[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-us-beauty-personal-care-toppik-dark-brown":144},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130,137],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":138,"label":139,"slug":140,"href":141,"nichesTracked":142,"marketSizeTotal":143},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675,{"amazonNicheId":145,"marketplaceFlag":146,"country":147,"category":150,"niche":151,"verdict":185,"baselines":219,"demand":224,"seasonality":520,"brandShare":533,"products":539,"feedback":595,"searchTerms":723,"related":745,"lastUpdated":172},"0377537df589ce9a8b3af9524081a3fd","us",{"flag":146,"name":148,"currency":149},"United States","USD",{"nodeId":12,"label":13,"slug":14,"href":15},{"marketSize":152,"searchVolume":153,"growth360":154,"growth90":155,"searchConversion":156,"top5ClickShare":157,"top5BrandShare":158,"avgRating":159,"avgReviewCount":160,"avgPrice":161,"priceMin":162,"priceMax":163,"productCount":164,"unitsSoldMax":165,"sponsoredPct":166,"returnRate":167,"successfulLaunches360":158,"newProducts360":158,"amazonNicheId":145,"title":168,"slug":169,"href":170,"leafCategoryName":171,"scrapedAt":172,"brandCount":158,"brandCountYearAgo":173,"sellerCount":174,"signals":175,"avgBsr":176,"pageQuality":177,"unitsSoldMin":178,"unitsSoldAvgMin":179,"unitsSoldAvgMax":180,"revenueMin":181,"revenueMax":182,"avgBrandAgeMonths":183,"avgSellerAgeDays":184,"top20ClickShare":158,"top20BrandShare":158,"primePct":158,"oosRate":177},91063,20748,0.6183,0.5019,0.1254,0.9663,1,4.28,37312,35,18.45,77.04,6,5000,0.6667,0.0106,"toppik dark brown","toppik-dark-brown","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Ftoppik-dark-brown","Hair Loss Products","2026-07-14T05:00:38.247111+00:00",3,4,[],160,0,4000,500,750,140000,175000,69,153,{"score":186,"verdict":187,"components":188},51,"watch",[189,194,196,200,202,204,207,212,215,217],{"key":190,"score":191,"weight":192,"raw":193},"marketSize",23,0.15,91062.97,{"key":195,"score":183,"weight":192,"raw":155},"growth",{"key":197,"score":198,"weight":199,"raw":156},"conversion",95,0.1,{"key":201,"score":173,"weight":192,"raw":157},"competition",{"key":203,"score":177,"weight":199,"raw":158},"brandShare",{"key":205,"score":206,"weight":199,"raw":159},"qualityGap",76,{"key":208,"score":209,"weight":210,"raw":211},"reviewMoat",7,0.05,37311.83,{"key":213,"score":214,"weight":199,"raw":167},"returns",94,{"key":216,"score":198,"weight":210,"raw":161},"avgPrice",{"key":218,"score":198,"weight":210,"raw":158},"priceRange",{"avgRating":220,"medianPrice":221,"medianReturnRate":222,"nichesTracked":223},4.42,24.38,0.0215,115062,{"points":225,"droppedPartialWeek":519},[226,229,232,235,238,241,244,247,250,253,256,259,262,265,268,271,274,277,280,282,285,288,291,294,296,299,302,305,307,310,312,315,318,321,324,327,330,333,336,339,342,344,347,350,353,356,359,362,365,368,371,373,375,378,380,382,385,388,390,393,396,399,402,405,408,411,414,417,420,423,426,429,431,433,436,439,442,445,447,449,451,454,456,459,462,465,468,471,474,477,479,482,485,488,491,494,497,500,503,505,508,510,513,516],{"week":227,"volume":228},"2024-07-14",354,{"week":230,"volume":231},"2024-07-21",378,{"week":233,"volume":234},"2024-07-28",306,{"week":236,"volume":237},"2024-08-04",281,{"week":239,"volume":240},"2024-08-11",255,{"week":242,"volume":243},"2024-08-18",313,{"week":245,"volume":246},"2024-08-25",362,{"week":248,"volume":249},"2024-09-01",353,{"week":251,"volume":252},"2024-09-08",379,{"week":254,"volume":255},"2024-09-15",369,{"week":257,"volume":258},"2024-09-22",422,{"week":260,"volume":261},"2024-09-29",462,{"week":263,"volume":264},"2024-10-06",464,{"week":266,"volume":267},"2024-10-13",619,{"week":269,"volume":270},"2024-10-20",405,{"week":272,"volume":273},"2024-10-27",370,{"week":275,"volume":276},"2024-11-03",399,{"week":278,"volume":279},"2024-11-10",368,{"week":281,"volume":273},"2024-11-17",{"week":283,"volume":284},"2024-11-24",383,{"week":286,"volume":287},"2024-12-01",529,{"week":289,"volume":290},"2024-12-08",487,{"week":292,"volume":293},"2024-12-15",410,{"week":295,"volume":231},"2024-12-22",{"week":297,"volume":298},"2024-12-29",254,{"week":300,"volume":301},"2025-01-05",334,{"week":303,"volume":304},"2025-01-12",291,{"week":306,"volume":276},"2025-01-19",{"week":308,"volume":309},"2025-01-26",439,{"week":311,"volume":309},"2025-02-02",{"week":313,"volume":314},"2025-02-09",400,{"week":316,"volume":317},"2025-02-16",338,{"week":319,"volume":320},"2025-02-23",326,{"week":322,"volume":323},"2025-03-02",318,{"week":325,"volume":326},"2025-03-09",674,{"week":328,"volume":329},"2025-03-16",860,{"week":331,"volume":332},"2025-03-23",1049,{"week":334,"volume":335},"2025-03-30",920,{"week":337,"volume":338},"2025-04-06",458,{"week":340,"volume":341},"2025-04-13",390,{"week":343,"volume":338},"2025-04-20",{"week":345,"volume":346},"2025-04-27",516,{"week":348,"volume":349},"2025-05-04",415,{"week":351,"volume":352},"2025-05-11",475,{"week":354,"volume":355},"2025-05-18",373,{"week":357,"volume":358},"2025-05-25",381,{"week":360,"volume":361},"2025-06-01",395,{"week":363,"volume":364},"2025-06-08",329,{"week":366,"volume":367},"2025-06-15",314,{"week":369,"volume":370},"2025-06-22",331,{"week":372,"volume":301},"2025-06-29",{"week":374,"volume":320},"2025-07-06",{"week":376,"volume":377},"2025-07-13",589,{"week":379,"volume":228},"2025-07-20",{"week":381,"volume":255},"2025-07-27",{"week":383,"volume":384},"2025-08-03",344,{"week":386,"volume":387},"2025-08-10",404,{"week":389,"volume":364},"2025-08-17",{"week":391,"volume":392},"2025-08-24",356,{"week":394,"volume":395},"2025-08-31",358,{"week":397,"volume":398},"2025-09-07",382,{"week":400,"volume":401},"2025-09-14",322,{"week":403,"volume":404},"2025-09-21",423,{"week":406,"volume":407},"2025-09-28",448,{"week":409,"volume":410},"2025-10-05",325,{"week":412,"volume":413},"2025-10-12",360,{"week":415,"volume":416},"2025-10-19",355,{"week":418,"volume":419},"2025-10-26",317,{"week":421,"volume":422},"2025-11-02",312,{"week":424,"volume":425},"2025-11-09",309,{"week":427,"volume":428},"2025-11-16",315,{"week":430,"volume":284},"2025-11-23",{"week":432,"volume":290},"2025-11-30",{"week":434,"volume":435},"2025-12-07",419,{"week":437,"volume":438},"2025-12-14",352,{"week":440,"volume":441},"2025-12-21",359,{"week":443,"volume":444},"2025-12-28",376,{"week":446,"volume":273},"2026-01-04",{"week":448,"volume":435},"2026-01-11",{"week":450,"volume":314},"2026-01-18",{"week":452,"volume":453},"2026-01-25",273,{"week":455,"volume":367},"2026-02-01",{"week":457,"volume":458},"2026-02-08",432,{"week":460,"volume":461},"2026-02-15",307,{"week":463,"volume":464},"2026-02-22",293,{"week":466,"volume":467},"2026-03-01",276,{"week":469,"volume":470},"2026-03-08",316,{"week":472,"volume":473},"2026-03-15",351,{"week":475,"volume":476},"2026-03-22",288,{"week":478,"volume":425},"2026-03-29",{"week":480,"volume":481},"2026-04-05",431,{"week":483,"volume":484},"2026-04-12",424,{"week":486,"volume":487},"2026-04-19",506,{"week":489,"volume":490},"2026-04-26",601,{"week":492,"volume":493},"2026-05-03",727,{"week":495,"volume":496},"2026-05-10",719,{"week":498,"volume":499},"2026-05-17",484,{"week":501,"volume":502},"2026-05-24",534,{"week":504,"volume":293},"2026-05-31",{"week":506,"volume":507},"2026-06-07",445,{"week":509,"volume":481},"2026-06-14",{"week":511,"volume":512},"2026-06-21",408,{"week":514,"volume":515},"2026-06-28",606,{"week":517,"volume":518},"2026-07-05",327,false,[521,522,523,524,525,526,527,528,529,530,531,532],0.8905152224824355,0.8673770491803279,1.3057236533957846,1.1520374707259953,1.2226697892271663,0.9723445225084569,0.9142622950819672,0.812406973718449,0.9634139994795732,0.9788056206088993,0.9000884725474889,0.9644964871194379,{"top":534,"otherBrandCount":177,"otherClickShare":538},[535],{"brand":536,"clickShare":537},"TOPPIK",0.9999,0.00009999999999998899,[540,551,559,569,577,587],{"asin":541,"title":542,"brand":536,"imageUrl":543,"price":544,"rating":545,"reviews":546,"clickShare90":547,"clickShare360":548,"launchDate":549,"amazonUrl":550},"B0009FHJRS","Toppik Hair Building Fibers Dark Brown 12g Fill In Fine or Thinning Hair Instantly Thicker Fuller Looking 9 Shades for Men & Women Keratin Protein Formula","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41SLfbfjEuL.jpg",22.66,4.3,72382,0.5213,0.5099,"2001-10-02","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0009FHJRS",{"asin":552,"title":553,"brand":536,"imageUrl":554,"price":555,"rating":545,"reviews":546,"clickShare90":556,"clickShare360":557,"launchDate":549,"amazonUrl":558},"B000CBVAQ0","Toppik Hair Building Fibers Dark Brown 27.5g Fill In Fine or Thinning Hair Instantly Thicker Fuller Looking 9 Shades for Men & Women Keratin Protein Formula","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F418J4vEKiML.jpg",37.62,0.2504,0.3146,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB000CBVAQ0",{"asin":560,"title":561,"brand":536,"imageUrl":562,"price":162,"rating":563,"reviews":564,"clickShare90":565,"clickShare360":566,"launchDate":567,"amazonUrl":568},"B0BLP9JFQ1","Toppik Hair Filler Medium Brown 12G","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31fiCRKPPlL.jpg",4.5,328,0.0895,0.0351,"2022-11-15","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BLP9JFQ1",{"asin":570,"title":571,"brand":536,"imageUrl":572,"price":163,"rating":545,"reviews":546,"clickShare90":573,"clickShare360":574,"launchDate":575,"amazonUrl":576},"B000VHPJQM","Toppik Hair Building Fibers Dark Brown 55g Fill In Fine or Thinning Hair Instantly Thicker Fuller Looking 9 Shades for Men & Women Keratin Protein Formula","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41cl6eLpNIL.jpg",0.0545,0.0555,"2004-11-02","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB000VHPJQM",{"asin":578,"title":579,"brand":536,"imageUrl":580,"price":581,"rating":174,"reviews":582,"clickShare90":583,"clickShare360":584,"launchDate":585,"amazonUrl":586},"B00VT143X4","Toppik Colored Hair Thickener 5.1 OZ Dark Brown Hair Spray Can for Thinning Hair Hair Spray for Root Touch Up and Hair Thickening","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31qf9grIB+L.jpg",19.48,6397,0.0505,0.0746,"2015-04-26","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00VT143X4",{"asin":588,"title":589,"brand":536,"imageUrl":590,"price":591,"rating":177,"reviews":177,"clickShare90":592,"clickShare360":593,"launchDate":421,"amazonUrl":594},"B0FZ6RJVXW","Toppik PRO Hair Building Fibers Fill in Fine or Thinning Hair for Clients Instantly Thicker Fuller Looking Hair Available in 9 Shades and 4 size options","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Ev7lOCOIL.jpg",34.76,0.0337,0.0103,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FZ6RJVXW",{"love":596,"hate":649,"returnReasons":699},[597,603,609,614,620,625,632,637,641,645],{"topic":598,"percentOfMentions":599,"verbatims":600},"Ease Of Use",0.11109999999999999,[601,602],"Easy to use","this goes on easy looks great",{"topic":604,"percentOfMentions":605,"verbatims":606},"Suitability Curly Hair",0.0833,[607,608],"Perfect for bald spots","Toppik Hair Filler, Medium Brown, 12G",{"topic":610,"percentOfMentions":605,"verbatims":611},"Advertised Vs Actual Product",[612,613],"Just what we needed","Its does what it supposed to do",{"topic":615,"percentOfMentions":616,"verbatims":617},"Coverage",0.0741,[618,619],"Best coverage I've found","It works well to cover the thin spots",{"topic":621,"percentOfMentions":616,"verbatims":622},"Value For Money",[623,624],"It's worth every penny to me","But, well worth it",{"topic":626,"percentOfMentions":627,"verbatims":628},"Ease Of Application",0.06480000000000001,[629,630,631],"It's easy to apply","With practice, it's easy to minimize any fall out from application","Works well when applied correctly",{"topic":633,"percentOfMentions":634,"verbatims":635},"Moist\u002FDry",0.0556,[636],"The other is well after it dried",{"topic":638,"percentOfMentions":634,"verbatims":639},"Symptom Reduction",[640],"it helped some",{"topic":642,"percentOfMentions":634,"verbatims":643},"Size-Overall",[644],"I've had no issues with previous smaller sizes I've used in the past",{"topic":646,"percentOfMentions":634,"verbatims":647},"Suitability Straight Hair",[648],"Works great on thin hair",[650,657,663,667,672,676,682,687,690,694],{"topic":651,"percentOfMentions":652,"verbatims":653},"Color",0.16670000000000001,[654,655,656],"Color is darker than the description","the medium brown color is a little dark","colors are lighter than what the product giv e s",{"topic":621,"percentOfMentions":658,"verbatims":659},0.125,[660,661,662],"The price of this product is high","Inferior and overpriced","however value for money could be better",{"topic":642,"percentOfMentions":664,"verbatims":665},0.07139999999999999,[666],"they're too big",{"topic":668,"percentOfMentions":664,"verbatims":669},"Quality-Overall",[670,671],"This product is so much lower quality","Poor quality",{"topic":673,"percentOfMentions":664,"verbatims":674},"Suitability Short Hair",[675],"It doesnt look right in your hair on your scalp",{"topic":677,"percentOfMentions":678,"verbatims":679},"Hair Related",0.059500000000000004,[680,681],"I have had no comments about my hair looking different or artificial","Civets thin spots in my hair",{"topic":683,"percentOfMentions":684,"verbatims":685},"Functionality-Overall",0.035699999999999996,[686],"Doesn't work",{"topic":610,"percentOfMentions":684,"verbatims":688},[689],"Not like advertised",{"topic":691,"percentOfMentions":684,"verbatims":692},"Material Quality",[693],"Doesn't not a rick or even look like fibers",{"topic":695,"percentOfMentions":696,"verbatims":697},"Adhesion\u002FStickiness",0.023799999999999998,[698],"it is sticky",[700,702,705,707,709,711,713,715,717,720],{"reason":651,"pct":701},0.3322,{"reason":703,"pct":704},"Suitability Colored Hair",0.16399999999999998,{"reason":610,"pct":706},0.08810000000000001,{"reason":683,"pct":708},0.0708,{"reason":677,"pct":710},0.0536,{"reason":615,"pct":712},0.0414,{"reason":621,"pct":714},0.0401,{"reason":642,"pct":716},0.0298,{"reason":718,"pct":719},"Product Condition",0.029300000000000003,{"reason":721,"pct":722},"Defective Material\u002FParts",0.0262,[724,728,733,738,742],{"term":168,"volume":725,"growthQoq":726,"conversionRate":727},11737,0.1746,0.1236,{"term":729,"volume":730,"growthQoq":731,"conversionRate":732},"toppik hair building fibers dark brown",5098,0.515,0.1039,{"term":734,"volume":735,"growthQoq":736,"conversionRate":737},"toppik dark brown hair fibers",3523,1.8081,0.1494,{"term":739,"volume":284,"growthQoq":740,"conversionRate":741},"topix dark brown",0.9219,0.1057,{"term":743,"volume":209,"growthQoq":744,"conversionRate":177},"topika powder dark brown",-1,[746,752,757,763,768,773],{"title":747,"href":748,"score":749,"verdict":187,"marketSize":750,"growth90":751},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,654049.07,0.9588,{"title":753,"href":754,"score":749,"verdict":187,"marketSize":755,"growth90":756},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":758,"href":759,"score":749,"verdict":760,"marketSize":761,"growth90":762},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":764,"href":765,"score":749,"verdict":187,"marketSize":766,"growth90":767},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":769,"href":770,"score":749,"verdict":760,"marketSize":771,"growth90":772},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":774,"href":775,"score":206,"verdict":187,"marketSize":776,"growth90":777},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",343682.32,1.1616]