---
title: "Trend — unite shampoo - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/unite-shampoo/trend"
last_updated: "2026-08-09T20:19:15.255Z"
locale: en
meta:
  description: "Niche score 46/100 · $408K/yr market · 79K searches/yr · $39.70 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · $408K/yr market · 79K searches/yr · $39.70 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — unite shampoo - Flapen"
---

# **unite shampoo**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 56Growth 21Conversion 96Competition 7Returns 98Price range 95Avg price 95Brand share 0Review moat 37Quality gap 25

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****13.1%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Incredible****$39.70**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$30.36–$79.22**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$408K**

$408K/yr · 79K searches

**Review moat**

**Okay****2,836.5**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-8.9%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****91%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Trend