---
title: "Trend — zinc soap - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/zinc-soap/trend"
last_updated: "2026-08-09T13:15:10.615Z"
locale: en
meta:
  description: "Niche score 50/100 · $263K/yr market · 183K searches/yr. A concentrated shelf (top 5 take 70% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $263K/yr market · 183K searches/yr. A concentrated shelf (top 5 take 70% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — zinc soap - Flapen"
---

# **zinc soap**

**Worth a look**

Shows low returns (0.4%), but a concentrated shelf (top 5 take 70% of clicks) keeps it on the watch list.

Market size 48Growth 39Conversion 95Competition 26Returns 98Price range 68Avg price 49Brand share 27Review moat 40Quality gap 35

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****12.1%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$6.22–$34.05**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****$11.91**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****$263K**

$263K/yr · 183K searches

**Review moat**

**Okay****2,487.47**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+11.2%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****89%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****70%**

top-5 click share — leaders hold, buyers still browse

## Trend