---
title: "S23 Screen Protector — $863K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/cell-phones-accessories/s23-screen-protector"
last_updated: "2026-08-09T13:40:14.367Z"
locale: en
meta:
description: "Niche score 54/100 · $863K/yr market · 455K searches/yr. A deep review moat (18,441 avg reviews) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · $863K/yr market · 455K searches/yr. A deep review moat (18,441 avg reviews) keeps it on the watch list. Data updated Jul 2026."
"og:title": "S23 Screen Protector — $863K/yr Amazon US Niche (2026) - Flapen"
---
# **s23 screen protector**
**Worth a look**
Shows searches that convert (17.1% search→purchase), but a deep review moat (18,441 avg reviews) keeps it on the watch list.
Market size 75Growth 28Conversion 98Competition 23Returns 68Price range 59Avg price 42Brand share 54Review moat 17Quality gap 72
**Conversion**
**Incredible****17.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Great****$863K**
$863K/yr · 455K searches
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Good****2.3%**
return rate — above 5% kills the launch gate
**Price range**
**Good****$5.02–$29.51**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****73%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Okay****$11.08**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+2.6%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Review moat**
**Bad****18,441.14**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, s23 screen protector is a $863K/yr Amazon United States market (455K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Jul. Verdict: Worth a look — 54/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **s23 screen protector market data**
- **Units sold / yr**
- **60K–80K**
- avg 6,000–8,000/product
- **Revenue / yr**
- **$665K–$886K**
- units × avg price
- **Conversion rate**
- **17.1%**
- **Avg BSR**
- **#375**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **29 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**13 **▲rising
**Sellers**
**19**
**Top-5 brand share**
**73%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**21%**
- Ailun23% - NEW'C14% - Supershieldz12% - Lokyoo12% - amFilm12% - JETech7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +2.6% search growth over the last 90 days.
15K10KPrime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/cell-phones-accessories/s23-screen-protector/trend)
## **Top s23 screen protector search terms**
- **s23 screen protector**125K/yr-1.5%16.6% conv. - **galaxy s23 screen protector**89K/yr+3.7%16.8% conv. - **samsung s23 screen protector**65K/yr+6.7%15.2% conv. - **samsung galaxy s23 screen protector**59K/yr+9.5%14.2% conv. - **screen protector samsung s23**23K/yr+2.0%12.1% conv. - **screen protector s23**18K/yr+8.3%14.8% conv. - **screen protector galaxy s23**15K/yr-5.1%13.6% conv. - **samsung 23 screen protector**7K/yr-2.8%13.1% conv. - **screen protector for samsung s23**8K/yr-10.0%11.9% conv. - **screen protector for galaxy s23**7K/yr+0.9%11.3% conv. [**All search terms **](https://flapen.com/research/us/cell-phones-accessories/s23-screen-protector/search-terms)
## **Top s23 screen protector products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$86K20%$173K30%$259K40%$345K1001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1![Ailun Screen Protector for Galaxy S23 [6.1 Inch] 3Pack + 3Pack Camera Lens Tempered Glass Fingerprint Unlock Compatible 0.25mm Ultra Clear Anti-Scratch Case Friendly [Not For S23 Ultra]](https://m.media-amazon.com/images/I/41Kv53AOYGL.jpg)**Ailun Screen Protector for Galaxy S23 \[6.1 Inch\] 3Pack + 3Pack Camera Lens Tempered Glass Fingerprint Unlock Compatible 0.25mm Ultra Clear Anti-Scratch Case Friendly \[Not For S23 Ultra\]**Ailun**$6.85**4.5★49,227 rev](https://www.amazon.com/dp/B0BN37WMY4) [2**NEWC 3 Pack Designed for Samsung Galaxy S23 Screen Protector Tempered Glass Scratch Resistant Bubble Free Ultra Resistant**NEW'C**$7.11**4.5★107,371 rev](https://www.amazon.com/dp/B0BMQPWBK6) [3**Supershieldz (3 Pack) Designed for Samsung Galaxy S23 5G Tempered Glass Screen Protector Anti Scratch Bubble Free**Supershieldz**$7.27**4.6★4,849 rev](https://www.amazon.com/dp/B0BS71DX1F) [4![Lokyoo 2 Pack Privacy Screen Protector for Samsung Galaxy S23 [Anti-Spy Tempered Glass] [Fingerprint Unlock Support] Anti-Scratch Bubble-Free Easy Install 9H Protective Glass for Galaxy S23](https://m.media-amazon.com/images/I/41IkL1IbNBL.jpg)**Lokyoo 2 Pack Privacy Screen Protector for Samsung Galaxy S23 \[Anti-Spy Tempered Glass\] \[Fingerprint Unlock Support\] Anti-Scratch Bubble-Free Easy Install 9H Protective Glass for Galaxy S23**Lokyoo**$10.14**4.0★458 rev](https://www.amazon.com/dp/B0DQD6R22G) [5![amFilm Auto-Alignment OneTouch for Samsung Galaxy S23 6.1 Screen Protector + Camera Lens Protector Tempered Glass 30 Seconds Installation Bubble Free Case Friendly Anti-Scratch [2+2 Pack]](https://m.media-amazon.com/images/I/4109Rq5ylGL.jpg)**amFilm Auto-Alignment OneTouch for Samsung Galaxy S23 6.1 Screen Protector + Camera Lens Protector Tempered Glass 30 Seconds Installation Bubble Free Case Friendly Anti-Scratch \[2+2 Pack\]**amFilm**$7.29**4.5★34,607 rev](https://www.amazon.com/dp/B0BMG2VV4N)
**~~View all top sellers →~~**
### **Newest**
by launch date
[![Uyiton UnBreak-Glass for Samsung Galaxy S23 Screen Protector [Ultrasonic Fingerprint Support][Auto-Alignment Frame] Scratch-Resistant Bubble-Free S23 Screen Protector 2 Pack](https://m.media-amazon.com/images/I/51ikbcjhTML.jpg)**Uyiton UnBreak-Glass for Samsung Galaxy S23 Screen Protector \[Ultrasonic Fingerprint Support\]\[Auto-Alignment Frame\] Scratch-Resistant Bubble-Free S23 Screen Protector 2 Pack**Uyiton**$15.60**131 rev1y ago](https://www.amazon.com/dp/B0F4X3WF76) [![iCsapr 4 Pack Glass Screen Protector Compatible for Samsung Galaxy S23 / SM-S911u [9H Hardness]-HD Screen Tempered Glass Scratch Resistant Easy Install [Case Friendly]](https://m.media-amazon.com/images/I/31L8rYcgtJL.jpg)**iCsapr 4 Pack Glass Screen Protector Compatible for Samsung Galaxy S23 / SM-S911u \[9H Hardness\]-HD Screen Tempered Glass Scratch Resistant Easy Install \[Case Friendly\]**iCsapr**$6.98**1,917 rev1y ago](https://www.amazon.com/dp/B0DLJPJTFK) [![Lokyoo 2 Pack Privacy Screen Protector for Samsung Galaxy S23 [Anti-Spy Tempered Glass] [Fingerprint Unlock Support] Anti-Scratch Bubble-Free Easy Install 9H Protective Glass for Galaxy S23](https://m.media-amazon.com/images/I/41IkL1IbNBL.jpg)**Lokyoo 2 Pack Privacy Screen Protector for Samsung Galaxy S23 \[Anti-Spy Tempered Glass\] \[Fingerprint Unlock Support\] Anti-Scratch Bubble-Free Easy Install 9H Protective Glass for Galaxy S23**Lokyoo**$10.14**458 rev1y ago](https://www.amazon.com/dp/B0DQD6R22G) [**Slanku \[3-Pack Screen Protector for Samsung Galaxy S23 5G Tempered Glass Support Fingerprint Reader Bubble Free Anti Scratch Easy installation**Slanku**$5.02**414 rev3y ago](https://www.amazon.com/dp/B0BW3LNMYS) [![Galaxy S23 Tempered Glass Screen Protector + Camera Lens Protector [ 2 + 2 Pack ][Case Friendly] [Anti-Scratch] [Ultrasonic Fingerprint Unlock] Clear HD Glass Protective Film for Samsung Galaxy S23](https://m.media-amazon.com/images/I/41fj+qUt2-L.jpg)**Galaxy S23 Tempered Glass Screen Protector + Camera Lens Protector \[ 2 + 2 Pack \]\[Case Friendly\] \[Anti-Scratch\] \[Ultrasonic Fingerprint Unlock\] Clear HD Glass Protective Film for Samsung Galaxy S23**BIGFACE**$13.06**819 rev3y ago](https://www.amazon.com/dp/B0BVQX9PVW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[![Lokyoo 2 Pack Privacy Screen Protector for Samsung Galaxy S23 [Anti-Spy Tempered Glass] [Fingerprint Unlock Support] Anti-Scratch Bubble-Free Easy Install 9H Protective Glass for Galaxy S23](https://m.media-amazon.com/images/I/41IkL1IbNBL.jpg)**Lokyoo 2 Pack Privacy Screen Protector for Samsung Galaxy S23 \[Anti-Spy Tempered Glass\] \[Fingerprint Unlock Support\] Anti-Scratch Bubble-Free Easy Install 9H Protective Glass for Galaxy S23**Lokyoo**$10.14**4.0★**▲ 82%**](https://www.amazon.com/dp/B0DQD6R22G) [![Galaxy S23 Tempered Glass Screen Protector + Camera Lens Protector [ 2 + 2 Pack ][Case Friendly] [Anti-Scratch] [Ultrasonic Fingerprint Unlock] Clear HD Glass Protective Film for Samsung Galaxy S23](https://m.media-amazon.com/images/I/41fj+qUt2-L.jpg)**Galaxy S23 Tempered Glass Screen Protector + Camera Lens Protector \[ 2 + 2 Pack \]\[Case Friendly\] \[Anti-Scratch\] \[Ultrasonic Fingerprint Unlock\] Clear HD Glass Protective Film for Samsung Galaxy S23**BIGFACE**$13.06**4.3★**▲ 58%**](https://www.amazon.com/dp/B0BVQX9PVW) [![iCsapr 4 Pack Glass Screen Protector Compatible for Samsung Galaxy S23 / SM-S911u [9H Hardness]-HD Screen Tempered Glass Scratch Resistant Easy Install [Case Friendly]](https://m.media-amazon.com/images/I/31L8rYcgtJL.jpg)**iCsapr 4 Pack Glass Screen Protector Compatible for Samsung Galaxy S23 / SM-S911u \[9H Hardness\]-HD Screen Tempered Glass Scratch Resistant Easy Install \[Case Friendly\]**iCsapr**$6.98**4.4★**▲ 58%**](https://www.amazon.com/dp/B0DLJPJTFK) [**JETech Screen Protector for Samsung Galaxy S23 5G 6.1-Inch Tempered Glass Film Fingerprint ID Compatible HD Clear 3-Pack**JETech**$7.36**4.5★**▲ 48%**](https://www.amazon.com/dp/B0BR28K79W) [**Supershieldz (3 Pack) Designed for Samsung Galaxy S23 5G Tempered Glass Screen Protector Anti Scratch Bubble Free**Supershieldz**$7.27**4.6★**▲ 40%**](https://www.amazon.com/dp/B0BS71DX1F)
**~~View all trending →~~**
## **What buyers say about s23 screen protector**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Assembly/Installation**16%
*“Easy assemble”*
**Drop/Impact Protection**15%
*“Protectss my phone”*
**Quality-Overall**13%
*“Great quality & easy to apply”*
**Ease Of Use**13%
*“Easy to use”*
**Size-Overall**12%
*“Fit well”*
**Value For Money**7%
*“Good price”*
**Advertised Vs Actual Product**5%
*“Exactly what I wanted”*
**Durability**4%
*“Super durable has saved my phone again and again”*
**Efficiency**2%
*“Works great”*
**Instructions/User Manual/Troubleshooting**2%
*“Great product with very good detailed instructions”*
### **What buyers complain about **
**Size-Overall**25%
*“Too big”*
**Durability**11%
*“It breaks to easy”*
**Compatibility-Overall**7%
*“say they are not polarized compatible”*
**Quality-Overall**5%
*“But I was surprised that quality control did not pick it up”*
**Adhesion/Stickiness**5%
*“I can't get this to stick”*
**Advertised Vs Actual Product**5%
*“Not as advertised”*
**Security**4%
*“I made a big mistake relying on this product for privacy protection”*
**Instructions/User Manual/Troubleshooting**4%
*“Instructions are horrible”*
**Functionality-Overall**3%
*“No matter what I try,they won't come out”*
**Assembly/Installation**3%
*“Hard to get it set properly”*
### **Top return reasons **
**Size-Overall**75%
**Compatibility-Overall**11%
**Functionality-Overall**3%
**Advertised Vs Actual Product**2%
**Adhesion/Stickiness**2%
**Value For Money**1%
**Length**1%
**Defective Material/Parts**1%
**Touch Screen**1%
**Display-Overall**1%
## **Common questions**
- **Is s23 screen protector profitable to sell on Amazon United States?**
- The niche generates $863K/yr across 14 tracked products. 90-day search growth is +2.6%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the s23 screen protector niche?**
- 13 brands and 19 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 73% of demand.
- **What do buyers complain about in s23 screen protector?**
- Top complaints mined from reviews: Size-Overall, Durability, Compatibility-Overall. The return rate is 2.3%.
- **When does demand for s23 screen protector peak?**
- Demand peaks in Jul; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the s23 screen protector niche?**
- Listings span $5.02–$29.51; the average listing price is $11.08 (sweet spot $15–$100). The average incumbent carries 18,441 reviews — the moat a new listing must climb.
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