---
title: "Iphone 13 Case with Strap — $39K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/cell-phones-accessories/iphone-13-case-with-strap"
last_updated: "2026-08-09T19:51:37.736Z"
locale: en
meta:
description: "Niche score 49/100 · $39K/yr market · 145K searches/yr · $16.47 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $39K/yr market · 145K searches/yr · $16.47 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Iphone 13 Case with Strap — $39K/yr Amazon US Niche (2026) - Flapen"
---
# **iphone 13 case with strap**
**Skip it**
A small market ($39K/yr) — this niche doesn't clear our bar today.
Market size 10Growth 21Conversion 20Competition 89Returns 24Price range 70Avg price 79Brand share 95Review moat 58Quality gap 65
**Brand share**
**Incredible****38%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Avg price**
**Great****$16.47**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$6.48–$34.90**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,179.89**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Bad****5.4%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-8.3%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$39K**
$39K/yr · 145K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, iphone 13 case with strap is a $39K/yr Amazon United States market (145K searches/yr). The top 5 brands hold 38% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 49/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **iphone 13 case with strap market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$25K–$33K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#2,739**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **87%**
- **Out of stock**
- **5.2%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **193 days**
## **Competition & brand share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**56 **▲rising
**Sellers**
**62**
**Top-5 brand share**
**38%**
Top 20: 79%
**Top-5 click share**
**26%**
Top 20: 62%
**Open market**
**57%**
- Bocasal10% - CACOE9% - Lipvina7% - SURPHY6% - UnnFiko6% - Cavor5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -8.3% search growth over the last 90 days.
7K5KPrime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Aug · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/cell-phones-accessories/iphone-13-case-with-strap/trend)
## **Top iphone 13 case with strap search terms**
- **iphone 13 case with strap**53K/yr-13.2%1.0% conv. - **iphone 13 case with wrist strap**13K/yr-3.3%0.8% conv. - **iphone 13 crossbody case with strap**12K/yr-13.1%1.5% conv. - **iphone 13 case with lanyard**8K/yr+9.8%1.0% conv. - **iphone 13 wallet case with strap**7K/yr+33.3%0.7% conv. - **iphone 13 phone case with strap**7K/yr-25.6%0.8% conv. - **iphone 13 crossbody case**4K/yr+86.2%1.1% conv. - **iphone 13 case with handle**5K/yr+4.0%0.3% conv. - **iphone 13 case with hand strap**5K/yr-12.8%0.1% conv. - **iphone 13 purse case with strap**4K/yr+6.0%1.3% conv. [**All search terms **](https://flapen.com/research/us/cell-phones-accessories/iphone-13-case-with-strap/search-terms)
## **Top iphone 13 case with strap products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$7704%$2K6%$2K8%$3K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lipvina for iPhone 13 Case with Card Holder and Strap - Womens Crossbody Lanyard RFID Blocking Ring Stand Snap Clasp RFID Blocking Phone Wallet Case 6.1 (Black)**Lipvina**$15.45**4.4★864 rev](https://www.amazon.com/dp/B0CGXLPY66) [2**UnnFiko Wallet Case Compatible with iPhone 13 Cute Light Luxury Bag Design Purse Flip Card Pouch Cover Soft Silicone Case with Handstrap Long Shoulder Strap (Black iPhone 13)**UnnFiko**$13.70**4.0★10,346 rev](https://www.amazon.com/dp/B09JKG8LZG) [3**CACOE Phone Lanyard 2 Pack-2 Adjustable Neck Strap 2 Phone Patches Universal Cell Phone Multifuctional Patch Lanyards Compatible with Most Smartphones(Black+Gray)**CACOE**$9.64**4.4★10,345 rev](https://www.amazon.com/dp/B09WMG2GPM) [4**Bocasal Crossbody Wallet Case for iPhone 13 RFID Blocking PU Leather Zipper Handbag Purse Flip Cover Kickstand Folio Case with Card Slots Holder Wrist Strap Lanyard 5G 6.1 Inch (Black)**Bocasal**$28.46**4.6★786 rev](https://www.amazon.com/dp/B098K1F82K) [5**SURPHY 2 Pack Phone Lanyard for Cellphone Case Phone Wrist Strap for Case Cellphone Strap with 2-Color Braided Charm Wrist Lanyard for Women and Men Pink & Gray**SURPHY**$8.63**4.6★4,763 rev](https://www.amazon.com/dp/B0CMLRZJRD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ZTOFERA for iPhone 13/14 Case with Strap Crossbody Phone Case with Adjustable Neck Shoulder Lanyard Soft Silicone Shockproof Protective Phone Cover for iPhone 13/14 6.1 inch-Brown**ZTOFERA**$11.55**545 rev1y ago](https://www.amazon.com/dp/B0FCS3D8WG) [**ZTOFERA for iPhone 13/14 Case with Strap Crossbody Phone Case with Adjustable Neck Shoulder Lanyard Soft Silicone Shockproof Protective Phone Cover for iPhone 13/14 6.1 inch-Navy Blue**ZTOFERA**$11.62**545 rev1y ago](https://www.amazon.com/dp/B0FCS5VXKP) [**DEYHU for iPhone 13 Case with Card Holder and Strap for Women Crossbody Lanyard Make Up Mirror Ring Stand Snap Clasp Cute Phone Wallet Cases 6.1 inch - Black**DEYHU**$18.69**79 rev1y ago](https://www.amazon.com/dp/B0F6Y9PVZP) [**NITITOP Compatible with iPhone 13 Case with Wrist Strap Kickstand Cute Trendy Checkerboard Plaid for Women Girls Slim Fit TPU Silicone Shockproof Full Camera Protective Cover - White**NITITOP**$11.67**229 rev1y ago](https://www.amazon.com/dp/B0F6N2DBMZ) [**Hamany Crossbody Wallet Case for iPhone 13 PU Leather Zipper Handbag Purse Flip Cover Kickstand Folio Case with Card Slots Holder Wrist Strap Lanyard 5G 6.1 Inch-Rose Gold**Hamany**$27.40**235 rev1y ago](https://www.amazon.com/dp/B0F4332DCL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SURPHY Phone Lanyard for Cellphone Case Phone Strap Crossbody with 2 Pack Tether Tab Premium Metal Buckles Cellphone Lanyard Crossbody for Women and Men Pink & Purple**SURPHY**$13.08**4.5★**▲ 191%**](https://www.amazon.com/dp/B0D4V92G4J) [**ZTOFERA for iPhone 13/14 Case with Strap Crossbody Phone Case with Adjustable Neck Shoulder Lanyard Soft Silicone Shockproof Protective Phone Cover for iPhone 13/14 6.1 inch-Brown**ZTOFERA**$11.55**4.3★**▲ 179%**](https://www.amazon.com/dp/B0FCS3D8WG) [**Tiostep Clip and Go Strap for Phone with Wallet Crossbody Phone Lanyard Adjustable and Detachable RFID Wristlet Wallet with ID Window and Zipper Black**Tiostep**$12.57**4.4★**▲ 174%**](https://www.amazon.com/dp/B0DSFMCP2T) [**Doormoon Phone Lanyard Universal Adjustable Neck Strap for Phone Case Keys ID Badges Cell Phone Lanyard Compatible with iPhone Samsung Most Smartphones 2 Pack Black Black**Doormoon**$7.92**4.5★**▲ 166%**](https://www.amazon.com/dp/B085QG74DC) [**ZTOFERA for iPhone 13/14 Case with Strap Crossbody Phone Case with Adjustable Neck Shoulder Lanyard Soft Silicone Shockproof Protective Phone Cover for iPhone 13/14 6.1 inch-Navy Blue**ZTOFERA**$11.62**4.3★**▲ 166%**](https://www.amazon.com/dp/B0FCS5VXKP)
**~~View all trending →~~**
## **What buyers say about iphone 13 case with strap**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**15%
*“Excellent Product”*
**Ease Of Use**11%
*“Its easy to hold”*
**Advertised Vs Actual Product**9%
*“As advertised”*
**Size-Overall**8%
*“Great size”*
**Strength**7%
*“Sturdy product”*
**Portability**5%
*“Great for travel”*
**Value For Money**4%
*“good value for the money”*
**Security**4%
*“Keeps phone secure”*
**Durability**4%
*“It seems durable”*
**Comfort-Overall**4%
*“very comfortable”*
### **What buyers complain about **
**Size-Overall**13%
*“Doesnt fit”*
**Durability**11%
*“Break easily”*
**Quality-Overall**9%
*“Medium quality”*
**Charging**6%
*“Difficult Charging”*
**Adhesion/Stickiness**4%
*“Stickiness”*
**Compatibility-Overall**4%
*“did not work with my phone and case”*
**Strength**3%
*“These break really easily”*
**Instructions/User Manual/Troubleshooting**3%
*“The instructions don't do a good job on the steps by step”*
**Functionality-Overall**3%
*“Didn't work”*
**Advertised Vs Actual Product**3%
*“Not as expected”*
### **Top return reasons **
**Size-Overall**29%
**Length**9%
**Advertised Vs Actual Product**7%
**Compatibility-Overall**6%
**Functionality-Overall**5%
**Quality-Overall**4%
**Defective Material/Parts**3%
**Value For Money**3%
**Charging**3%
**Material Quality**3%
## **Common questions**
- **Is iphone 13 case with strap profitable to sell on Amazon United States?**
- The niche generates $39K/yr across 85 tracked products. 1 of 10 products launched in the last 360 days are still selling. 90-day search growth is -8.3%. Flapen's verdict: Skip it (49/100).
- **How competitive is the iphone 13 case with strap niche?**
- 56 brands and 62 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 38% of demand.
- **What do buyers complain about in iphone 13 case with strap?**
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 5.4% — above our launch gate.
- **When does demand for iphone 13 case with strap peak?**
- Demand peaks in Jul–Aug; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the iphone 13 case with strap niche?**
- Listings span $6.48–$34.90; the average listing price is $16.47 (sweet spot $15–$100). The average incumbent carries 1,180 reviews — the moat a new listing must climb.
## **Related niches in Cell Phones & Accessories**
- 65 [**retractable iphone charger cord**](https://flapen.com/research/us/cell-phones-accessories/retractable-iphone-charger-cord)$1.8M/yr-28.0%**Worth a look**- 65 [**bluetooth headset**](https://flapen.com/research/us/cell-phones-accessories/bluetooth-headset)$2.7M/yr-2.2%**Worth a look**- 65 [**iphone 14 pro max screen replacement**](https://flapen.com/research/us/cell-phones-accessories/iphone-14-pro-max-screen-replacement)$1.1M/yr+5.7%**Launch it**- 65 [**iphone 15 pro max privacy screen protector**](https://flapen.com/research/us/cell-phones-accessories/iphone-15-pro-max-privacy-screen-protector)$3.0M/yr-5.1%**Worth a look**- 66 [**samsung charger**](https://flapen.com/research/us/cell-phones-accessories/samsung-charger)$2.4M/yr-4.5%**Worth a look**- 66 [**portable apple watch charger**](https://flapen.com/research/us/cell-phones-accessories/portable-apple-watch-charger)$869K/yr+15.4%**Launch it**[**All Cell Phones & Accessories niches **](https://flapen.com/research/us/cell-phones-accessories)