---
title: "Anker Power Bank — $19.7M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/cell-phones-accessories/anker-power-bank"
last_updated: "2026-08-09T06:18:10.097Z"
locale: en
meta:
description: "Niche score 48/100 · $19.7M/yr market · 10.2M searches/yr · $67.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $19.7M/yr market · 10.2M searches/yr · $67.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Anker Power Bank — $19.7M/yr Amazon US Niche (2026) - Flapen"
---
# **anker power bank**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 100Growth 34Conversion 36Competition 53Returns 49Price range 20Avg price 87Brand share 0Review moat 21Quality gap 47
**Market size**
**Incredible****$19.7M**
$19.7M/yr · 10.2M searches
**Avg price**
**Great****$67.25**
avg listing price — sweet spot $15–$100
**Competition**
**Good****53%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****3.1%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+7.5%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****11,528.26**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Bad****$20.27–$412.05**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, anker power bank is a $19.7M/yr Amazon United States market (10.2M searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 48/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **anker power bank market data**
- **Units sold / yr**
- **250K–300K**
- avg 8,000–10,000/product
- **Revenue / yr**
- **$16.8M–$20.2M**
- units × avg price
- **Conversion rate**
- **2.9%**
- **Avg BSR**
- **#48**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **68%**
- **Out of stock**
- **4.6%**
- **Avg brand age**
- **26 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**5 **▲rising
**Sellers**
**21**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**53%**
Top 20: 91%
**Open market**
**0%**
- Anker97% - Belkin1% - AONIMI1% - INIU1% - OHOVIV1% - Open — no brand owns it (0%)
## **Top anker power bank search terms**
- **anker power bank**7.7M/yr+10.4%2.1% conv. - **20000mah power bank**331K/yr+10.2%0.7% conv. - **power bank 50000mah**319K/yr-21.8%0.3% conv. - **laptop power bank**272K/yr-6.8%0.9% conv. - **anker battery pack**204K/yr+10.4%3.0% conv. - **anker powerbank**161K/yr+6.6%2.0% conv. - **anker battery**157K/yr+14.0%2.5% conv. - **50000mah power bank**151K/yr-18.4%0.4% conv. - **anker power bank 20000mah**107K/yr+24.7%2.5% conv. - **power bank 50000+mah**118K/yr-11.8%0.4% conv. [**All search terms **](https://flapen.com/research/us/cell-phones-accessories/anker-power-bank/search-terms)
## **Top anker power bank products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$790K8%$1.6M12%$2.4M16%$3.2M1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Anker Laptop Power Bank 25 000mAh Portable Charger with 165W Total Output 3 USB-C Ports (100W Max Each) Built-in Retractable Cables Flight-Ready for iPhone 17/16 Series MacBook Samsung and More**Anker**$100.96**4.5★9,996 rev](https://www.amazon.com/dp/B0DCBB2YTR) [2**Anker Power Bank 20 000mAh Travel Essential Portable Charger with Built-in USB-C Cable 3-Port 87W Max Fast Charging Battery Pack for MacBook iPhone 16/15 Series Samsung Switch and More**Anker**$52.71**4.6★8,188 rev](https://www.amazon.com/dp/B0CXDXP8VR) [3**Anker Zolo Power Bank (2025 Upgraded Version) 20 000mAh 30W High-Speed Portable Charger with Built-in USB-C Cable Battery Pack for iPhone 17/16 / 15 Series Galaxy and More**Anker**$35.50**4.5★25,486 rev](https://www.amazon.com/dp/B0CZ9LH53B) [4**Anker Power Bank(PowerCore 10K) Compact Travel-Ready 10 000mAh Battery Pack with PowerIQ Charging Technology 5V/3A High-Speed Charging for iPhone iPad and More (1 Black)**Anker**$20.75**4.5★6,814 rev](https://www.amazon.com/dp/B0D5CLSMFB) [5**Anker Prime Power Bank 20 100mAh 3-Port Portable Charger with 220W Max Output Two-Way Charging TSA-Approved App Control for MacBook iPhone 17/16 Series and More (Base Not Included)**Anker**$134.77**4.7★466 rev](https://www.amazon.com/dp/B0F66NH2ZX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Anker Prime Power Bank 20 100mAh 3-Port Portable Charger with 220W Max Output Two-Way Charging TSA-Approved App Control for MacBook iPhone 17/16 Series and More (Base Not Included)**Anker**$134.77**466 rev7mo ago](https://www.amazon.com/dp/B0F66NH2ZX) [**Anker Prime Power Bank 26 250mAh 3-Port Portable Charger with 300W Max Output Two-Way Charging TSA-Approved App Control for MacBook iPhone 17/16 Series and More (Base Not Included)**Anker**$179.22**1,238 rev9mo ago](https://www.amazon.com/dp/B0F66LNB8D) [**Anker Zolo Power Bank (2025 Upgraded Version) 45W Max Fast Charging 20 000mAh Battery Pack Dual Built-in USB-C Cables USB-C&A Port for iPhone 17/16 Series Galaxy MacBook and More**Anker**$40.16**1,310 rev10mo ago](https://www.amazon.com/dp/B0DSZKKJTK) [**Anker SOLIX C1000 Gen 2 Portable Power Station 2 000W (Peak 3 000W) Solar Generator Full Charge in 49 Min 1 024Wh LiFePO4 Battery for Home Backup Power Outages and Camping (Optional Solar Panel)**Anker**$412.05**1,234 rev10mo ago](https://www.amazon.com/dp/B0FN7MSY4L) [**Anker Nano Portable Charger 45W 10000mAh with 2.3 ft Retractable Cable Compact Power Bank Travel Essential Phone Battery Pack for iPhone 17/16 Series iPad Galaxy Pixel and More**Anker**$47.70**2,522 rev11mo ago](https://www.amazon.com/dp/B0DGKWTQQC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Anker 621 Magnetic Portable Charger (MagGo) 5 000mAh Wireless Power Bank with USB-C Cable Magsafe-Compatible Battery Pack for iPhone 16/15/14/13/12 Series**Anker**$29.96**4.2★**▲ 130%**](https://www.amazon.com/dp/B099Z2RJZW) [**Anker Zolo Power Bank (2025 Upgraded Version) 20 000mAh 30W High-Speed Portable Charger with Built-in USB-C Cable Battery Pack for iPhone 17/16 / 15 Series Galaxy and More**Anker**$35.50**4.5★**▲ 103%**](https://www.amazon.com/dp/B0CZ9LH53B) [**Belkin Portable Charger USB-C Power Bank 20000 mAh w/ 2 USB-A Ports 15W w/ Type-A to Type-C Cable - iPhone 17 Air Pro Pro Max AirPods Apple Watch Samsung Galaxy S26 Google Pixel 10 - Black**Belkin**$32.31**4.4★**▲ 80%**](https://www.amazon.com/dp/B09NTNTVRJ) [**Anker Zolo Power Bank (2025 Upgraded Version) 45W Max Fast Charging 20 000mAh Battery Pack Dual Built-in USB-C Cables USB-C&A Port for iPhone 17/16 Series Galaxy MacBook and More**Anker**$40.16**4.6★**▲ 54%**](https://www.amazon.com/dp/B0DSZKKJTK) [**Anker Prime Power Bank 20 100mAh 3-Port Portable Charger with 220W Max Output Two-Way Charging TSA-Approved App Control for MacBook iPhone 17/16 Series and More (Base Not Included)**Anker**$134.77**4.7★**▲ 45%**](https://www.amazon.com/dp/B0F66NH2ZX)
**~~View all trending →~~**
## **What buyers say about anker power bank**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Charging**37%
*“Charge fast”*
**Quality-Overall**10%
*“Excellent Product”*
**Portability**6%
*“Easy to carry”*
**Battery Life**5%
*“Best Battery”*
**Value For Money**4%
*“Good price”*
**Ease Of Use**4%
*“Easy to Use”*
**Advertised Vs Actual Product**3%
*“Accurate Description”*
**Size-Overall**3%
*“Love the small size”*
**Efficiency**3%
*“It works”*
**Strength**2%
*“Solid product”*
### **What buyers complain about **
**Charging**35%
*“Not charging”*
**Durability**10%
*“Broke after a week”*
**Weight Heavy**5%
*“Heavier than expected”*
**Battery Life**4%
*“low battery life”*
**Quality-Overall**3%
*“Poor quality control”*
**Functionality-Overall**3%
*“DOESN'T WORK”*
**Heating**3%
*“it gets quite overheated”*
**Size-Overall**2%
*“Barely fits”*
**Value For Money**2%
*“could have bought cheaper”*
**Compatibility-Overall**1%
*“saying its not compatible on my phone”*
### **Top return reasons **
**Charging**44%
**Weight Heavy**14%
**Size-Overall**8%
**Value For Money**7%
**Compatibility-Overall**5%
**Functionality-Overall**3%
**Advertised Vs Actual Product**3%
**Product Condition**2%
**Battery Life**2%
**Heating**1%
## **Common questions**
- **Is anker power bank profitable to sell on Amazon United States?**
- The niche generates $19.7M/yr across 31 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +7.5%. Flapen's verdict: Skip it (48/100).
- **How competitive is the anker power bank niche?**
- 5 brands and 21 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in anker power bank?**
- Top complaints mined from reviews: Charging, Durability, Weight Heavy. The return rate is 3.1%.
- **What does it cost to enter the anker power bank niche?**
- Listings span $20.27–$412.05; the average listing price is $67.25 (sweet spot $15–$100). The average incumbent carries 11,528 reviews — the moat a new listing must climb.
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