---
title: "Vi Peel — $4.7M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/vi-peel"
last_updated: "2026-08-09T12:57:55.286Z"
locale: en
meta:
  description: "Niche score 53/100 · $4.7M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $4.7M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Vi Peel — $4.7M/yr Amazon US Niche (2026) - Flapen"
---

# **vi peel**

**Worth a look**

Shows a $4.7M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 97Growth 33Conversion 89Competition 24Returns 96Price range 21Avg price 83Brand share 0Review moat 45Quality gap 38

**Market size**

**Incredible****$4.7M**

$4.7M/yr · 580K searches

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****10.6%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$77.41**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****2,035.95**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+6.0%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****71%**

top-5 click share — a locked-up shelf

**Price range**

**Bad****$11.34–$425.90**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, vi peel is a $4.7M/yr Amazon United States market (580K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul. Verdict: Worth a look — 53/100.

Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **vi peel market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**50K–60K**</dd><dd>avg 2,000–2,500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$3.9M–$4.6M**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**10.6%**</dd>

<dt>**Avg BSR**</dt><dd>**#173**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**95%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**61 months**</dd>

<dt>**Avg seller age**</dt><dd>**126 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**2 **▼falling

**Sellers**

**9**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**71%**

Top 20: 100%

**Open market**

**0%**

- Dr Dennis Gross88% - RoC12% - Open — no brand owns it (0%)

## **Demand & seasonality**

Weekly Amazon search volume, last 89 weeks — +6.0% search growth over the last 90 days.

30K20KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul · busiest ÷ quietest = 1.6×

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/vi-peel/trend)

## **Top vi peel search terms**

- **dr dennis gross**151K/yr+13.7%4.4% conv. - **dr dennis gross peel pads**170K/yr-10.2%9.0% conv. - **dr gross daily peel pads**25K/yr+38.4%11.4% conv. - **dennis gross peel pads**41K/yr+10.4%10.5% conv. - **dr gross**29K/yr+20.1%5.6% conv. - **dennis gross**27K/yr+19.2%4.9% conv. - **dr. dennis gross**20K/yr+16.4%4.0% conv. - **dr dennis**16K/yr+18.2%3.6% conv. - **roc cleansing pads**19K/yr-24.2%19.2% conv. - **roc pads**13K/yr+22.1%14.1% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/vi-peel/search-terms)

## **Top vi peel products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$475K20%$949K30%$1.4M40%$1.9M101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Dr Dennis Gross Alpha Beta Universal Daily Peel: for Uneven Tone or Texture and Fine Lines or Enlarged Pores (5 Treatments)](https://m.media-amazon.com/images/I/31B85oC+xgL.jpg)**Dr Dennis Gross Alpha Beta Universal Daily Peel: for Uneven Tone or Texture and Fine Lines or Enlarged Pores (5 Treatments)**Dr Dennis Gross**$19.12**4.5★2,567 rev](https://www.amazon.com/dp/B074JCCQC6) [2![Dr. Dennis Gross Alpha Beta Extra Strength Daily Peel 2-Step Exfoliating Pads for Enhanced Anti-Aging Smoother Skin and Radiant Complexion 5 Treatments](https://m.media-amazon.com/images/I/418fvFvpMbL.jpg)**Dr. Dennis Gross Alpha Beta Extra Strength Daily Peel 2-Step Exfoliating Pads for Enhanced Anti-Aging Smoother Skin and Radiant Complexion 5 Treatments**Dr Dennis Gross**$19.08**4.5★5,062 rev](https://www.amazon.com/dp/B096WKHNFL) [3![Dr. Dennis Gross Alpha Beta Extra Strength Daily Peel 2-Step Exfoliating Pads for Enhanced Anti-Aging Smoother Skin and Radiant Complexion 60 Treatments](https://m.media-amazon.com/images/I/418K-byttvL.jpg)**Dr. Dennis Gross Alpha Beta Extra Strength Daily Peel 2-Step Exfoliating Pads for Enhanced Anti-Aging Smoother Skin and Radiant Complexion 60 Treatments**Dr Dennis Gross**$143.63**4.5★5,062 rev](https://www.amazon.com/dp/B00CPKH9Y8) [4![RoC Resurfacing Disks Hypoallergenic Exfoliating Makeup Remover Pads for Wrinkles and Skin Tone Hypo-Allergenic Skin Care Oil-Free Daily Cleanser 28 Count (Packaging May Vary)](https://m.media-amazon.com/images/I/31krmvxyOTL.jpg)**RoC Resurfacing Disks Hypoallergenic Exfoliating Makeup Remover Pads for Wrinkles and Skin Tone Hypo-Allergenic Skin Care Oil-Free Daily Cleanser 28 Count (Packaging May Vary)**RoC**$11.34**4.6★13,765 rev](https://www.amazon.com/dp/B005I2MP62) [5![Dr Dennis Gross Alpha Beta Universal Daily Peel: for Uneven Tone or Texture and Fine Lines or Enlarged Pores (30 Treatments)](https://m.media-amazon.com/images/I/41eLOhV7r4L.jpg)**Dr Dennis Gross Alpha Beta Universal Daily Peel: for Uneven Tone or Texture and Fine Lines or Enlarged Pores (30 Treatments)**Dr Dennis Gross**$85.18**4.5★1,210 rev](https://www.amazon.com/dp/B00EFYG5VU)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![RoC Retinol Correxion Line Smoothing 2-Step Peel Pads with Clinical Retinol & 5-Acid Blend Resurfacing Treatment for Fine Lines Dullness and Pores 20 Treatments](https://m.media-amazon.com/images/I/31KoNrXAAoL.jpg)**RoC Retinol Correxion Line Smoothing 2-Step Peel Pads with Clinical Retinol & 5-Acid Blend Resurfacing Treatment for Fine Lines Dullness and Pores 20 Treatments**RoC**$30.46**40 rev4mo ago](https://www.amazon.com/dp/B0GR1VKPFD) [![Dr Dennis Gross Radiant Smooth & Firm Skincare Kit - Dermatologist Developed - Full-Size Alpha Beta Universal Peel Travel-Size Vitamin C Lactic Dewy Deep Cream & Creamy Cleanser - $130 Value](https://m.media-amazon.com/images/I/411c13zUUML.jpg)**Dr Dennis Gross Radiant Smooth & Firm Skincare Kit - Dermatologist Developed - Full-Size Alpha Beta Universal Peel Travel-Size Vitamin C Lactic Dewy Deep Cream & Creamy Cleanser - $130 Value**Dr Dennis Gross**$78.57**22 rev7mo ago](https://www.amazon.com/dp/B0G45SF73V) [![Dr Dennis Gross DermInfusions Blur + Repair Cream Instantly Blurs Fine Lines Smooths Skin with Satin-Matte Finish Visibly Plumps & Firms & Improves Skin Elasticity 0.67 Fl Oz](https://m.media-amazon.com/images/I/31-0-d49EpL.jpg)**Dr Dennis Gross DermInfusions Blur + Repair Cream Instantly Blurs Fine Lines Smooths Skin with Satin-Matte Finish Visibly Plumps & Firms & Improves Skin Elasticity 0.67 Fl Oz**Dr Dennis Gross**$29.00**45 rev1y ago](https://www.amazon.com/dp/B0F9B7478V) [![Dr Dennis Gross Advanced Retinol + Ferulic Perfectly Dosed Treatment (Extra Strength 0.5%) 8 Pack](https://m.media-amazon.com/images/I/41m2g0UotWL.jpg)**Dr Dennis Gross Advanced Retinol + Ferulic Perfectly Dosed Treatment (Extra Strength 0.5%) 8 Pack**Dr Dennis Gross**$39.78**170 rev1y ago](https://www.amazon.com/dp/B0CRJRC7QT) [![Dr Dennis Gross DermInfusions Fill + Repair Serum: Immediately Fills Lines Plumps & Repairs 1 oz](https://m.media-amazon.com/images/I/31UPFLylo0L.jpg)**Dr Dennis Gross DermInfusions Fill + Repair Serum: Immediately Fills Lines Plumps & Repairs 1 oz**Dr Dennis Gross**$70.52**105 rev3y ago](https://www.amazon.com/dp/B0CX5D47WT)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Dr Dennis Gross Radiant Smooth & Firm Skincare Kit - Dermatologist Developed - Full-Size Alpha Beta Universal Peel Travel-Size Vitamin C Lactic Dewy Deep Cream & Creamy Cleanser - $130 Value](https://m.media-amazon.com/images/I/411c13zUUML.jpg)**Dr Dennis Gross Radiant Smooth & Firm Skincare Kit - Dermatologist Developed - Full-Size Alpha Beta Universal Peel Travel-Size Vitamin C Lactic Dewy Deep Cream & Creamy Cleanser - $130 Value**Dr Dennis Gross**$78.57**4.9★**▲ 267%**](https://www.amazon.com/dp/B0G45SF73V) [![RoC Retinol Correxion Line Smoothing 2-Step Peel Pads with Clinical Retinol & 5-Acid Blend Resurfacing Treatment for Fine Lines Dullness and Pores 20 Treatments](https://m.media-amazon.com/images/I/31KoNrXAAoL.jpg)**RoC Retinol Correxion Line Smoothing 2-Step Peel Pads with Clinical Retinol & 5-Acid Blend Resurfacing Treatment for Fine Lines Dullness and Pores 20 Treatments**RoC**$30.46**4.5★**▲ 263%**](https://www.amazon.com/dp/B0GR1VKPFD) [![Dr Dennis Gross DermInfusions Blur + Repair Cream Instantly Blurs Fine Lines Smooths Skin with Satin-Matte Finish Visibly Plumps & Firms & Improves Skin Elasticity 0.67 Fl Oz](https://m.media-amazon.com/images/I/31-0-d49EpL.jpg)**Dr Dennis Gross DermInfusions Blur + Repair Cream Instantly Blurs Fine Lines Smooths Skin with Satin-Matte Finish Visibly Plumps & Firms & Improves Skin Elasticity 0.67 Fl Oz**Dr Dennis Gross**$29.00**4.4★**▲ 52%**](https://www.amazon.com/dp/B0F9B7478V) [![Dr Dennis Gross Vitamin C Lactic Dewy Deep Cream - Ultra-rich - For Dewier & Visibly Firmer Lifted Skin - All Skin Types - 2 oz](https://m.media-amazon.com/images/I/31TKVZW-ltL.jpg)**Dr Dennis Gross Vitamin C Lactic Dewy Deep Cream - Ultra-rich - For Dewier & Visibly Firmer Lifted Skin - All Skin Types - 2 oz**Dr Dennis Gross**$64.23**4.7★**▲ 34%**](https://www.amazon.com/dp/B0B5FQ3VYK) [![Dr Dennis Gross Alpha Beta Universal Daily Peel: for Uneven Tone or Texture and Fine Lines or Enlarged Pores (5 Treatments)](https://m.media-amazon.com/images/I/31B85oC+xgL.jpg)**Dr Dennis Gross Alpha Beta Universal Daily Peel: for Uneven Tone or Texture and Fine Lines or Enlarged Pores (5 Treatments)**Dr Dennis Gross**$19.12**4.5★**▲ 28%**](https://www.amazon.com/dp/B074JCCQC6)

**~~View all trending →~~**

## **What buyers say about vi peel**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Suitability Combination Skin**17%

*“Makes my skin looks fantastic”*

**Quality-Overall**13%

*“Great set,”*

**Soft Feel**9%

*“Makes my face extremely soft”*

**Value For Money**9%

*“the price is extremely reasonable”*

**Suitability Dry Skin**6%

*“Exfoliates my skin and leaves my face fresh, visibly smoother and glowing”*

**Cleansing**5%

*“really cleans my face”*

**Ease Of Use**5%

*“Easy to use”*

**Efficiency**4%

*“effective routine”*

**Brightness/Shine/Glow**4%

*“brighten my skin”*

**Texture/Consistency-Overall**3%

*“the texture smooth”*

### **What buyers complain about **

**Value For Money**9%

*“Waste of money”*

**Functionality-Overall**9%

*“No longer as effective”*

**Durability**8%

*“Broke already”*

**Charging**7%

*“STOPPED CHARGING”*

**Quality-Overall**5%

*“Poor quality”*

**Advertised Vs Actual Product**5%

*“Wrong description”*

**Allergies**4%

*“Lately, though, my skin has been doing some strange things”*

**Moist/Dry**4%

*“Dried out product”*

**Symptom Reduction**4%

*“Not seeing a lot of improvement”*

**Size-Overall**3%

*“Pores seem smaller”*

### **Top return reasons **

**Value For Money**19%

**Size-Overall**12%

**Functionality-Overall**11%

**Advertised Vs Actual Product**10%

**Charging**6%

**Product Condition**5%

**Defective Material/Parts**4%

**Moist/Dry**3%

**Smell**3%

**Comfort-Overall**2%

## **Common questions**

<dl>

<dt>**Is vi peel profitable to sell on Amazon United States?**</dt><dd>The niche generates $4.7M/yr across 19 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +6.0%. Flapen's verdict: Worth a look (53/100).</dd>

<dt>**How competitive is the vi peel niche?**</dt><dd>2 brands and 9 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in vi peel?**</dt><dd>Top complaints mined from reviews: Value For Money, Functionality-Overall, Durability. The return rate is 0.8%.</dd>

<dt>**When does demand for vi peel peak?**</dt><dd>Demand peaks in Jul; the busiest month runs 1.6× the quietest.</dd>

<dt>**What does it cost to enter the vi peel niche?**</dt><dd>Listings span $11.34–$425.90; the average listing price is $77.41 (sweet spot $15–$100). The average incumbent carries 2,036 reviews — the moat a new listing must climb.</dd>

</dl>

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