---
title: "Iphone 8 Plus — $3.7M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/cell-phones-accessories/iphone-8-plus"
last_updated: "2026-08-09T13:40:17.551Z"
locale: en
meta:
  description: "Niche score 48/100 · $3.7M/yr market · 3.5M searches/yr · $143.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $3.7M/yr market · 3.5M searches/yr · $143.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Iphone 8 Plus — $3.7M/yr Amazon US Niche (2026) - Flapen"
---

# **iphone 8 plus**

**Skip it**

Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 96Growth 18Conversion 9Competition 51Returns 81Price range 17Avg price 61Brand share 2Review moat 20Quality gap 96

**Market size**

**Incredible****$3.7M**

$3.7M/yr · 3.5M searches

**Quality gap**

**Incredible****3.9★**

avg incumbent rating — lower means beatable quality

**Returns**

**Great****1.7%**

return rate — above 5% kills the launch gate

**Avg price**

**Good****$143.43**

avg listing price — sweet spot $15–$100

**Competition**

**Good****54%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****12,882.18**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-13.5%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****$39.79–$404.66**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****0.7%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Bad****99%**

top-5 brand share — brand-locked demand

**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, iphone 8 plus is a $3.7M/yr Amazon United States market (3.5M searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 48/100.

Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **iphone 8 plus market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**25K–30K**</dd><dd>avg 500–750/product</dd>

<dt>**Revenue / yr**</dt><dd>**$3.6M–$4.3M**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.7%**</dd>

<dt>**Avg BSR**</dt><dd>**#293**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**46%**</dd>

<dt>**Sponsored**</dt><dd>**71%**</dd>

<dt>**Out of stock**</dt><dd>**9.8%**</dd>

<dt>**Avg brand age**</dt><dd>**37 months**</dd>

<dt>**Avg seller age**</dt><dd>**170 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**6 **▼falling

**Sellers**

**170**

**Top-5 brand share**

**99%**

Top 20: 100%

**Top-5 click share**

**54%**

Top 20: 93%

**Open market**

**0%**

- Apple65% - Straight Talk13% - Plum12% - AT&T Prepaid8% - Ubglcs i2% - Cutwif1% - Open — no brand owns it (0%)

## **Demand & seasonality**

Weekly Amazon search volume, last 101 weeks — -13.5% search growth over the last 90 days.

60K40KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

[**Open Trend **](https://flapen.com/research/us/cell-phones-accessories/iphone-8-plus/trend)

## **Top iphone 8 plus search terms**

- **iphone se**887K/yr-5.3%1.3% conv. - **iphone 8**473K/yr-19.4%0.5% conv. - **iphone x**406K/yr-15.5%0.5% conv. - **iphone 8 plus**364K/yr-15.4%0.5% conv. - **iphone 7**366K/yr-19.4%0.5% conv. - **iphone 6**323K/yr-19.6%0.2% conv. - **iphone 7 plus**138K/yr-17.2%0.2% conv. - **iphone 6s**111K/yr-18.0%0.2% conv. - **apple iphone se**44K/yr+9.8%0.5% conv. - **iphone 6 plus**50K/yr-3.4%0.1% conv. [**All search terms **](https://flapen.com/research/us/cell-phones-accessories/iphone-8-plus/search-terms)

## **Top iphone 8 plus products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$148K8%$297K12%$445K16%$593K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Apple iPhone 7 32GB Unlocked AT&T/T-Mobile - Silver](https://m.media-amazon.com/images/I/5189pnYq1iL.jpg)**Apple iPhone 7 32GB Unlocked AT&T/T-Mobile - Silver**Straight Talk**$93.30**3.9★277 rev](https://www.amazon.com/dp/B0CCSF3WML) [2![Apple iPhone SE 2nd Generation US Version 64GB Black - Unlocked (Renewed)](https://m.media-amazon.com/images/I/41aAFmcie7L.jpg)**Apple iPhone SE 2nd Generation US Version 64GB Black - Unlocked (Renewed)**Apple**$115.55**4.2★22,502 rev](https://www.amazon.com/dp/B088NQXD8T) [3![Apple iPhone SE 3rd Gen 64GB Midnight - Unlocked (Renewed)](https://m.media-amazon.com/images/I/31yAtGjrrJL.jpg)**Apple iPhone SE 3rd Gen 64GB Midnight - Unlocked (Renewed)**Apple**$143.17**4.1★5,601 rev](https://www.amazon.com/dp/B0BDY71GRG) [4![Apple iPhone 8 Plus 64GB Space Gray - Unlocked (Renewed)](https://m.media-amazon.com/images/I/41NjnGMbzuL.jpg)**Apple iPhone 8 Plus 64GB Space Gray - Unlocked (Renewed)**Apple**$119.62**3.8★129 rev](https://www.amazon.com/dp/B09BRJZCLM) [5![Apple iPhone SE 2nd Generation 64GB White - Unlocked (Renewed)](https://m.media-amazon.com/images/I/41X6pkmghKL.jpg)**Apple iPhone SE 2nd Generation 64GB White - Unlocked (Renewed)**Apple**$117.11**4.2★22,502 rev](https://www.amazon.com/dp/B088NQSLGN)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Ubglcs i Phone 6S 32GB Unlocked Gold 4.7 Inches](https://m.media-amazon.com/images/I/41IcWh9cqeL.jpg)**Ubglcs i Phone 6S 32GB Unlocked Gold 4.7 Inches**Ubglcs i**$103.13**1 rev2mo ago](https://www.amazon.com/dp/B0GYN79ZS9) [![iPhone 7 32GB Unlocked AT&T/T-Mobile - Black](https://m.media-amazon.com/images/I/31wGmNiooeL.jpg)**iPhone 7 32GB Unlocked AT&T/T-Mobile - Black**AT&T Prepaid**$99.16**0 rev4mo ago](https://www.amazon.com/dp/B0GN4FHLK5) [![Apple iPhone 16e 128GB Black - Unlocked (Renewed)](https://m.media-amazon.com/images/I/3198y3Ui2TL.jpg)**Apple iPhone 16e 128GB Black - Unlocked (Renewed)**Apple**$404.66**1,552 rev1y ago](https://www.amazon.com/dp/B0F4RM7Y2L) [![Apple iPhone X 64GB Unlocked - Gray](https://m.media-amazon.com/images/I/31ur-Qh6MOL.jpg)**Apple iPhone X 64GB Unlocked - Gray**AT&T Prepaid**$148.52**133 rev2y ago](https://www.amazon.com/dp/B0D3F7T32Z) [![Apple iPhone X 64GB Unlocked - Silver](https://m.media-amazon.com/images/I/41FchamoXoL.jpg)**Apple iPhone X 64GB Unlocked - Silver**AT&T Prepaid**$140.98**106 rev2y ago](https://www.amazon.com/dp/B0D3F7RVMM)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Ubglcs i Phone 6S 32GB Unlocked Gold 4.7 Inches](https://m.media-amazon.com/images/I/41IcWh9cqeL.jpg)**Ubglcs i Phone 6S 32GB Unlocked Gold 4.7 Inches**Ubglcs i**$103.13**1.0★**▲ 361%**](https://www.amazon.com/dp/B0GYN79ZS9) [![iPhone 7 32GB Unlocked AT&T/T-Mobile - Black](https://m.media-amazon.com/images/I/31wGmNiooeL.jpg)**iPhone 7 32GB Unlocked AT&T/T-Mobile - Black**AT&T Prepaid**$99.16**0.0★**▲ 194%**](https://www.amazon.com/dp/B0GN4FHLK5) [![Apple iPhone 16e 128GB Black - Unlocked (Renewed)](https://m.media-amazon.com/images/I/3198y3Ui2TL.jpg)**Apple iPhone 16e 128GB Black - Unlocked (Renewed)**Apple**$404.66**4.3★**▲ 194%**](https://www.amazon.com/dp/B0F4RM7Y2L) [![Apple iPhone SE 2nd Generation 64GB White - Unlocked (Renewed)](https://m.media-amazon.com/images/I/41X6pkmghKL.jpg)**Apple iPhone SE 2nd Generation 64GB White - Unlocked (Renewed)**Apple**$117.11**4.2★**▲ 99%**](https://www.amazon.com/dp/B088NQSLGN) [![Apple iPhone XS 64GB Gold - Unlocked (Renewed)](https://m.media-amazon.com/images/I/41CCNb8NYnL.jpg)**Apple iPhone XS 64GB Gold - Unlocked (Renewed)**Apple**$161.39**4.2★**▲ 46%**](https://www.amazon.com/dp/B07K4V35TJ)

**~~View all trending →~~**

## **What buyers say about iphone 8 plus**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**16%

*“Value for money”*

**Battery Life**16%

*“Battery life is amazing”*

**Quality-Overall**13%

*“Excellent product”*

**Product Condition**9%

*“Brand new phone”*

**Advertised Vs Actual Product**8%

*“As advertised”*

**Durability**3%

*“Work great no issue over two years”*

**Efficiency**3%

*“Working good”*

**Charging**3%

*“it charges pretty fast too”*

**Functionality-Overall**3%

*“Works fine”*

**Size-Overall**2%

*“I like the size”*

### **What buyers complain about **

**Battery Life**18%

*“Battery is no good”*

**Charging**11%

*“Wont charge”*

**Durability**10%

*“Doesnt last”*

**Functionality-Overall**6%

*“Never worked”*

**Quality-Overall**6%

*“Crap product”*

**Connectivity-Overall**3%

*“This phone had a bad wifi”*

**Heating**3%

*“with possible extreme overheating”*

**Value For Money**3%

*“Not worth price”*

**Touch/Button Controls**3%

*“Sticky buttons”*

**Audio Quality**2%

*“Audio quality sucks”*

### **Top return reasons **

**Battery Life**11%

**Size-Overall**11%

**Functionality-Overall**10%

**Charging**9%

**Value For Money**6%

**Touch Screen**5%

**Advertised Vs Actual Product**4%

**Compatibility-Overall**4%

**Touch/Button Controls**4%

**Defective Material/Parts**3%

## **Common questions**

<dl>

<dt>**Is iphone 8 plus profitable to sell on Amazon United States?**</dt><dd>The niche generates $3.7M/yr across 28 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -13.5%. Flapen's verdict: Skip it (48/100).</dd>

<dt>**How competitive is the iphone 8 plus niche?**</dt><dd>6 brands and 170 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 99% of demand.</dd>

<dt>**What do buyers complain about in iphone 8 plus?**</dt><dd>Top complaints mined from reviews: Battery Life, Charging, Durability. The return rate is 1.7%.</dd>

<dt>**When does demand for iphone 8 plus peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.5× the quietest.</dd>

<dt>**What does it cost to enter the iphone 8 plus niche?**</dt><dd>Listings span $39.79–$404.66; the average listing price is $143.43 (sweet spot $15–$100). The average incumbent carries 12,882 reviews — the moat a new listing must climb.</dd>

</dl>

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