---
title: "Products — matte screen protector iphone 12 pro max - Flapen"
canonical_url: "https://flapen.com/research/us/cell-phones-accessories/matte-screen-protector-iphone-12-pro-max/products"
last_updated: "2026-08-09T21:13:53.509Z"
locale: en
meta:
  description: "Niche score 41/100 · $11K/yr market · 10K searches/yr · $11.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · $11K/yr market · 10K searches/yr · $11.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — matte screen protector iphone 12 pro max - Flapen"
---

# **matte screen protector iphone 12 pro max**

**Skip it**

A small market ($11K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 22Conversion 87Competition 22Returns 89Price range 49Avg price 45Brand share 41Review moat 18Quality gap 68

**Returns**

**Great****1.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.9%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****$6.17–$23.38**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****$11.42**

avg listing price — sweet spot $15–$100

**Brand share**

**Okay****81%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-6.9%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****74%**

top-5 click share — a locked-up shelf

**Review moat**

**Bad****17,076.23**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$11K**

$11K/yr · 10K searches

## Products