---
title: "Travel Size Mineral Sunscreen — $299K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/travel-size-mineral-sunscreen"
last_updated: "2026-08-09T20:29:33.836Z"
locale: en
meta:
description: "Niche score 49/100 · $299K/yr market · 140K searches/yr · $11.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $299K/yr market · 140K searches/yr · $11.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Travel Size Mineral Sunscreen — $299K/yr Amazon US Niche (2026) - Flapen"
---
# **travel size mineral sunscreen**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 51Growth 84Conversion 99Competition 7Returns 96Price range 29Avg price 47Brand share 0Review moat 23Quality gap 28
**Conversion**
**Incredible****18.5%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Growth**
**Great****+83.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Good****$299K**
$299K/yr · 140K searches
**Avg price**
**Okay****$11.59**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$7.51–$18.08**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****7,944.5**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****91%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, travel size mineral sunscreen is a $299K/yr Amazon United States market (140K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Skip it — 49/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **travel size mineral sunscreen market data**
- **Units sold / yr**
- **20K–25K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **$232K–$290K**
- units × avg price
- **Conversion rate**
- **18.5%**
- **Avg BSR**
- **#79**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **124 days**
## **Competition & brand share**
The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **▼falling
**Sellers**
**53**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**91%**
Top 20: 100%
**Open market**
**0%**
- BLUE LIZARD100%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +83.4% search growth over the last 90 days.
8K6KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 10.4×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/travel-size-mineral-sunscreen/trend)
## **Top travel size mineral sunscreen search terms**
- **blue lizard face sunscreen**43K/yr+73.3%14.9% conv. - **blue lizard sunscreen face**15K/yr+146.6%15.6% conv. - **blue lizard face**12K/yr+171.2%15.9% conv. - **mineral sunscreen travel size**13K/yr+77.7%4.5% conv. - **travel size mineral sunscreen**13K/yr+50.2%4.2% conv. - **blue lizard sunscreen for face**9K/yr+197.6%17.2% conv. - **blue lizard sunscreen travel size**10K/yr+22.5%14.4% conv. - **travel mineral sunscreen**9K/yr+62.9%4.3% conv. - **blue lizard sheer**7K/yr+164.3%10.4% conv. - **blue lizard sheer sunscreen**6K/yr-30.4%10.1% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/travel-size-mineral-sunscreen/search-terms)
## **Top travel size mineral sunscreen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$45K30%$90K45%$135K60%$179K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Blue Lizard Sheer Face Mineral SPF 50 Sunscreen Lotion 100% Mineral Formula Blue Light Protection Lightweight Rubs In Smooth Nourishes and Hydrates Paraben-Free Fragrance-Free 1.7 fl oz**BLUE LIZARD**$15.43**4.5★2,339 rev](https://www.amazon.com/dp/B0935NNYK1) [2**BLUE LIZARD Sensitive Mineral Sunscreen Stick with Zinc Oxide SPF 50+ Water Resistant UVA UVB Protection Easy to Apply Fragrance Free 0.5 Oz**BLUE LIZARD**$7.51**4.6★15,700 rev](https://www.amazon.com/dp/B083VTP119) [3**Blue Lizard SENSITIVE Mineral Sunscreen with Zinc Oxide SPF 50+ Water Resistant UVA/UVB Protection with Smart Cap Technology - Fragrance Free 3 oz. Tube**BLUE LIZARD**$9.64**4.6★15,700 rev](https://www.amazon.com/dp/B0862Q6BV9) [4**Blue Lizard Sheer Mineral SPF 50 Sunscreen Lotion Zinc Oxide 100% Mineral Formula Rubs In Smooth Nourishes with Australian Desert Lime and Peach Paraben- free Fragrance-Free 3 fl oz**BLUE LIZARD**$18.08**4.5★2,339 rev](https://www.amazon.com/dp/B0DPGRKT86) [5**Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion 100% Mineral Sunscreen UVA/UVB Protection Infused with organic Aloe Vera Soothes and Hydrates 5 fl oz**BLUE LIZARD**$14.52**4.6★15,700 rev](https://www.amazon.com/dp/B084ZP848Y)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Blue Lizard Sheer Mineral SPF 50 Sunscreen Lotion Zinc Oxide 100% Mineral Formula Rubs In Smooth Nourishes with Australian Desert Lime and Peach Paraben- free Fragrance-Free 3 fl oz**BLUE LIZARD**$18.08**2,339 rev1y ago](https://www.amazon.com/dp/B0DPGRKT86) [**BLUE LIZARD Mineral SPF 15 Lip Balm 3-Pack: Broad Spectrum Sun Protection Natural Coconut Flavor 8 Natural Oils Infused with Australian Kakadu Plum Rich in Vitamin C Vegan Each Tube 0.13 oz.**BLUE LIZARD**$8.44**841 rev2y ago](https://www.amazon.com/dp/B0CSPP8MML) [**Blue Lizard Sport Mineral SPF 50 Lotion Ideal for Athletes 100% Mineral Sunscreen Actives Fragrance-Free Paraben-Free Vegan 3.0 fl oz**BLUE LIZARD**$10.60**768 rev5y ago](https://www.amazon.com/dp/B095RRCVQZ) [**Blue Lizard Sheer Face Mineral SPF 50 Sunscreen Lotion 100% Mineral Formula Blue Light Protection Lightweight Rubs In Smooth Nourishes and Hydrates Paraben-Free Fragrance-Free 1.7 fl oz**BLUE LIZARD**$15.43**2,339 rev5y ago](https://www.amazon.com/dp/B0935NNYK1) [**Blue Lizard SENSITIVE Mineral Sunscreen with Zinc Oxide SPF 50+ Water Resistant UVA/UVB Protection with Smart Cap Technology - Fragrance Free 3 oz. Tube**BLUE LIZARD**$9.64**15,700 rev6y ago](https://www.amazon.com/dp/B0862Q6BV9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Blue Lizard Sheer Face Mineral SPF 50 Sunscreen Lotion 100% Mineral Formula Blue Light Protection Lightweight Rubs In Smooth Nourishes and Hydrates Paraben-Free Fragrance-Free 1.7 fl oz**BLUE LIZARD**$15.43**4.5★**▲ 17%**](https://www.amazon.com/dp/B0935NNYK1) [**BLUE LIZARD Sensitive Mineral Sunscreen Stick with Zinc Oxide SPF 50+ Water Resistant UVA UVB Protection Easy to Apply Fragrance Free 0.5 Oz**BLUE LIZARD**$7.51**4.6★**▲ 12%**](https://www.amazon.com/dp/B083VTP119) [**BLUE LIZARD Mineral SPF 15 Lip Balm 3-Pack: Broad Spectrum Sun Protection Natural Coconut Flavor 8 Natural Oils Infused with Australian Kakadu Plum Rich in Vitamin C Vegan Each Tube 0.13 oz.**BLUE LIZARD**$8.44**4.7★**— 4%**](https://www.amazon.com/dp/B0CSPP8MML) [**Blue Lizard Kids Mineral SPF 50 Sunscreen Stick Zinc Oxide 100% Mineral Actives Developed for Kids Sensitive Skin TSA-Friendly Vegan Paraben-free Fragrance-Free 0.5 oz**BLUE LIZARD**$8.51**4.5★**— 1%**](https://www.amazon.com/dp/B083VXQ7MG) [**Blue Lizard Sheer Mineral SPF 50 Sunscreen Lotion Zinc Oxide 100% Mineral Formula Rubs In Smooth Nourishes with Australian Desert Lime and Peach Paraben- free Fragrance-Free 3 fl oz**BLUE LIZARD**$18.08**4.5★**— 10%**](https://www.amazon.com/dp/B0DPGRKT86)
**~~View all trending →~~**
## **What buyers say about travel size mineral sunscreen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**12%
*“Excellent product”*
**Suitability Combination Skin**9%
*“my skin is doing great”*
**Protection**8%
*“Excellent protection”*
**Ease Of Use**6%
*“Easy to put on”*
**Efficiency**5%
*“Does the job well”*
**Ease Of Application**4%
*“that blends well several moments after application”*
**Allergies**4%
*“Good for allergies”*
**Value For Money**3%
*“Good for the price”*
**Color**3%
*“Goes on really white”*
**Soft Feel**3%
*“Goes on Smooth”*
### **What buyers complain about **
**Allergies**14%
*“Can cause rash”*
**Color**11%
*“Not even any pink to my face”*
**Thickness**5%
*“Too thick”*
**Oily/Greasy**4%
*“Unfortunately too greasy”*
**Sensitivity-Overall**4%
*“Not for sensitive skin”*
**Size-Overall**3%
*“Small bottle”*
**Value For Money**3%
*“Expensive”*
**Ease Of Application**2%
*“Difficult to apply :”*
**Moist/Dry**2%
*“Felt dry after awhile”*
**Adhesion/Stickiness**2%
*“I feel sticky”*
### **Top return reasons **
**Size-Overall**14%
**Value For Money**14%
**Advertised Vs Actual Product**12%
**Ingredients-Overall**6%
**Color**5%
**Adhesion/Stickiness**4%
**Functionality-Overall**4%
**Thickness**4%
**Leak-Proof**3%
**Oily/Greasy**3%
## **Common questions**
- **Is travel size mineral sunscreen profitable to sell on Amazon United States?**
- The niche generates $299K/yr across 8 tracked products. 90-day search growth is +83.4%. Flapen's verdict: Skip it (49/100).
- **How competitive is the travel size mineral sunscreen niche?**
- 1 brands and 53 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in travel size mineral sunscreen?**
- Top complaints mined from reviews: Allergies, Color, Thickness. The return rate is 0.7%.
- **When does demand for travel size mineral sunscreen peak?**
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 10.4× the quietest.
- **What does it cost to enter the travel size mineral sunscreen niche?**
- Listings span $7.51–$18.08; the average listing price is $11.59 (sweet spot $15–$100). The average incumbent carries 7,945 reviews — the moat a new listing must climb.
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