$23K30%$34K40%$46K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**S Pen S23 Ultra (withBluetooth) Replacement for Samsung Galaxy S23 Ultra Stylus Pen (4096 Pressure Levels) + Replacement Tips/Nibs (Phantom Black)**TYHJ**$26.24**4.6★546 rev](https://www.amazon.com/dp/B0C2X5G55M) [2**S23 Ultra Stylus Pen (WithBluetooth) Replacement for Samsung Galaxy S23 Ultra 5G All Versions S Pen with 5xTips/Nibs (Phantom Black)**SLQ**$26.20**4.5★854 rev](https://www.amazon.com/dp/B0C2J5FZZK) [3**S23 Ultra S Pen for Samsung Galaxy S23 Ultra 5G Stylus Pen S23 Ultra S Pen Replacement withoutBluetooth Function(Phantom Black)**CaoXiong**$9.13**4.1★434 rev](https://www.amazon.com/dp/B0BZ42ZHD2) [4**Galaxy S23 Ultra S Pen for Samsung Galaxy S23 Ultra Stylus Pen Galaxy S23 Ultra 5G S Pen Replacement with 4 096 Pressure Levels(Graphite)**CaoXiong**$9.96**4.1★434 rev](https://www.amazon.com/dp/B0DWK7PM1W) [5**2 Pack for Galaxy S23 Ultra Pen Replacement for Samsung Galaxy S23 Ultra 5G S23 Ultra S Pen Galaxy S23 Ultra Stylus S Pen Replacement withoutBluetooth Function(Phantom Black)**Peixiong**$14.90**4.3★868 rev](https://www.amazon.com/dp/B0C4XWVKCM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**S23 Ultra S Pen (Renewed)**Samsung**$24.24**5 rev10mo ago](https://www.amazon.com/dp/B0FQ8T6P79) [**Samsung Galaxy S23 Ultra Replacement S-Pen Stylus Black (Renewed)**Samsung**$20.69**24 rev10mo ago](https://www.amazon.com/dp/B0FQ8W7PJ9) [**2PCS Galaxy S23 Ultra S Pen (Without Bluetooth) Replacement Compatible Galaxy S23 Ultra Stylus Pen + Replacement Tips/Nibs (Black)**Qenw**$14.92**5,971 rev1y ago](https://www.amazon.com/dp/B0FF43GKFT) [**Galaxy S23 Ultra S Pen for Samsung Galaxy S23 Ultra Stylus Pen Galaxy S23 Ultra 5G S Pen Replacement with 4 096 Pressure Levels(Graphite)**CaoXiong**$9.96**434 rev1y ago](https://www.amazon.com/dp/B0DWK7PM1W) [**2 Pack S23 Ultra Pen Replacement for Samsung Galaxy S23 Ultra 5G S23 Ultra S Pen Galaxy S23 Ultra Stylus S Pen Replacement withoutBluetooth (Purple)**Peixiong**$14.81**868 rev2y ago](https://www.amazon.com/dp/B0CDL7RPV4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**S23 Ultra S Pen (Renewed)**Samsung**$24.24**4.0★**▲ 187%**](https://www.amazon.com/dp/B0FQ8T6P79) [**S23 Ultra S Pen for Samsung Galaxy S23 Ultra 5G Stylus Pen S23 Ultra S Pen Replacement withoutBluetooth Function(Phantom Black)**CaoXiong**$9.13**4.1★**▲ 159%**](https://www.amazon.com/dp/B0BZ42ZHD2) [**Samsung Galaxy S23 Ultra Replacement S-Pen Stylus Black (Renewed)**Samsung**$20.69**4.8★**▲ 116%**](https://www.amazon.com/dp/B0FQ8W7PJ9) [**2PCS Galaxy S23 Ultra S Pen (Without Bluetooth) Replacement Compatible Galaxy S23 Ultra Stylus Pen + Replacement Tips/Nibs (Black)**Qenw**$14.92**4.6★**▲ 31%**](https://www.amazon.com/dp/B0FF43GKFT) [**Galaxy S23 Ultra S Pen Replacement (WithBluetooth) for Samsung Galaxy S23 Ultra 5G All Versions Stylus Touch S Pen +Tips/Nibs (Lavender)**--**$25.14**4.7★**▲ 20%**](https://www.amazon.com/dp/B0CCPM3QC8)
**~~View all trending →~~**
## **What buyers say about samsung galaxy s23 ultra stylus pen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**22%
*“Fits and works”*
**Advertised Vs Actual Product**15%
*“As advertised”*
**Compatibility-Overall**15%
*“These are pretty compatible”*
**Functionality-Overall**8%
*“Works as it should for a stylus”*
**Value For Money**8%
*“Great Value”*
**Quality-Overall**7%
*“I am very pleased with its performance”*
**Connectivity-Overall**5%
*“Connected and works well”*
**Ease Of Use**5%
*“Easy to use”*
**Product Condition**2%
*“Work like new”*
**Accuracy-Overall**2%
*“Works great, very precise”*
### **What buyers complain about **
**Connectivity-Overall**28%
*“The Bluetooth did not connect”*
**Durability**17%
*“Broke”*
**Compatibility-Overall**11%
*“Not compatible”*
**Functionality-Overall**10%
*“Didn't work”*
**Quality-Overall**9%
*“It's definitely not made to well”*
**Touch/Button Controls**8%
*“No button”*
**Size-Overall**4%
*“Does not fit ultra”*
**Value For Money**3%
*“I was told they were very expensive to replace”*
**Charging**1%
*“Wouldn't charge or connect to the s23 ultra”*
**Defective Material/Parts**1%
*“It breaks right away and the needle”*
### **Top return reasons **
**Compatibility-Overall**33%
**Connectivity-Overall**22%
**Size-Overall**12%
**Functionality-Overall**11%
**Touch/Button Controls**5%
**Defective Material/Parts**4%
**Mechanism Issues**3%
**Color**2%
**Value For Money**2%
**Durability**1%
## **Common questions**
- **Is samsung galaxy s23 ultra stylus pen profitable to sell on Amazon United States?**
- The niche generates $115K/yr across 12 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -16.7%. Flapen's verdict: Skip it (43/100).
- **How competitive is the samsung galaxy s23 ultra stylus pen niche?**
- 7 brands and 13 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in samsung galaxy s23 ultra stylus pen?**
- Top complaints mined from reviews: Connectivity-Overall, Durability, Compatibility-Overall. The return rate is 2.2%.
- **When does demand for samsung galaxy s23 ultra stylus pen peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the samsung galaxy s23 ultra stylus pen niche?**
- Listings span $9.06–$26.24; the average listing price is $17.18 (sweet spot $15–$100). The average incumbent carries 910 reviews — the moat a new listing must climb.
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