---
title: "Womens Razor Refills — $244K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/womens-razor-refills"
last_updated: "2026-08-09T07:08:21.392Z"
locale: en
meta:
description: "Niche score 57/100 · $244K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · $244K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Womens Razor Refills — $244K/yr Amazon US Niche (2026) - Flapen"
---
# **womens razor refills**
**Worth a look**
Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 46Growth 51Conversion 94Competition 60Returns 99Price range 76Avg price 85Brand share 31Review moat 21Quality gap 19
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****11.7%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$18.99**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.18–$34.23**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Good****+21.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$244K**
$244K/yr · 110K searches
**Brand share**
**Okay****86%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****11,745.79**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, womens razor refills is a $244K/yr Amazon United States market (110K searches/yr). The top 5 brands hold 86% of demand. Verdict: Worth a look — 57/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **womens razor refills market data**
- **Units sold / yr**
- **13K–15K**
- avg 250–500/product
- **Revenue / yr**
- **$237K–$285K**
- units × avg price
- **Conversion rate**
- **11.7%**
- **Avg BSR**
- **#27**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **52%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **144 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▼falling
**Sellers**
**127**
**Top-5 brand share**
**86%**
Top 20: 100%
**Top-5 click share**
**49%**
Top 20: 88%
**Open market**
**10%**
- Gillette Venus41% - Amazon Basics22% - INTUITION12% - Billie6% - Flamingo5% - Norelco4% - Open — no brand owns it (5 brands, 10%)
## **Top womens razor refills search terms**
- **womens razor refills**41K/yr+21.6%11.3% conv. - **razor head**16K/yr+22.6%10.2% conv. - **razor replacement heads**14K/yr+20.9%7.6% conv. - **women razor refills**9K/yr+14.1%11.1% conv. - **shaver heads**7K/yr+56.7%6.6% conv. - **razor head replacement**7K/yr-0.5%7.6% conv. - **replacement razor heads**5K/yr+42.5%5.0% conv. - **razer heads**3K/yr+24.0%11.8% conv. - **shaver refills**3K/yr-23.4%6.7% conv. - **replacement razor blade**5K/yr+44.0%0.6% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/womens-razor-refills/search-terms)
## **Top womens razor refills products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$12K10%$24K15%$37K20%$49K1K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amazon Basics 5-Blade Razor Refills for Women with Comfort-Coated Blades Moisture Lubrication Hypoallergenic 6 Count (Fits Amazon Basics Razor Handles Only) (Previously Solimo)**Amazon Basics**$10.54**4.4★41,294 rev](https://www.amazon.com/dp/B07BC8NBH4) [2**Gillette Venus ComfortGlide White Tea 4 count with Gillette Venus ComfortGlide plus Olay 2 count Womens Razor Blade Refills**Gillette Venus**$19.81**4.8★4,888 rev](https://www.amazon.com/dp/B09M2QHV2C) [3**Gillette Venus ComfortGlide White Tea Womens Razor Blades 3-Blade Razor Refills 6 Count**Gillette Venus**$20.97**4.8★18,677 rev](https://www.amazon.com/dp/B003EMNITQ) [4**INTUITION Schick Refill Razors for Women Sensitive Skin | Intuition Razor Blades Refill with Organic Aloe Razor Refills 6 Count (Pack of 1)**INTUITION**$17.40**4.8★18,746 rev](https://www.amazon.com/dp/B004CCJH10) [5**Gillette Venus Extra Smooth Womens Razor Blade Refills 6 Count Designed for a Close Smooth Shave**Gillette Venus**$24.31**4.8★10,366 rev](https://www.amazon.com/dp/B00J0KPECU)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Gillette Fusion5 Power 5-Blade Razor Blade Refills for Men with Precision Trimmer 10 Count**Gillette**$34.23**1,072 rev9mo ago](https://www.amazon.com/dp/B0FM8QQGQG) [**Billie Womens Razor Refill Blades 5-Blade Cartridges - 8 count**Billie**$15.09**9,676 rev2y ago](https://www.amazon.com/dp/B0CPYNGCXB) [**Schick Quattro Womens Razor for Shaving Refllls Razors for Women Value Pack Ladies Razors for Legs - 8 Count**Schick Quattro Womens**$13.17**1,553 rev2y ago](https://www.amazon.com/dp/B0CQC83VH1) [**Philips Norelco OneBlade 360 Blades Genuine Replacement Blades for OneBlade Electric Shaver and Trimmer Durable Stainless Steel Trim Edge and Shave 3 Pack QP430/80**Norelco**$32.55**10,254 rev2y ago](https://www.amazon.com/dp/B0CDQFVY1J) [**Flamingo Womens Original Razor Blade Refill Cartridges for Women - 6 Count - 5-Blade Shaving Razors for Women**Flamingo**$14.71**6,291 rev4y ago](https://www.amazon.com/dp/B09TRLY11M)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Gillette Fusion5 Power 5-Blade Razor Blade Refills for Men with Precision Trimmer 10 Count**Gillette**$34.23**4.7★**▲ 197%**](https://www.amazon.com/dp/B0FM8QQGQG) [**Amazon Basics 5-Blade Razor Refills for Women with Comfort-Coated Blades Moisture Lubrication Hypoallergenic 6 Count (Fits Amazon Basics Razor Handles Only) (Previously Solimo)**Amazon Basics**$10.54**4.4★**▲ 71%**](https://www.amazon.com/dp/B07BC8NBH4) [**Gillette Venus ComfortGlide White Tea Womens Razor Refills 4 Refill Cartridges Fits Venus Reusable Razor Handles 3-Bladed with Built-in Shave Gel Bars**Gillette Venus**$14.43**4.8★**▲ 59%**](https://www.amazon.com/dp/B001JQLNFU) [**Gillette Venus ComfortGlide White Tea 4 count with Gillette Venus ComfortGlide plus Olay 2 count Womens Razor Blade Refills**Gillette Venus**$19.81**4.8★**▲ 55%**](https://www.amazon.com/dp/B09M2QHV2C) [**Schick Intuition Pure Nourishment Womens Razor Refills with Coconut Milk and Almond Oil 3 Count (Pack of 1)**INTUITION**$9.18**4.8★**▲ 38%**](https://www.amazon.com/dp/B00AE5FF4M)
**~~View all trending →~~**
## **What buyers say about womens razor refills**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**21%
*“Affordable price”*
**Quality-Overall**18%
*“Best quality”*
**Size-Overall**9%
*“Exact fit”*
**Soft Feel**8%
*“Keeps my skin soft”*
**Advertised Vs Actual Product**8%
*“As advertised”*
**Durability**6%
*“Have used for many years”*
**Ease Of Use**5%
*“easy to hold”*
**Efficiency**4%
*“Efficiency”*
**Allergies**3%
*“help minimize irritation”*
**Moist/Dry**2%
*“have good moisturizer strips”*
### **What buyers complain about **
**Quality-Overall**18%
*“Bad quality control”*
**Value For Money**13%
*“expensive”*
**Durability**10%
*“it actually fell apart”*
**Size-Overall**7%
*“Very large”*
**Allergies**5%
*“Irritating”*
**Advertised Vs Actual Product**5%
*“does not match the description”*
**Functionality-Overall**3%
*“results have not been good”*
**Ease Of Use**2%
*“So its hard to navigate”*
**Add-Ons/Attachments**2%
*“Very difficult to attach”*
**Moist/Dry**2%
*“The moisture strip isnt moist”*
### **Top return reasons **
**Size-Overall**46%
**Advertised Vs Actual Product**11%
**Compatibility-Overall**9%
**Defective Material/Parts**6%
**Value For Money**6%
**Functionality-Overall**6%
**Product Condition**3%
**Quality-Overall**2%
**Add-Ons/Attachments**1%
**Damage/Burn Hair**1%
## **Common questions**
- **Is womens razor refills profitable to sell on Amazon United States?**
- The niche generates $244K/yr across 33 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +21.0%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the womens razor refills niche?**
- 11 brands and 127 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 86% of demand.
- **What do buyers complain about in womens razor refills?**
- Top complaints mined from reviews: Quality-Overall, Value For Money, Durability. The return rate is 0.3%.
- **What does it cost to enter the womens razor refills niche?**
- Listings span $9.18–$34.23; the average listing price is $18.99 (sweet spot $15–$100). The average incumbent carries 11,746 reviews — the moat a new listing must climb.
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