---
title: "Trader Joes Body Butter — $118K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/trader-joes-body-butter"
last_updated: "2026-08-09T19:22:31.423Z"
locale: en
meta:
description: "Niche score 34/100 · $118K/yr market · 122K searches/yr · $20.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 34/100 · $118K/yr market · 122K searches/yr · $20.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Trader Joes Body Butter — $118K/yr Amazon US Niche (2026) - Flapen"
---
# **trader joes body butter**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 28Growth 6Conversion 57Competition 2Returns 98Price range 87Avg price 88Brand share 0Review moat 48Quality gap 17
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$20.10**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$12.07–$40.60**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.8%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****1,652.5**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$118K**
$118K/yr · 122K searches
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-38.1%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****97%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, trader joes body butter is a $118K/yr Amazon United States market (122K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 34/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **trader joes body butter market data**
- **Units sold / yr**
- **5K–6K**
- avg 500–750/product
- **Revenue / yr**
- **$101K–$121K**
- units × avg price
- **Conversion rate**
- **4.8%**
- **Avg BSR**
- **#288**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **50%**
- **Out of stock**
- **25.2%**
- **Avg brand age**
- **73 months**
- **Avg seller age**
- **114 days**
## **Competition & brand share**
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▲rising
**Sellers**
**141**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**97%**
Top 20: 100%
**Open market**
**0%**
- Trader Joe's85% - Generic8% - Palmer's4% - eos3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -38.1% search growth over the last 90 days.
6K4KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/trader-joes-body-butter/trend)
## **Top trader joes body butter search terms**
- **trader joes body butter**71K/yr-40.0%2.9% conv. - **brazil nut body butter**18K/yr+0.7%2.7% conv. - **trader joes brazil nut body butter**12K/yr-9.8%3.8% conv. - **trader joes ultra rich body butter**7K/yr-64.8%0.5% conv. - **ultra rich body butter trader joes**7K/yr-64.5%0.5% conv. - **brazilian nut body butter**4K/yr+11.0%2.7% conv. - **trader joe body butter**4K/yr-41.1%2.5% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/trader-joes-body-butter/search-terms)
## **Top trader joes body butter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$18K30%$35K45%$53K60%$71K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Trader Joes Brazil Nut Body Butter Made With Acai and Guarana Extracts Net Wt. 8 Oz (227g) - Pack of 1**Trader Joe's**$17.73**4.6★318 rev](https://www.amazon.com/dp/B0C6BWPMGW) [2**Trader Joes Coconut Body Butter 8 Ounce (Pack of 2)**Trader Joe's**$22.49**4.7★2,137 rev](https://www.amazon.com/dp/B00BTNFPV6) [3**Trader jos Ultra Rich Body Butter with shea butter coconut oil passion fruit seed oil etc - Vanilla orchid scent 8 oz Pack of 1**Generic**$40.60**5.0★2 rev](https://www.amazon.com/dp/B0DZ1XCY1Y) [4**Trader Joes Coconut Body Butter 8 oz**Trader Joe's**$15.06**4.7★123 rev](https://www.amazon.com/dp/B08X3VYLMV) [5**Palmers Coconut Oil Formula Brazilian Coco Cream with Vitamin E 8.8 Fl Oz Whipped Bum Bust & Body Cream Helps with Skin Tightening & Firming**Palmer's**$12.07**4.6★2,793 rev](https://www.amazon.com/dp/B0D8QKR4WN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Trader jos Ultra Rich Body Butter with shea butter coconut oil passion fruit seed oil etc - Vanilla orchid scent 8 oz Pack of 1**Generic**$40.60**2 rev1y ago](https://www.amazon.com/dp/B0DZ1XCY1Y) [**eos Cashmere Whipped Oil Body Butter Vanilla Cashmere 72 Hour Weightless Moisture For Dry Skin Rich Formula and Deep Hydration Body Care 10 oz**eos**$12.62**4,542 rev1y ago](https://www.amazon.com/dp/B0CRQYQBZ4) [**Palmers Coconut Oil Formula Brazilian Coco Cream with Vitamin E 8.8 Fl Oz Whipped Bum Bust & Body Cream Helps with Skin Tightening & Firming**Palmer's**$12.07**2,793 rev2y ago](https://www.amazon.com/dp/B0D8QKR4WN) [**Trader Joes Brazil Nut Body Butter Made With Acai and Guarana Extracts Net Wt. 8 Oz (227g) - Pack of 1**Trader Joe's**$17.73**318 rev3y ago](https://www.amazon.com/dp/B0C6BWPMGW) [**Trader Joes Coconut Body Butter 8 oz**Trader Joe's**$15.06**123 rev5y ago](https://www.amazon.com/dp/B08X3VYLMV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Trader jos Ultra Rich Body Butter with shea butter coconut oil passion fruit seed oil etc - Vanilla orchid scent 8 oz Pack of 1**Generic**$40.60**5.0★**▲ 334%**](https://www.amazon.com/dp/B0DZ1XCY1Y) [**Palmers Coconut Oil Formula Brazilian Coco Cream with Vitamin E 8.8 Fl Oz Whipped Bum Bust & Body Cream Helps with Skin Tightening & Firming**Palmer's**$12.07**4.6★**▲ 31%**](https://www.amazon.com/dp/B0D8QKR4WN) [**Trader Joes Coconut Body Butter 8 Ounce (Pack of 2)**Trader Joe's**$22.49**4.7★**— 3%**](https://www.amazon.com/dp/B00BTNFPV6) [**Trader Joes Coconut Body Butter 8 oz**Trader Joe's**$15.06**4.7★**— 6%**](https://www.amazon.com/dp/B08X3VYLMV) [**Trader Joes Brazil Nut Body Butter Made With Acai and Guarana Extracts Net Wt. 8 Oz (227g) - Pack of 1**Trader Joe's**$17.73**4.6★**▼ 11%**](https://www.amazon.com/dp/B0C6BWPMGW)
**~~View all trending →~~**
## **What buyers say about trader joes body butter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**39%
*“Soft scent”*
**Soft Feel**13%
*“Smooth & creamy”*
**Moist/Dry**12%
*“Super hydrating”*
**Quality-Overall**5%
*“Overall, a good product and easy to use”*
**Suitability Dry Skin**4%
*“Works great on really dry skin”*
**Value For Money**3%
*“Great value”*
**Texture/Consistency-Overall**3%
*“Amazing texture”*
**Brightness/Shine/Glow**2%
*“Glow”*
**Suitability Combination Skin**2%
*“This stuff feels amazing on your skin”*
**Absorbency**2%
*“absorbed well”*
### **What buyers complain about **
**Smell**38%
*“Smells weird”*
**Moist/Dry**4%
*“not as hydrating as I heard”*
**Value For Money**3%
*“However, the price point is too high”*
**Allergies**3%
*“Allergic to it”*
**Size-Overall**2%
*“Size is Big”*
**Suitability Dry Skin**2%
*“I have very dry skin”*
**Oily/Greasy**2%
*“too much can seem a tad oily. it is whipped oil after all.”*
**Thickness**1%
*“It goes on thick”*
**Advertised Vs Actual Product**1%
*“the claims are exaggerated”*
**Durability**1%
*“Doesnt last”*
### **Top return reasons **
**Smell**62%
**Product Condition**8%
**Advertised Vs Actual Product**5%
**Leak-Proof**4%
**Texture/Consistency-Overall**3%
**Moist/Dry**3%
**Value For Money**2%
**Oily/Greasy**2%
**Size-Overall**1%
**Functionality-Overall**1%
## **Common questions**
- **Is trader joes body butter profitable to sell on Amazon United States?**
- The niche generates $118K/yr across 6 tracked products. 90-day search growth is -38.1%. Flapen's verdict: Skip it (34/100).
- **How competitive is the trader joes body butter niche?**
- 4 brands and 141 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in trader joes body butter?**
- Top complaints mined from reviews: Smell, Moist/Dry, Value For Money. The return rate is 0.5%.
- **When does demand for trader joes body butter peak?**
- Demand peaks in Jan–Feb–Dec; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the trader joes body butter niche?**
- Listings span $12.07–$40.60; the average listing price is $20.10 (sweet spot $15–$100). The average incumbent carries 1,653 reviews — the moat a new listing must climb.
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