---
title: "Products — urea cream 20 percent - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/urea-cream-20-percent/products"
last_updated: "2026-08-09T19:24:41.277Z"
locale: en
meta:
  description: "Niche score 50/100 · $560K/yr market · 301K searches/yr. A concentrated shelf (top 5 take 88% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $560K/yr market · 301K searches/yr. A concentrated shelf (top 5 take 88% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — urea cream 20 percent - Flapen"
---

# **urea cream 20 percent**

**Worth a look**

Shows low returns (0.7%), but a concentrated shelf (top 5 take 88% of clicks) keeps it on the watch list.

Market size 62Growth 32Conversion 92Competition 10Returns 97Price range 80Avg price 79Brand share 24Review moat 22Quality gap 43

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****11.3%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$9.93–$37.03**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$16.44**

avg listing price — sweet spot $15–$100

**Market size**

**Good****$560K**

$560K/yr · 301K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+6.0%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****90%**

top-5 brand share — brand-locked demand

**Review moat**

**Bad****9,386.78**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****88%**

top-5 click share — a locked-up shelf

## Products