---
title: "Iphone 7 — $376K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/cell-phones-accessories/iphone-7"
last_updated: "2026-08-08T00:11:34.498Z"
locale: en
meta:
description: "Niche score 41/100 · $376K/yr market · 910K searches/yr · $94.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $376K/yr market · 910K searches/yr · $94.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Iphone 7 — $376K/yr Amazon US Niche (2026) - Flapen"
---
# **iphone 7**
**Skip it**
Weak search conversion (0.4%) — this niche doesn't clear our bar today.
Market size 54Growth 16Conversion 6Competition 13Returns 88Price range 70Avg price 77Brand share 9Review moat 24Quality gap 99
**Quality gap**
**Incredible****3.6★**
avg incumbent rating — lower means beatable quality
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$94.01**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$39.79–$126.03**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****$376K**
$376K/yr · 910K searches
**Review moat**
**Bad****5,202.11**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-18.6%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****84%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, iphone 7 is a $376K/yr Amazon United States market (910K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Dec. Verdict: Skip it — 41/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **iphone 7 market data**
- **Units sold / yr**
- **4K–5K**
- avg 250–500/product
- **Revenue / yr**
- **$376K–$470K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#642**
- **Page quality**
- **0%**
- **Prime**
- **56%**
- **Sponsored**
- **33%**
- **Out of stock**
- **12.2%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**80**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**84%**
Top 20: 100%
**Open market**
**0%**
- Straight Talk43% - Plum28% - Apple14% - Ubglcs i7% - AT&T Prepaid4% - Cutwif4% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -18.6% search growth over the last 90 days.
25K15KHoliday '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/cell-phones-accessories/iphone-7/trend)
## **Top iphone 7 search terms**
- **iphone 7**366K/yr-19.4%0.5% conv. - **iphone 6**323K/yr-19.6%0.2% conv. - **iphone 6s**111K/yr-18.0%0.2% conv. - **apple iphone 7**15K/yr+4.2%0.1% conv. - **i phone 7**17K/yr-10.6%0.7% conv. - **apple iphone 6**13K/yr-6.4%0.1% conv. - **i phone 6**13K/yr-18.1%0.2% conv. - **iphone 7 unlocked**15K/yr-29.1%1.0% conv. - **iphone7**9K/yr-13.7%0.6% conv. - **iphone6**7K/yr-17.6%0.3% conv. [**All search terms **](https://flapen.com/research/us/cell-phones-accessories/iphone-7/search-terms)
## **Top iphone 7 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$56K30%$113K45%$169K60%$226K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Apple iPhone 7 32GB Unlocked AT&T/T-Mobile - Silver**Straight Talk**$93.30**3.9★277 rev](https://www.amazon.com/dp/B0CCSF3WML) [2**Boost Mobile Apple iPhone 7 32GB Unlocked - Black**Plum**$88.72**3.7★120 rev](https://www.amazon.com/dp/B0CHPX17KM) [3**Plum iPhone 6s 16GB Gray Unlocked 4G LTE - ATT Tmobile Verizon**Plum**$63.32**3.8★94 rev](https://www.amazon.com/dp/B0C9ZDKSRD) [4**Apple iPhone SE 2nd Generation US Version 64GB Black - Unlocked (Renewed)**Apple**$115.55**4.2★22,502 rev](https://www.amazon.com/dp/B088NQXD8T) [5**Ubglcs i Phone 6S 32GB Unlocked Gold 4.7 Inches**Ubglcs i**$103.13**1.0★1 rev](https://www.amazon.com/dp/B0GYN79ZS9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Ubglcs i Phone 6S 32GB Unlocked Gold 4.7 Inches**Ubglcs i**$103.13**1 rev2mo ago](https://www.amazon.com/dp/B0GYN79ZS9) [**iPhone 7 32GB Unlocked AT&T/T-Mobile - Black**AT&T Prepaid**$99.16**0 rev4mo ago](https://www.amazon.com/dp/B0GN4FHLK5) [**Apple iPhone 8 64GB Unlocked - Gray**Plum**$126.03**984 rev2y ago](https://www.amazon.com/dp/B0CNL663BM) [**Cutwif Mini Smartphone Mini Phone Unlocked Cell Phone 3.0 Inch Android 3G Small Mobile Phone Quad Core 2G+16G 5.0MP Dual SIM High Definition (Blue)**Cutwif**$39.79**339 rev2y ago](https://www.amazon.com/dp/B0CMQHXFY4) [**Boost Mobile Apple iPhone 7 32GB Unlocked - Black**Plum**$88.72**120 rev2y ago](https://www.amazon.com/dp/B0CHPX17KM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Ubglcs i Phone 6S 32GB Unlocked Gold 4.7 Inches**Ubglcs i**$103.13**1.0★**▲ 309%**](https://www.amazon.com/dp/B0GYN79ZS9) [**iPhone 7 32GB Unlocked AT&T/T-Mobile - Black**AT&T Prepaid**$99.16**0.0★**▲ 151%**](https://www.amazon.com/dp/B0GN4FHLK5) [**Apple iPhone SE 2nd Generation US Version 64GB Black - Unlocked (Renewed)**Apple**$115.55**4.2★**▲ 106%**](https://www.amazon.com/dp/B088NQXD8T) [**Apple iPhone SE 2nd Generation 64GB White - Unlocked (Renewed)**Apple**$117.11**4.2★**▲ 31%**](https://www.amazon.com/dp/B088NQSLGN) [**Apple iPhone 7 32GB Unlocked AT&T/T-Mobile - Silver**Straight Talk**$93.30**3.9★**— 5%**](https://www.amazon.com/dp/B0CCSF3WML)
**~~View all trending →~~**
## **What buyers say about iphone 7**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**21%
*“Great for the price”*
**Battery Life**11%
*“the battery life was pretty good”*
**Quality-Overall**10%
*“Very happy with the quality, condition and pricing of this phone”*
**Efficiency**9%
*“Working good”*
**Advertised Vs Actual Product**6%
*“It was exactly what I expected and as described”*
**Product Condition**5%
*“Looks brand new”*
**Connectivity-Overall**5%
*“connects to carriers easily”*
**Durability**5%
*“Had this phone for a year, no issues still”*
**Charging**3%
*“it charges pretty fast too”*
**Ease Of Use**3%
*“easy to use, no problems”*
### **What buyers complain about **
**Battery Life**25%
*“Battery dies fast”*
**Durability**16%
*“breaks easily good value for children”*
**Charging**12%
*“Charger doesn't work”*
**Functionality-Overall**8%
*“will not stay on no matter what I do”*
**Connectivity-Overall**4%
*“Refused to connect to my home WiFi”*
**Heating**3%
*“Put in a return for another and its the same issue and gets hot”*
**Quality-Overall**3%
*“Bad quality”*
**Microphone**2%
*“The only issue I have is for one of them the microphone is a bit iffy”*
**Data Transfer Speed**2%
*“Cant be used to transfer information from your old phone”*
**Product Condition**2%
*“Refurbished phone”*
### **Top return reasons **
**Size-Overall**18%
**Functionality-Overall**11%
**Charging**10%
**Battery Life**10%
**Compatibility-Overall**7%
**Value For Money**6%
**Software/Application**5%
**Advertised Vs Actual Product**5%
**Connectivity-Overall**4%
**Touch/Button Controls**3%
## **Common questions**
- **Is iphone 7 profitable to sell on Amazon United States?**
- The niche generates $376K/yr across 9 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -18.6%. Flapen's verdict: Skip it (41/100).
- **How competitive is the iphone 7 niche?**
- 6 brands and 80 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 96% of demand.
- **What do buyers complain about in iphone 7?**
- Top complaints mined from reviews: Battery Life, Durability, Charging. The return rate is 1.4%.
- **When does demand for iphone 7 peak?**
- Demand peaks in Dec; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the iphone 7 niche?**
- Listings span $39.79–$126.03; the average listing price is $94.01 (sweet spot $15–$100). The average incumbent carries 5,202 reviews — the moat a new listing must climb.
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