---
title: "Osmo — $4.3M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/cell-phones-accessories/osmo"
last_updated: "2026-08-09T09:48:50.273Z"
locale: en
meta:
description: "Niche score 38/100 · $4.3M/yr market · 1.1M searches/yr · $192.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $4.3M/yr market · 1.1M searches/yr · $192.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Osmo — $4.3M/yr Amazon US Niche (2026) - Flapen"
---
# **osmo**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 97Growth 22Conversion 27Competition 52Returns 25Price range 13Avg price 47Brand share 0Review moat 24Quality gap 35
**Market size**
**Incredible****$4.3M**
$4.3M/yr · 1.1M searches
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Okay****$192.00**
avg listing price — sweet spot $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****5.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Bad****4,981.87**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-6.7%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****$14.10–$661.51**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, osmo is a $4.3M/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **osmo market data**
- **Units sold / yr**
- **25K–30K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$4.8M–$5.8M**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#71**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **96%**
- **Out of stock**
- **3.2%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **158 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**3 **▲rising
**Sellers**
**113**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**54%**
Top 20: 96%
**Open market**
**0%**
- DJI70% - Osmo20% - osmo10% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 35 weeks — -6.7% search growth over the last 90 days.
40K30KBlack Friday '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/us/cell-phones-accessories/osmo/trend)
## **Top osmo search terms**
- **osmo**509K/yr+4.5%0.6% conv. - **dji osmo mobile 7p**142K/yr-24.1%4.6% conv. - **osmo salt**62K/yr-18.3%3.5% conv. - **dji osmo mobile 6**47K/yr+6.9%2.2% conv. - **dji osmo 6**37K/yr-29.4%1.3% conv. - **osmo mobile 7p**68K/yr-33.5%3.8% conv. - **osmo polyx oil**26K/yr-1.8%4.5% conv. - **dji osmo 7p**26K/yr-26.9%3.9% conv. - **osmo 6**13K/yr-7.5%1.2% conv. - **osmos**12K/yr+6.8%0.1% conv. [**All search terms **](https://flapen.com/research/us/cell-phones-accessories/osmo/search-terms)
## **Top osmo products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$431K20%$863K30%$1.3M40%$1.7M1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**DJI Osmo Mobile 7P Gimbal Stabilizer for iPhone Android Native Tracking Lighting 3-Axis Phone Gimbal Quick Launch One-Tap Edit Built-in Extension Rod & Tripod 10hrs Use Phone Charging**DJI**$114.97**4.6★6,586 rev](https://www.amazon.com/dp/B07FTG84SW) [2**DJI Osmo Mobile 8 Advanced Tracking Combo Gimbal Stabilizer for Phone AI Native Tracking with Audio & Lighting 360 Pan Rotation Built-in Extension Rod & Tripod 10h Battery Extension Rod**DJI**$133.88**4.5★2,547 rev](https://www.amazon.com/dp/B0FJ2L67HJ) [3**DJI Osmo Pocket 3 Vlogging Cameras with 1 CMOS & 4K/120fps Vlog Camera 3-Axis Stabilization Fast Focusing Face/Object Tracking Digital Vlogging Camera for YouTube**DJI**$504.76**4.5★3,338 rev](https://www.amazon.com/dp/B0CG19QXWD) [4**DJI Osmo Pocket 3 Creator Combo 1 CMOS 4K Resolution/120fps Vlog Camera 3-Axis Stabilization Face/Object Tracking Mic Included for Clear Sound Digital Camera for YouTube**DJI**$661.51**4.6★6,454 rev](https://www.amazon.com/dp/B0CG19FGQ5) [5**Osmo Seasonings and Sea Salt Bundle By Chef Nick DiGiovanni Flakey White Sea Salt Signature Butcher Rub Golden Gourmet Blend Coastal Catch Seasoning & Garden Harvest Blend (Pack of 5)**osmo**$35.58**4.4★127 rev](https://www.amazon.com/dp/B0F75Y5JDL)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**DJI Osmo Mobile 8 Standard Combo Gimbal Stabilizer for Phone AI Native Tracking 360 Pan Rotation Built-in Extension Rod & Tripod 10h Battery Extension Rod Robust 3-Axis Stabilization**DJI**$102.94**2,547 rev3mo ago](https://www.amazon.com/dp/B0GLPQCR51) [**DJI Osmo Mobile 7P Bundle Gimbal Stabilizer for iPhone Android Native Tracking Lighting 3-Axis Phone Gimbal Built-in Extension Rod & Tripod Mic Mini Transmitter Wireless Microphone**DJI**$126.44**13,765 rev4mo ago](https://www.amazon.com/dp/B0GR9BFWKT) [**DJI Osmo Action 6 8K Waterproof Action Camera Bundle 1/1.1 Square Sensor Variable Aperture of f/2.0f/4.0 50GB Built-in Storage Original Essential Combo + Street Photography Handle Kit**DJI**$480.96**1,802 rev5mo ago](https://www.amazon.com/dp/B0GHNGH7T1) [**DJI Osmo Action 6 8K Waterproof Action Camera Bundle 1/1.1 Square Sensor 50GB Built-in Storage Original Essential Combo + 58 Piece Accessory Kit + 2 Extra Batteries + Extra 64GB Card**DJI**$540.18**1,802 rev6mo ago](https://www.amazon.com/dp/B0GCJCXY1F) [**DJI Osmo Action 6 Essential Combo 8K Waterproof Action Camera with 1/1.1 Square Sensor Variable Aperture of f/2.0f/4.0 Rocksteady 3.0 Cold-Resistant 4hrs Battery 50GB Storage Vlogging Camera**DJI**$381.32**671 rev9mo ago](https://www.amazon.com/dp/B0FNMP8LZX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**DJI Osmo Mobile 7P Bundle Gimbal Stabilizer for iPhone Android Native Tracking Lighting 3-Axis Phone Gimbal Built-in Extension Rod & Tripod Mic Mini Transmitter Wireless Microphone**DJI**$126.44**4.6★**▲ 363%**](https://www.amazon.com/dp/B0GR9BFWKT) [**DJI Osmo Mobile 8 Standard Combo Gimbal Stabilizer for Phone AI Native Tracking 360 Pan Rotation Built-in Extension Rod & Tripod 10h Battery Extension Rod Robust 3-Axis Stabilization**DJI**$102.94**4.5★**▲ 360%**](https://www.amazon.com/dp/B0GLPQCR51) [**Osmo Genius Starter Kit for Kids Ages 610 | 7 Educational Learning Games | iPad Compatible | Educational STEM Learning System | Base Included (7 Games iPad)**Osmo**$66.66**4.6★**▲ 340%**](https://www.amazon.com/dp/B085NM6RSB) [**DJI Osmo Action 6 8K Waterproof Action Camera Bundle 1/1.1 Square Sensor Variable Aperture of f/2.0f/4.0 50GB Built-in Storage Original Essential Combo + Street Photography Handle Kit**DJI**$480.96**4.3★**▲ 317%**](https://www.amazon.com/dp/B0GHNGH7T1) [**DJI Osmo Action 6 8K Waterproof Action Camera Bundle 1/1.1 Square Sensor 50GB Built-in Storage Original Essential Combo + 58 Piece Accessory Kit + 2 Extra Batteries + Extra 64GB Card**DJI**$540.18**4.3★**▲ 314%**](https://www.amazon.com/dp/B0GCJCXY1F)
**~~View all trending →~~**
## **What buyers say about osmo**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**18%
*“The build quality is solid”*
**Ease Of Use**10%
*“Easy to handle”*
**Value For Money**9%
*“Great Value”*
**Video Quality**9%
*“Great videos”*
**Battery Life**4%
*“Battery last forever”*
**Image/Picture Clarity**4%
*“Great image quality”*
**Advertised Vs Actual Product**3%
*“Better than I Expected”*
**Balance/Stability**3%
*“amazing stabilization”*
**Portability**2%
*“So portable”*
**Size-Overall**2%
*“Just the right size”*
### **What buyers complain about **
**Functionality-Overall**9%
*“it doesn't work very well”*
**Battery Life**7%
*“Short battery life”*
**Product Condition**7%
*“was used”*
**Quality-Overall**5%
*“Poor Quality”*
**Charging**5%
*“Battery will not charge”*
**Compatibility-Overall**4%
*“this isn't compatible”*
**Value For Money**4%
*“a bit pricey”*
**Ease Of Use**4%
*“not easy to use as I hoped”*
**Software/Application**4%
*“App doesn't work”*
**Durability**3%
*“Stops working after a few uses”*
### **Top return reasons **
**Functionality-Overall**13%
**Value For Money**12%
**Compatibility-Overall**6%
**Ease Of Use**6%
**Product Condition**6%
**Image/Video Stabilization**5%
**Advertised Vs Actual Product**5%
**Defective Material/Parts**5%
**Camera Quality**4%
**Size-Overall**3%
## **Common questions**
- **Is osmo profitable to sell on Amazon United States?**
- The niche generates $4.3M/yr across 23 tracked products. 8 of 8 products launched in the last 360 days are still selling. 90-day search growth is -6.7%. Flapen's verdict: Skip it (38/100).
- **How competitive is the osmo niche?**
- 3 brands and 113 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in osmo?**
- Top complaints mined from reviews: Functionality-Overall, Battery Life, Product Condition. The return rate is 5.1% — above our launch gate.
- **What does it cost to enter the osmo niche?**
- Listings span $14.10–$661.51; the average listing price is $192.00 (sweet spot $15–$100). The average incumbent carries 4,982 reviews — the moat a new listing must climb.
## **Related niches in Cell Phones & Accessories**
- 65 [**retractable iphone charger cord**](https://flapen.com/research/us/cell-phones-accessories/retractable-iphone-charger-cord)$1.8M/yr-28.0%**Worth a look**- 65 [**bluetooth headset**](https://flapen.com/research/us/cell-phones-accessories/bluetooth-headset)$2.7M/yr-2.2%**Worth a look**- 65 [**iphone 14 pro max screen replacement**](https://flapen.com/research/us/cell-phones-accessories/iphone-14-pro-max-screen-replacement)$1.1M/yr+5.7%**Launch it**- 65 [**iphone 15 pro max privacy screen protector**](https://flapen.com/research/us/cell-phones-accessories/iphone-15-pro-max-privacy-screen-protector)$3.0M/yr-5.1%**Worth a look**- 66 [**samsung charger**](https://flapen.com/research/us/cell-phones-accessories/samsung-charger)$2.4M/yr-4.5%**Worth a look**- 66 [**portable apple watch charger**](https://flapen.com/research/us/cell-phones-accessories/portable-apple-watch-charger)$869K/yr+15.4%**Launch it**[**All Cell Phones & Accessories niches **](https://flapen.com/research/us/cell-phones-accessories)