---
title: "Iphone Holder — $261K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/cell-phones-accessories/iphone-holder"
last_updated: "2026-08-09T17:20:56.189Z"
locale: en
meta:
description: "Niche score 37/100 · $261K/yr market · 246K searches/yr · $18.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 37/100 · $261K/yr market · 246K searches/yr · $18.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Iphone Holder — $261K/yr Amazon US Niche (2026) - Flapen"
---
# **iphone holder**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 48Growth 23Conversion 64Competition 11Returns 71Price range 73Avg price 84Brand share 0Review moat 17Quality gap 22
**Avg price**
**Great****$18.56**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$8.93–$31.66**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****5.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****$261K**
$261K/yr · 246K searches
**Growth**
**Bad****-3.8%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****19,604.3**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****87%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, iphone holder is a $261K/yr Amazon United States market (246K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Aug–Sep–Oct. Verdict: Skip it — 37/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **iphone holder market data**
- **Units sold / yr**
- **10K–13K**
- avg 500–750/product
- **Revenue / yr**
- **$186K–$232K**
- units × avg price
- **Conversion rate**
- **5.7%**
- **Avg BSR**
- **#57**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **31 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▲rising
**Sellers**
**10**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**87%**
Top 20: 100%
**Open market**
**0%**
- OMOTON71% - ULANZI29%
## **Demand & seasonality**
Weekly Amazon search volume, last 57 weeks — -3.8% search growth over the last 90 days.
18K13KPrime Day '25Spike '25Spike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 7.3×
[**Open Trend **](https://flapen.com/research/us/cell-phones-accessories/iphone-holder/trend)
## **Top iphone holder search terms**
- **omoton phone stand**35K/yr+28.0%6.0% conv. - **omoton**18K/yr+12.0%2.2% conv. - **ulanzi ma38**95K/yr-35.5%6.1% conv. - **ma38 magnetic phone tripod**21K/yr-46.7%10.4% conv. - **ulanzi ma38 maglock phone stand t163**4K/yr-29.2%13.3% conv. - **ma38**14K/yr-41.7%7.3% conv. - **ulanzi ma38 magnetic phone tripod**6K/yr-32.8%5.1% conv. - **ulanzi tripod ma38**3K/yr-34.9%12.0% conv. - **ulanzi magnetic phone tripod ma38**12K/yr-15.4%2.0% conv. - **ma38 ulanzi**3K/yr-38.0%8.8% conv. [**All search terms **](https://flapen.com/research/us/cell-phones-accessories/iphone-holder/search-terms)
## **Top iphone holder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$26K20%$52K30%$78K40%$104K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**ULANZI MA38 Magnetic Phone Tripod for iPhone 17/16/15-52N Strong Magnet Foldable Hook for Magsafe Phone Tripod Portable Mini Phone Stand for Desk w Arca Uka Mount & Back Magnetic for Vlog/Travel**ULANZI**$31.66**4.6★404 rev](https://www.amazon.com/dp/B0FBGNPRFP) [2**OMOTON TP02 360 Rotating for MagSafe Tripod Aluminum Magnetic Phone Tripod for iPhone 17/16/15 Pro Max Air Women Men Foldable Cell Phone Stand Fits Vlog Gym Travel Essentials Accessories Gift**OMOTON**$25.15**4.6★1,494 rev](https://www.amazon.com/dp/B0FCM3SLLQ) [3**Adjustable Cell Phone Stand OMOTON Aluminum Desktop Cellphone Stand with Anti-Slip Base and Convenient Charging Port Fits All Smart Phones Silver**OMOTON**$9.55**4.8★67,846 rev](https://www.amazon.com/dp/B0744DM3Y3) [4![OMOTON TP03 [Ultra-Slim] for MagSafe Tripod 360 Rotating Magnetic Phone Tripod for iPhone 17/16 Pro Max Air Women Men Fold Cell Phone Stand with 1/4 Screw & Hook Fits Vlog Travel Essentials Gift](https://m.media-amazon.com/images/I/413pqeh+OhL.jpg)**OMOTON TP03 \[Ultra-Slim\] for MagSafe Tripod 360 Rotating Magnetic Phone Tripod for iPhone 17/16 Pro Max Air Women Men Fold Cell Phone Stand with 1/4 Screw & Hook Fits Vlog Travel Essentials Gift**OMOTON**$26.17**4.4★249 rev](https://www.amazon.com/dp/B0FXWLWZZH) [5**OMOTON TP02-Pro Magnetic Phone Holder for Vlogging Content Creator Essentials with 1/4 Screw Arca Strong Back Magnet for Gym Adjustable Phone Stand & Selfie Stick for iPhone 12-17 Series Black**OMOTON**$27.40**4.6★244 rev](https://www.amazon.com/dp/B0FXM5Q8VZ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[![OMOTON TP06 [Equipped Lanyard] for MagSafe Tripod Hook with Magnet Back & Arca-Swiss Base 360 Rotating with 1/4 Screw Magnetic Phone Tripod for iPhone 17/16 Pro Max Air Fits Vlog Travel Gym](https://m.media-amazon.com/images/I/41x4CtPDR3L.jpg)**OMOTON TP06 \[Equipped Lanyard\] for MagSafe Tripod Hook with Magnet Back & Arca-Swiss Base 360 Rotating with 1/4 Screw Magnetic Phone Tripod for iPhone 17/16 Pro Max Air Fits Vlog Travel Gym**OMOTON**$25.99**178 rev5mo ago](https://www.amazon.com/dp/B0G411BPFW) [![OMOTON TP03 [Ultra-Slim] for MagSafe Tripod 360 Rotating Magnetic Phone Tripod for iPhone 17/16 Pro Max Air Women Men Fold Cell Phone Stand with 1/4 Screw & Hook Fits Vlog Travel Essentials Gift](https://m.media-amazon.com/images/I/413pqeh+OhL.jpg)**OMOTON TP03 \[Ultra-Slim\] for MagSafe Tripod 360 Rotating Magnetic Phone Tripod for iPhone 17/16 Pro Max Air Women Men Fold Cell Phone Stand with 1/4 Screw & Hook Fits Vlog Travel Essentials Gift**OMOTON**$26.17**249 rev6mo ago](https://www.amazon.com/dp/B0FXWLWZZH) [**OMOTON TP02-Pro Magnetic Phone Holder for Vlogging Content Creator Essentials with 1/4 Screw Arca Strong Back Magnet for Gym Adjustable Phone Stand & Selfie Stick for iPhone 12-17 Series Black**OMOTON**$27.40**244 rev6mo ago](https://www.amazon.com/dp/B0FXM5Q8VZ) [**OMOTON TP02 360 Rotating for MagSafe Tripod Aluminum Magnetic Phone Tripod for iPhone 17/16/15 Pro Max Air Women Men Foldable Cell Phone Stand Fits Vlog Gym Travel Essentials Accessories Gift**OMOTON**$25.15**1,494 rev11mo ago](https://www.amazon.com/dp/B0FCM3SLLQ) [**ULANZI MA38 Magnetic Phone Tripod for iPhone 17/16/15-52N Strong Magnet Foldable Hook for Magsafe Phone Tripod Portable Mini Phone Stand for Desk w Arca Uka Mount & Back Magnetic for Vlog/Travel**ULANZI**$31.66**404 rev11mo ago](https://www.amazon.com/dp/B0FBGNPRFP)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[![OMOTON TP06 [Equipped Lanyard] for MagSafe Tripod Hook with Magnet Back & Arca-Swiss Base 360 Rotating with 1/4 Screw Magnetic Phone Tripod for iPhone 17/16 Pro Max Air Fits Vlog Travel Gym](https://m.media-amazon.com/images/I/41x4CtPDR3L.jpg)**OMOTON TP06 \[Equipped Lanyard\] for MagSafe Tripod Hook with Magnet Back & Arca-Swiss Base 360 Rotating with 1/4 Screw Magnetic Phone Tripod for iPhone 17/16 Pro Max Air Fits Vlog Travel Gym**OMOTON**$25.99**4.5★**▲ 294%**](https://www.amazon.com/dp/B0G411BPFW) [**OMOTON TP02-Pro Magnetic Phone Holder for Vlogging Content Creator Essentials with 1/4 Screw Arca Strong Back Magnet for Gym Adjustable Phone Stand & Selfie Stick for iPhone 12-17 Series Black**OMOTON**$27.40**4.6★**▲ 276%**](https://www.amazon.com/dp/B0FXM5Q8VZ) [![OMOTON TP03 [Ultra-Slim] for MagSafe Tripod 360 Rotating Magnetic Phone Tripod for iPhone 17/16 Pro Max Air Women Men Fold Cell Phone Stand with 1/4 Screw & Hook Fits Vlog Travel Essentials Gift](https://m.media-amazon.com/images/I/413pqeh+OhL.jpg)**OMOTON TP03 \[Ultra-Slim\] for MagSafe Tripod 360 Rotating Magnetic Phone Tripod for iPhone 17/16 Pro Max Air Women Men Fold Cell Phone Stand with 1/4 Screw & Hook Fits Vlog Travel Essentials Gift**OMOTON**$26.17**4.4★**▲ 209%**](https://www.amazon.com/dp/B0FXWLWZZH) [**Adjustable Cell Phone Stand OMOTON Aluminum Desktop Cellphone Stand with Anti-Slip Base and Convenient Charging Port Fits All Smart Phones Silver**OMOTON**$9.55**4.8★**▲ 31%**](https://www.amazon.com/dp/B0744DM3Y3) [**OMOTON Cell Phone Stand Adjustable Angle Height Desk Phone Dock Holder for iPhone Air 17 Pro Max/Plus/XS/XR Samsung Galaxy S20 / S10 / S9 / S8 and Other Phones (3.5-7.0-Inch)**OMOTON**$8.93**4.6★**▲ 25%**](https://www.amazon.com/dp/B087QBTM6R)
**~~View all trending →~~**
## **What buyers say about iphone holder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Strength**16%
*“the magnet is super strong”*
**Quality-Overall**12%
*“Absolute quality”*
**Magnetic Strength/Adsorption**8%
*“Impressive Magnet”*
**Portability**7%
*“Great for Travel”*
**Ease Of Use**7%
*“Very handy to have”*
**Value For Money**6%
*“good value for the money”*
**Adjustability/Rotatability/Reclining**5%
*“It is adjustable”*
**Design-Overall**5%
*“Good design”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Durability**3%
*“Great and durable stand”*
### **What buyers complain about **
**Magnetic Strength/Adsorption**12%
*“Weak magnet”*
**Durability**8%
*“Broke after 1 month of use”*
**Size-Overall**6%
*“The opening is really small”*
**Quality-Overall**5%
*“Trash”*
**Strength**4%
*“not strong enough to hold the weight”*
**Adhesion/Stickiness**3%
*“the glue to keep them in place was so weak that it would come out at times”*
**Weight Heavy**3%
*“Bulky”*
**Grip**3%
*“the clip wasnt clipping to things it wasnt strong”*
**Ease Of Use**3%
*“Also the slider to open the clip is so hard”*
**Flexibility**3%
*“This stand is NOT flexible”*
### **Top return reasons **
**Size-Overall**16%
**Magnetic Strength/Adsorption**13%
**Weight Heavy**9%
**Functionality-Overall**8%
**Compatibility-Overall**7%
**Advertised Vs Actual Product**5%
**Value For Money**5%
**Defective Material/Parts**5%
**Ease Of Use**4%
**Strength**2%
## **Common questions**
- **Is iphone holder profitable to sell on Amazon United States?**
- The niche generates $261K/yr across 10 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is -3.8%. Flapen's verdict: Skip it (37/100).
- **How competitive is the iphone holder niche?**
- 2 brands and 10 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in iphone holder?**
- Top complaints mined from reviews: Magnetic Strength/Adsorption, Durability, Size-Overall. The return rate is 2.1%.
- **When does demand for iphone holder peak?**
- Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 7.3× the quietest.
- **What does it cost to enter the iphone holder niche?**
- Listings span $8.93–$31.66; the average listing price is $18.56 (sweet spot $15–$100). The average incumbent carries 19,604 reviews — the moat a new listing must climb.
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