---
title: "Search terms — phone charm - Flapen"
canonical_url: "https://flapen.com/research/us/cell-phones-accessories/phone-charm/search-terms"
last_updated: "2026-08-09T15:09:29.516Z"
locale: en
meta:
  description: "Niche score 41/100 · $1.3M/yr market · 8.7M searches/yr · $12.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · $1.3M/yr market · 8.7M searches/yr · $12.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — phone charm - Flapen"
---

# **phone charm**

**Skip it**

Weak search conversion (1.2%) — this niche doesn't clear our bar today.

Market size 83Growth 24Conversion 16Competition 16Returns 32Price range 57Avg price 54Brand share 36Review moat 44Quality gap 62

**Market size**

**Great****$1.3M**

$1.3M/yr · 8.7M searches

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****$4.22–$29.56**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$12.42**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****2,110.08**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Returns**

**Okay****4.5%**

return rate — above 5% kills the launch gate

**Growth**

**Bad****-2.3%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.2%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Bad****81%**

top-5 click share — a locked-up shelf

## Search terms