---
title: "Trend — vegan deodorant men - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/vegan-deodorant-men/trend"
last_updated: "2026-08-05T18:07:51.348Z"
locale: en
meta:
  description: "Niche score 46/100 · $57K/yr market · 40K searches/yr · $15.72 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · $57K/yr market · 40K searches/yr · $15.72 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — vegan deodorant men - Flapen"
---

# **vegan deodorant men**

**Skip it**

A small market ($57K/yr) — this niche doesn't clear our bar today.

Market size 14Growth 38Conversion 83Competition 22Returns 98Price range 73Avg price 77Brand share 17Review moat 20Quality gap 62

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.9%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$15.72**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$7.72–$34.59**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+10.7%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****73%**

top-5 click share — a locked-up shelf

**Review moat**

**Bad****13,466.31**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****93%**

top-5 brand share — brand-locked demand

**Market size**

**Bad****$57K**

$57K/yr · 40K searches

## Trend