---
title: "Trend — travel size sunscreen - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/travel-size-sunscreen/trend"
last_updated: "2026-08-10T21:26:39.327Z"
locale: en
meta:
  description: "Niche score 57/100 · $178K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $178K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — travel size sunscreen - Flapen"
---

# **travel size sunscreen**

**Worth a look**

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 36Growth 55Conversion 83Competition 72Returns 97Price range 72Avg price 73Brand share 36Review moat 22Quality gap 25

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.9%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Good****$14.76**

avg listing price — sweet spot $15–$100

**Competition**

**Good****42%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****$2.75–$45.75**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Good****+27.7%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$178K**

$178K/yr · 135K searches

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****9,486.4**

avg incumbent reviews — the moat a new listing must climb

## Trend