---
title: "Asus Pen — $27K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/cell-phones-accessories/asus-pen"
last_updated: "2026-08-09T04:37:17.745Z"
locale: en
meta:
  description: "Niche score 35/100 · $27K/yr market · 21K searches/yr · $54.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 35/100 · $27K/yr market · 21K searches/yr · $54.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Asus Pen — $27K/yr Amazon US Niche (2026) - Flapen"
---

# **asus pen**

**Skip it**

A small market ($27K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 16Conversion 30Competition 23Returns 21Price range 57Avg price 92Brand share 37Review moat 81Quality gap 83

**Avg price**

**Great****$54.08**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Great****388.57**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$23.09–$157.08**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Bad****72%**

top-5 click share — a locked-up shelf

**Returns**

**Bad****6.1%**

return rate — above 5% kills the launch gate

**Growth**

**Bad****-18.9%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$27K**

$27K/yr · 21K searches

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, asus pen is a $27K/yr Amazon United States market (21K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Aug–Dec. Verdict: Skip it — 35/100.

Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **asus pen market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**500–750**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$27K–$41K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**2.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#1,181**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**79%**</dd>

<dt>**Sponsored**</dt><dd>**79%**</dd>

<dt>**Out of stock**</dt><dd>**37.3%**</dd>

<dt>**Avg brand age**</dt><dd>**33 months**</dd>

<dt>**Avg seller age**</dt><dd>**209 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**10 **—flat

**Sellers**

**21**

**Top-5 brand share**

**83%**

Top 20: 100%

**Top-5 click share**

**72%**

Top 20: 100%

**Open market**

**9%**

- Mingxiong30% - EXCaliberPC22% - Hesupy15% - SSS·GRGB9% - ASUS8% - tesha6% - Open — no brand owns it (4 brands, 9%)

## **Demand & seasonality**

Weekly Amazon search volume, last 102 weeks — -18.9% search growth over the last 90 days.

2K1KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25 seasonDecMarJunAugNovMarMay

Peak months: Aug, Dec · busiest ÷ quietest = 2.4×

[**Open Trend **](https://flapen.com/research/us/cell-phones-accessories/asus-pen/trend)

## **Top asus pen products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$3K20%$5K30%$8K40%$11K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![ASUS Pen 2.0 SA203H Stylus Pen](https://m.media-amazon.com/images/I/41njFlaQk0L.jpg)**ASUS Pen 2.0 SA203H Stylus Pen**EXCaliberPC**$157.08**5.0★4 rev](https://www.amazon.com/dp/B0CGNB8MPN) [2![Active Pen 2.0 (C582S) WithBluetooth Compatible with ASUS Pen 2.0 SA203H Compatible with ASUS Vivobook S14 Flip Pen Vivobook 13 Slate Pen Zenbook Pro 14 Duo Pen](https://m.media-amazon.com/images/I/21d20iuHdTL.jpg)**Active Pen 2.0 (C582S) WithBluetooth Compatible with ASUS Pen 2.0 SA203H Compatible with ASUS Vivobook S14 Flip Pen Vivobook 13 Slate Pen Zenbook Pro 14 Duo Pen**Mingxiong**$35.58**4.3★45 rev](https://www.amazon.com/dp/B0CW1KDR72) [3![Stylus Pen for ASUS Pen 2.0 SA203H MPP 2.0 Active S-Pen](https://m.media-amazon.com/images/I/316o90qcklL.jpg)**Stylus Pen for ASUS Pen 2.0 SA203H MPP 2.0 Active S-Pen**Hesupy**$88.97**5.0★1 rev](https://www.amazon.com/dp/B0CGL2S3ZD) [4![Active Pen 2.0 (C582S) withBluetooth Compatible with ASUS Pen 2.0 SA203H Compatible with Asus ROG Flow Z13 Pen ORG X13 Pen ROG Flow X16 Active Pen MPP 2.0 4069 Pressure Zephyrus Duo Pen](https://m.media-amazon.com/images/I/31Xt6hWBnzL.jpg)**Active Pen 2.0 (C582S) withBluetooth Compatible with ASUS Pen 2.0 SA203H Compatible with Asus ROG Flow Z13 Pen ORG X13 Pen ROG Flow X16 Active Pen MPP 2.0 4069 Pressure Zephyrus Duo Pen**Mingxiong**$35.76**4.3★45 rev](https://www.amazon.com/dp/B0C6FPY86F) [5![Stylus Pen for ASUS Transformer/Mini/ASUS Zenbook Flip/Pro/ASUS Vivobook Flip/Pro/Duo/ASUS Notebook Rechargeable MPP 2.0 Tilt Active Pen with 4096 Pressure Sensitivity Tpye-c Charge Black](https://m.media-amazon.com/images/I/41Wb78NRzzL.jpg)**Stylus Pen for ASUS Transformer/Mini/ASUS Zenbook Flip/Pro/ASUS Vivobook Flip/Pro/Duo/ASUS Notebook Rechargeable MPP 2.0 Tilt Active Pen with 4096 Pressure Sensitivity Tpye-c Charge Black**SSS·GRGB**$33.47**3.9★19 rev](https://www.amazon.com/dp/B0DCG7RXTX)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Active Pen 2.0 (C582S) withBluetooth Compatible with ASUS Pen 2.0 SA203H Compatible with Asus ROG Flow Z13 Pen ROG X13 Pen ROG Flow X16 ZenBook Pen Zephyrus Duo Pen 4069 Pressure MPP 2.0 Protocols](https://m.media-amazon.com/images/I/21NGJh8X3AL.jpg)**Active Pen 2.0 (C582S) withBluetooth Compatible with ASUS Pen 2.0 SA203H Compatible with Asus ROG Flow Z13 Pen ROG X13 Pen ROG Flow X16 ZenBook Pen Zephyrus Duo Pen 4069 Pressure MPP 2.0 Protocols**CaoXiong**$35.24**3 rev1y ago](https://www.amazon.com/dp/B0F5GR8LRK) [![ASUS ProArt Pen (MPA01) - WACOM EMR Technology Lightweight Battery-Free 4096-level Pressure Sensitivity 40 Degrees tilt Digital Eraser Shortcut Key Changeable Pen nibs](https://m.media-amazon.com/images/I/21dWhuRvPlL.jpg)**ASUS ProArt Pen (MPA01) - WACOM EMR Technology Lightweight Battery-Free 4096-level Pressure Sensitivity 40 Degrees tilt Digital Eraser Shortcut Key Changeable Pen nibs**ASUS**$59.13**17 rev1y ago](https://www.amazon.com/dp/B0DNRXLKYM) [![Stylus Pen for ASUS Transformer/Mini/ASUS Zenbook Flip/Pro/ASUS Vivobook Flip/Pro/Duo/ASUS Notebook Rechargeable MPP 2.0 Tilt Active Pen with 4096 Pressure Sensitivity Tpye-c Charge Black](https://m.media-amazon.com/images/I/41Wb78NRzzL.jpg)**Stylus Pen for ASUS Transformer/Mini/ASUS Zenbook Flip/Pro/ASUS Vivobook Flip/Pro/Duo/ASUS Notebook Rechargeable MPP 2.0 Tilt Active Pen with 4096 Pressure Sensitivity Tpye-c Charge Black**SSS·GRGB**$33.47**19 rev1y ago](https://www.amazon.com/dp/B0DCG7RXTX) [![Active Pen 2.0 (C582S) WithBluetooth Compatible with ASUS Pen 2.0 SA203H Compatible with ASUS Vivobook S14 Flip Pen Vivobook 13 Slate Pen Zenbook Pro 14 Duo Pen](https://m.media-amazon.com/images/I/21d20iuHdTL.jpg)**Active Pen 2.0 (C582S) WithBluetooth Compatible with ASUS Pen 2.0 SA203H Compatible with ASUS Vivobook S14 Flip Pen Vivobook 13 Slate Pen Zenbook Pro 14 Duo Pen**Mingxiong**$35.58**45 rev2y ago](https://www.amazon.com/dp/B0CW1KDR72) [![Asus - 90XB07KN-MTO040 - Asus SA203H Active Stylus - Bluetooth - 1 Pack - Active - Replaceable Stylus Tip - Plastic Metal - Black](https://m.media-amazon.com/images/I/21qiALXj6RL.jpg)**Asus - 90XB07KN-MTO040 - Asus SA203H Active Stylus - Bluetooth - 1 Pack - Active - Replaceable Stylus Tip - Plastic Metal - Black**ASUS**$138.29**14 rev2y ago](https://www.amazon.com/dp/B0C6PK1R1H)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Active Pen SA201H for ASUS Pen SA201H Compatible with ASUS ROG Flow Z13 Pen Flow X13 Pen ROG Flow X16 Pen ROG Zephyrus G14 Pen](https://m.media-amazon.com/images/I/21BHY-Ko8qL.jpg)**Active Pen SA201H for ASUS Pen SA201H Compatible with ASUS ROG Flow Z13 Pen Flow X13 Pen ROG Flow X16 Pen ROG Zephyrus G14 Pen**Mingxiong**$39.16**4.8★**▲ 174%**](https://www.amazon.com/dp/B0CGL8557Y) [![Stylus Pen for ASUS Pen 2.0 SA203H MPP 2.0 Active S-Pen](https://m.media-amazon.com/images/I/316o90qcklL.jpg)**Stylus Pen for ASUS Pen 2.0 SA203H MPP 2.0 Active S-Pen**Hesupy**$88.97**5.0★**▲ 164%**](https://www.amazon.com/dp/B0CGL2S3ZD) [![Active Pen 2.0 (C582S) withBluetooth Compatible with ASUS Pen 2.0 SA203H Compatible with Asus ROG Flow Z13 Pen ORG X13 Pen ROG Flow X16 Active Pen MPP 2.0 4069 Pressure Zephyrus Duo Pen](https://m.media-amazon.com/images/I/31Xt6hWBnzL.jpg)**Active Pen 2.0 (C582S) withBluetooth Compatible with ASUS Pen 2.0 SA203H Compatible with Asus ROG Flow Z13 Pen ORG X13 Pen ROG Flow X16 Active Pen MPP 2.0 4069 Pressure Zephyrus Duo Pen**Mingxiong**$35.76**4.3★**▲ 67%**](https://www.amazon.com/dp/B0C6FPY86F) [![Stylus Pen for ASUS Transformer/Mini/ASUS Zenbook Flip/Pro/ASUS Vivobook Flip/Pro/Duo/ASUS Notebook Rechargeable MPP 2.0 Tilt Active Pen with 4096 Pressure Sensitivity Tpye-c Charge Black](https://m.media-amazon.com/images/I/41Wb78NRzzL.jpg)**Stylus Pen for ASUS Transformer/Mini/ASUS Zenbook Flip/Pro/ASUS Vivobook Flip/Pro/Duo/ASUS Notebook Rechargeable MPP 2.0 Tilt Active Pen with 4096 Pressure Sensitivity Tpye-c Charge Black**SSS·GRGB**$33.47**3.9★**▲ 42%**](https://www.amazon.com/dp/B0DCG7RXTX) [![Active Pen 2.0 (C582S) withBluetooth Compatible with ASUS Pen 2.0 SA203H Compatible with Asus ROG Flow Z13 Pen ROG X13 Pen ROG Flow X16 ZenBook Pen Zephyrus Duo Pen 4069 Pressure MPP 2.0 Protocols](https://m.media-amazon.com/images/I/21NGJh8X3AL.jpg)**Active Pen 2.0 (C582S) withBluetooth Compatible with ASUS Pen 2.0 SA203H Compatible with Asus ROG Flow Z13 Pen ROG X13 Pen ROG Flow X16 ZenBook Pen Zephyrus Duo Pen 4069 Pressure MPP 2.0 Protocols**CaoXiong**$35.24**3.8★**▲ 36%**](https://www.amazon.com/dp/B0F5GR8LRK)

**~~View all trending →~~**

## **What buyers say about asus pen**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Compatibility-Overall**17%

*“positive results since began using with a VivoBook”*

**Battery Life**16%

*“The battery life is equally impressive”*

**Value For Money**11%

*“For the price, it makes sense”*

**Quality-Overall**9%

*“Good quality active pen”*

**Assembly/Installation**9%

*“Works perfectly and no setup needed”*

**Ease Of Use**7%

*“Easy to use”*

**Charging**5%

*“Works good holds charge accurate”*

**Durability**5%

*“it's good for a while”*

**Adjustability/Rotatability/Reclining**4%

*“the tilt sensing is MUCH better”*

**Functionality-Overall**4%

*“Works great, even better than the surface pen”*

### **What buyers complain about **

**Compatibility-Overall**22%

*“it would not pair with anything”*

**Functionality-Overall**17%

*“It does not work as smooth”*

**Durability**17%

*“By the next hour, it's dead again”*

**Accuracy-Overall**11%

*“Calibration Impossible”*

**Advertised Vs Actual Product**11%

*“Misleading name”*

**Connectivity-Overall**6%

*“Keeps disconnecting very frequently”*

**Charging**6%

*“Doesn't hold charge after a month”*

**Touch/Button Controls**4%

*“My only real complaint is that the button isn't in an ideal spot if I'm holding the pen in what I find to be the most comfortable position”*

### **Top return reasons **

**Compatibility-Overall**43%

**Functionality-Overall**21%

**Connectivity-Overall**9%

**Charging**5%

**Advertised Vs Actual Product**3%

**Size-Overall**3%

**Touch/Button Controls**3%

**Value For Money**3%

**Quality-Overall**2%

**Touch Screen**1%

## **Common questions**

<dl>

<dt>**Is asus pen profitable to sell on Amazon United States?**</dt><dd>The niche generates $27K/yr across 14 tracked products. 90-day search growth is -18.9%. Flapen's verdict: Skip it (35/100).</dd>

<dt>**How competitive is the asus pen niche?**</dt><dd>10 brands and 21 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 83% of demand.</dd>

<dt>**What do buyers complain about in asus pen?**</dt><dd>Top complaints mined from reviews: Compatibility-Overall, Functionality-Overall, Durability. The return rate is 6.1% — above our launch gate.</dd>

<dt>**When does demand for asus pen peak?**</dt><dd>Demand peaks in Aug–Dec; the busiest month runs 2.4× the quietest.</dd>

<dt>**What does it cost to enter the asus pen niche?**</dt><dd>Listings span $23.09–$157.08; the average listing price is $54.08 (sweet spot $15–$100). The average incumbent carries 389 reviews — the moat a new listing must climb.</dd>

</dl>

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