---
title: "Trend — wig tape - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/wig-tape/trend"
last_updated: "2026-08-09T11:12:04.775Z"
locale: en
meta:
  description: "Niche score 63/100 · $1.2M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 63/100 · $1.2M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — wig tape - Flapen"
---

# **wig tape**

**Worth a look**

Shows low returns (1.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 82Growth 19Conversion 89Competition 42Returns 91Price range 72Avg price 62Brand share 59Review moat 63Quality gap 81

**Returns**

**Great****1.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****10.4%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Great****$1.2M**

$1.2M/yr · 876K searches

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****$5.95–$38.54**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****980**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****$13.46**

avg listing price — sweet spot $15–$100

**Brand share**

**Good****70%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-12.1%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend