---
title: "Tocobo Sunscreen Stick — $371K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/tocobo-sunscreen-stick"
last_updated: "2026-08-09T16:29:31.956Z"
locale: en
meta:
description: "Niche score 40/100 · $371K/yr market · 750K searches/yr · $13.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · $371K/yr market · 750K searches/yr · $13.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Tocobo Sunscreen Stick — $371K/yr Amazon US Niche (2026) - Flapen"
---
# **tocobo sunscreen stick**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 54Growth 37Conversion 47Competition 8Returns 97Price range 24Avg price 60Brand share 0Review moat 73Quality gap 30
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****593.86**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$13.14**
avg listing price — sweet spot $15–$100
**Market size**
**Good****$371K**
$371K/yr · 750K searches
**Conversion**
**Okay****3.8%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+9.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Price range**
**Bad****$5.41–$17.95**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Bad****91%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, tocobo sunscreen stick is a $371K/yr Amazon United States market (750K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul. Verdict: Skip it — 40/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tocobo sunscreen stick market data**
- **Units sold / yr**
- **30K–40K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$394K–$526K**
- units × avg price
- **Conversion rate**
- **3.8%**
- **Avg BSR**
- **#469**
- **Page quality**
- **0%**
- **Prime**
- **57%**
- **Sponsored**
- **71%**
- **Out of stock**
- **4.1%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **124 days**
## **Competition & brand share**
The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **▼falling
**Sellers**
**18**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**91%**
Top 20: 100%
**Open market**
**0%**
- TOCOBO100% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 103 weeks — +9.7% search growth over the last 90 days.
30K20KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/tocobo-sunscreen-stick/trend)
## **Top tocobo sunscreen stick search terms**
- **tocobo**358K/yr+14.6%2.6% conv. - **tocobo sunscreen**168K/yr+4.7%5.3% conv. - **tocobo sunscreen stick**80K/yr+12.8%6.1% conv. - **tobacco sunscreen**26K/yr+32.2%5.6% conv. - **tocobo protector solar**22K/yr-29.8%2.6% conv. - **protector solar tocobo**17K/yr-11.7%2.6% conv. - **tacobo**15K/yr+23.8%2.7% conv. - **tacobo sunscreen**11K/yr+25.7%6.2% conv. - **tobacco sunscreen stick**6K/yr+37.5%7.0% conv. - **protector solar tocobo en barra**8K/yr-36.1%3.2% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/tocobo-sunscreen-stick/search-terms)
## **Top tocobo sunscreen stick products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$56K30%$111K45%$167K60%$222K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TOCOBO Cotton Airy Sun Stick SPF 50 Broad Spectrum Korean Matte Sunscreen Stick for Face - Travel Size Sebum Control Sunblock -Vegan Lightweight 0.67 oz (1single pack)**TOCOBO**$10.77**4.6★323 rev](https://www.amazon.com/dp/B0GMWMMMDL) [2**TOCOBO Bio Watery Sunscreen SPF 50 Broad Spectrum Korean Facial Sun Cream Hyaluronic Acid Lightweight Daily Face Sunblock Vegan Korean Skincare 1.35 fl oz**TOCOBO**$12.73**4.4★570 rev](https://www.amazon.com/dp/B0F67GLF54) [3**TOCOBO Cica Cooling Sun Stick SPF50+ PA++++ 1.69 fl. oz - Fermented Cica Complex Cooling Sun Stick Reduces Skin Temperature Quick Soothing Lightweight and Moisturizing Sun Stick**TOCOBO**$17.95**4.6★1,993 rev](https://www.amazon.com/dp/B0D3SN68RG) [4**TOCOBO: CICA CALMING SUN SERUM SPF50+ PA+++**TOCOBO**$17.79**4.7★1,201 rev](https://www.amazon.com/dp/B0D4XTLMZM) [5**TOCOBO Korean Suncare Dual UV Set (Cotton Airy Sunstick+Bio Watery Suncream Pack) (Sunstick & Sunscreen 1.35 Fl Oz (Pack of 1) Dual UV (sunstick & sunscreen))**TOCOBO**$12.98**4.8★25 rev](https://www.amazon.com/dp/B0GXB74B61)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**TOCOBO Korean Suncare Dual UV Set (Cotton Airy Sunstick+Bio Watery Suncream Pack) (Sunstick & Sunscreen 1.35 Fl Oz (Pack of 1) Dual UV (sunstick & sunscreen))**TOCOBO**$12.98**25 rev1mo ago](https://www.amazon.com/dp/B0GXB74B61) [**TOCOBO Cotton Airy Sun Stick SPF 50 Broad Spectrum Korean Matte Sunscreen Stick for Face - Travel Size Sebum Control Sunblock -Vegan Lightweight 0.67 oz (Pack of 2) 2pcs**TOCOBO**$14.35**28 rev4mo ago](https://www.amazon.com/dp/B0GPPMKQWG) [**TOCOBO Cotton Airy Sun Stick SPF 50 Broad Spectrum Korean Matte Sunscreen Stick for Face - Travel Size Sebum Control Sunblock -Vegan Lightweight 0.67 oz (1single pack)**TOCOBO**$10.77**323 rev5mo ago](https://www.amazon.com/dp/B0GMWMMMDL) [**TOCOBO Mini Cotton Airy Sun stick with Silicone Key Ring Sunscreen (Mini_Stick) (Blue 1 Count (Pack of 1) (Mini_Blue 1 Fl Oz (Pack of 1) Mini_Blue)**TOCOBO**$5.41**17 rev7mo ago](https://www.amazon.com/dp/B0G4D6BTSN) [**TOCOBO Bio Watery Sunscreen SPF 50 Broad Spectrum Korean Facial Sun Cream Hyaluronic Acid Lightweight Daily Face Sunblock Vegan Korean Skincare 1.35 fl oz**TOCOBO**$12.73**570 rev1y ago](https://www.amazon.com/dp/B0F67GLF54)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**TOCOBO Cotton Airy Sun Stick SPF 50 Broad Spectrum Korean Matte Sunscreen Stick for Face - Travel Size Sebum Control Sunblock -Vegan Lightweight 0.67 oz (Pack of 2) 2pcs**TOCOBO**$14.35**4.4★**▲ 132%**](https://www.amazon.com/dp/B0GPPMKQWG) [**TOCOBO Korean Suncare Dual UV Set (Cotton Airy Sunstick+Bio Watery Suncream Pack) (Sunstick & Sunscreen 1.35 Fl Oz (Pack of 1) Dual UV (sunstick & sunscreen))**TOCOBO**$12.98**4.8★**▲ 132%**](https://www.amazon.com/dp/B0GXB74B61) [**TOCOBO Mini Cotton Airy Sun stick with Silicone Key Ring Sunscreen (Mini_Stick) (Blue 1 Count (Pack of 1) (Mini_Blue 1 Fl Oz (Pack of 1) Mini_Blue)**TOCOBO**$5.41**4.5★**▲ 131%**](https://www.amazon.com/dp/B0G4D6BTSN) [**TOCOBO Cotton Airy Sun Stick SPF 50 Broad Spectrum Korean Matte Sunscreen Stick for Face - Travel Size Sebum Control Sunblock -Vegan Lightweight 0.67 oz (1single pack)**TOCOBO**$10.77**4.6★**▲ 50%**](https://www.amazon.com/dp/B0GMWMMMDL) [**TOCOBO Bio Watery Sunscreen SPF 50 Broad Spectrum Korean Facial Sun Cream Hyaluronic Acid Lightweight Daily Face Sunblock Vegan Korean Skincare 1.35 fl oz**TOCOBO**$12.73**4.4★**▼ 30%**](https://www.amazon.com/dp/B0F67GLF54)
**~~View all trending →~~**
## **What buyers say about tocobo sunscreen stick**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**12%
*“Excellent product”*
**Smell**9%
*“Love the scent”*
**Ease Of Application**8%
*“Applies on clear”*
**Suitability Oily Skin**8%
*“Its good for oily skin”*
**Weight Light**7%
*“So lightweight and easy to apply”*
**Soft Feel**6%
*“It goes on smooth”*
**Ease Of Use**5%
*“Easy to use”*
**Moist/Dry**4%
*“The perfect dry down”*
**Suitability Combination Skin**4%
*“keeps skin looking nalanced”*
**Adhesion/Stickiness**3%
*“I absolutely love this sunscreen stick”*
### **What buyers complain about **
**Allergies**12%
*“Burn in the eyes”*
**Smell**11%
*“It doesnt have any strong scent”*
**Oily/Greasy**6%
*“its very oily”*
**Color**6%
*“Yes there is no white cast”*
**Skin Health**5%
*“At the end of the day it looked my skin was peeling”*
**Size-Overall**5%
*“I was expecting a bigger container”*
**Sensitivity-Overall**4%
*“However, I have really sensitive skin and was informed that this product helps with that but it did not”*
**Ingredients-Overall**3%
*“Listing doesnt reveal actual active ingredients”*
**Thickness**2%
*“Its not so thick”*
**Value For Money**2%
*“not something thats worth the buy”*
### **Top return reasons **
**Smell**15%
**Advertised Vs Actual Product**12%
**Oily/Greasy**8%
**Functionality-Overall**6%
**Size-Overall**5%
**Ingredients-Overall**5%
**Adhesion/Stickiness**5%
**Value For Money**4%
**Texture/Consistency-Overall**4%
**Product Condition**3%
## **Common questions**
- **Is tocobo sunscreen stick profitable to sell on Amazon United States?**
- The niche generates $371K/yr across 7 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is +9.7%. Flapen's verdict: Skip it (40/100).
- **How competitive is the tocobo sunscreen stick niche?**
- 1 brands and 18 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in tocobo sunscreen stick?**
- Top complaints mined from reviews: Allergies, Smell, Oily/Greasy. The return rate is 0.7%.
- **When does demand for tocobo sunscreen stick peak?**
- Demand peaks in Jul; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the tocobo sunscreen stick niche?**
- Listings span $5.41–$17.95; the average listing price is $13.14 (sweet spot $15–$100). The average incumbent carries 594 reviews — the moat a new listing must climb.
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