[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-us-beauty-personal-care-tartelette":144},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130,137],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":138,"label":139,"slug":140,"href":141,"nichesTracked":142,"marketSizeTotal":143},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675,{"amazonNicheId":145,"marketplaceFlag":146,"country":147,"category":150,"niche":151,"verdict":182,"baselines":217,"demand":222,"seasonality":309,"brandShare":310,"products":314,"feedback":361,"searchTerms":502,"related":552,"lastUpdated":170},"bc98652f-11d9-4bbe-9656-05c2d8082c1c","us",{"flag":146,"name":148,"currency":149},"United States","USD",{"nodeId":12,"label":13,"slug":14,"href":15},{"marketSize":152,"searchVolume":153,"growth360":154,"growth90":155,"searchConversion":156,"top5ClickShare":157,"top5BrandShare":157,"avgRating":158,"avgReviewCount":159,"avgPrice":160,"priceMin":161,"priceMax":162,"productCount":163,"unitsSoldMax":164,"sponsoredPct":165,"returnRate":166,"successfulLaunches360":157,"newProducts360":157,"amazonNicheId":145,"title":167,"slug":167,"href":168,"leafCategoryName":169,"scrapedAt":170,"brandCount":157,"brandCountYearAgo":135,"sellerCount":171,"signals":172,"avgBsr":173,"pageQuality":174,"unitsSoldMin":175,"unitsSoldAvgMin":176,"unitsSoldAvgMax":177,"revenueMin":178,"revenueMax":179,"avgBrandAgeMonths":180,"avgSellerAgeDays":181,"top20ClickShare":157,"top20BrandShare":157,"primePct":157,"oosRate":174},110650,57300,2.6968,-0.1028,0.0572,1,4.6,115,33.76,22.49,45.17,5,2000,0.6,0.012,"tartelette","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Ftartelette","Eyes","2026-07-14T21:42:05.386905+00:00",3,[],237,0,1500,100,250,50640,67520,55,138,{"score":183,"verdict":184,"components":185},39,"skip",[186,191,194,198,200,202,205,209,212,215],{"key":187,"score":188,"weight":189,"raw":190},"marketSize",27,0.15,110650.43,{"key":192,"score":193,"weight":189,"raw":155},"growth",20,{"key":195,"score":196,"weight":197,"raw":156},"conversion",64,0.1,{"key":199,"score":174,"weight":189,"raw":157},"competition",{"key":201,"score":174,"weight":197,"raw":157},"brandShare",{"key":203,"score":204,"weight":197,"raw":158},"qualityGap",25,{"key":206,"score":207,"weight":208,"raw":159},"reviewMoat",94,0.05,{"key":210,"score":211,"weight":197,"raw":166},"returns",91,{"key":213,"score":214,"weight":208,"raw":160},"avgPrice",95,{"key":216,"score":214,"weight":208,"raw":157},"priceRange",{"avgRating":218,"medianPrice":219,"medianReturnRate":220,"nichesTracked":221},4.42,24.38,0.0215,115062,{"points":223,"droppedPartialWeek":308},[224,227,230,233,236,239,242,245,248,251,254,257,260,263,266,269,272,275,278,281,284,287,290,293,296,299,302,305],{"week":225,"volume":226},"2026-01-04",1215,{"week":228,"volume":229},"2026-01-11",1133,{"week":231,"volume":232},"2026-01-18",1003,{"week":234,"volume":235},"2026-01-25",1119,{"week":237,"volume":238},"2026-02-01",1199,{"week":240,"volume":241},"2026-02-08",1005,{"week":243,"volume":244},"2026-02-15",1074,{"week":246,"volume":247},"2026-02-22",1025,{"week":249,"volume":250},"2026-03-01",658,{"week":252,"volume":253},"2026-03-08",569,{"week":255,"volume":256},"2026-03-15",550,{"week":258,"volume":259},"2026-03-22",562,{"week":261,"volume":262},"2026-03-29",614,{"week":264,"volume":265},"2026-04-05",528,{"week":267,"volume":268},"2026-04-12",597,{"week":270,"volume":271},"2026-04-19",711,{"week":273,"volume":274},"2026-04-26",571,{"week":276,"volume":277},"2026-05-03",689,{"week":279,"volume":280},"2026-05-10",549,{"week":282,"volume":283},"2026-05-17",655,{"week":285,"volume":286},"2026-05-24",579,{"week":288,"volume":289},"2026-05-31",641,{"week":291,"volume":292},"2026-06-07",585,{"week":294,"volume":295},"2026-06-14",643,{"week":297,"volume":298},"2026-06-21",558,{"week":300,"volume":301},"2026-06-28",921,{"week":303,"volume":304},"2026-07-05",441,{"week":306,"volume":307},"2026-07-12",507,false,null,{"top":311,"otherBrandCount":174,"otherClickShare":174},[312],{"brand":313,"clickShare":157},"tarte",[315,325,334,342,351],{"asin":316,"title":317,"brand":313,"imageUrl":318,"price":162,"rating":319,"reviews":320,"clickShare90":321,"clickShare360":322,"launchDate":323,"amazonUrl":324},"B0F5LHYS9D","tarte tartelette in bloom Amazonian clay palette Full-Size Eyeshadow Palette with Neutral Matte & Shimmer Finish Longwear Buildable Makeup Vegan & Cruelty-Free","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41eUAQtfV8L.jpg",4.7,117,0.5564,0.3284,"2025-06-30","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F5LHYS9D",{"asin":326,"title":327,"brand":313,"imageUrl":328,"price":161,"rating":319,"reviews":329,"clickShare90":330,"clickShare360":331,"launchDate":332,"amazonUrl":333},"B0F51W5N7V","tarte tartelette in bloom mini Amazonian clay palette Eyeshadow Palette with Shimmer & Matte Neutral Bronze Shades Longwear Pigment Blendable Lightweight Formula Cruelty-Free","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41BNedNQCuL.jpg",178,0.1709,0.5172,"2025-06-15","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F51W5N7V",{"asin":335,"title":336,"brand":313,"imageUrl":337,"price":338,"rating":319,"reviews":183,"clickShare90":339,"clickShare360":340,"launchDate":323,"amazonUrl":341},"B0F5LTM5JS","tarte tartelette matte Amazonian clay palette Full-Size Eyeshadow Palette Cool-Toned Longwear Buildable Makeup Perfect for Travel Vegan & Cruelty-Free","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41hUVEoPasL.jpg",44.86,0.1422,0.0657,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F5LTM5JS",{"asin":343,"title":344,"brand":313,"imageUrl":345,"price":346,"rating":347,"reviews":214,"clickShare90":348,"clickShare360":349,"launchDate":332,"amazonUrl":350},"B0F51XT49V","tarte tartelette toasted mini Amazonian clay palette Eyeshadow Palette with Shimmer & Matte Bronze Neutrals Longwear Pigment & Blendable Lightweight Formula Cruelty-Free","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F418jXCSfP8L.jpg",22.53,4.4,0.0704,0.0733,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F51XT49V",{"asin":352,"title":353,"brand":313,"imageUrl":354,"price":160,"rating":355,"reviews":356,"clickShare90":357,"clickShare360":358,"launchDate":359,"amazonUrl":360},"B0GDW9HHSC","tarte glow wardrobe highlighting eye & cheek palette Highlighter Blush Bronze & Eyeshadow All-in-One Face & Eye Viral Makeup for Everday Radiant Blendable Glow Vegan & Cruelty Free full size","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F411E6rYiifL.jpg",4.5,146,0.0601,0.0153,"2026-04-10","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0GDW9HHSC",{"love":362,"hate":433,"returnReasons":479},[363,370,377,384,391,398,405,412,419,426],{"topic":364,"percentOfMentions":365,"verbatims":366},"Color",0.40700000000000003,[367,368,369],"Colors are beautiful","Beautiful Colors","Good color choices-",{"topic":371,"percentOfMentions":372,"verbatims":373},"Quality-Overall",0.1684,[374,375,376],"Good quality...pigment is top quality","Excellent quality","this palette lives up to the quality I expect from them",{"topic":378,"percentOfMentions":379,"verbatims":380},"Brightness\u002FShine\u002FGlow",0.09300000000000001,[381,382,383],"give a nice glow","Pretty glow","Gives subtle glow",{"topic":385,"percentOfMentions":386,"verbatims":387},"Smell",0.037200000000000004,[388,389,390],"smell so nice","A slight fragrance which is pleasant","There is no noticeable scent",{"topic":392,"percentOfMentions":393,"verbatims":394},"Suitability Combination Skin",0.037000000000000005,[395,396,397],"blend out easily on the skin","So pretty, flawless results","Perfect tone for medium neutral skin tones",{"topic":399,"percentOfMentions":400,"verbatims":401},"Ease Of Use",0.0347,[402,403,404],"so easy to use","Easy to apply","Super convenient for travel or everyday use",{"topic":406,"percentOfMentions":407,"verbatims":408},"Durability",0.031400000000000004,[409,410,411],"Stays on well","It lasts all day","It stays on all day",{"topic":413,"percentOfMentions":414,"verbatims":415},"Soft Feel",0.028999999999999998,[416,417,418],"The shades are really soft","The powders feel smooth","a smooth application",{"topic":420,"percentOfMentions":421,"verbatims":422},"Value For Money",0.026600000000000002,[423,424,425],"Great for the price","it's worth it","So worth the purchase",{"topic":427,"percentOfMentions":428,"verbatims":429},"Texture\u002FConsistency-Overall",0.0242,[430,431,432],"The texture is silky","The texture is so smooth that it blends effortlessly","Nice texture",[434,440,445,450,455,460,466,470,473,476],{"topic":364,"percentOfMentions":435,"verbatims":436},0.29410000000000003,[437,438,439],"But there is No color at all","Colors weren't as expected","Orange not pink",{"topic":441,"percentOfMentions":442,"verbatims":443},"Size-Overall",0.0588,[444],"Smaller than I thought it would be",{"topic":446,"percentOfMentions":442,"verbatims":447},"Allergies",[448,449],"Allergic Reaction","She had an extreme allergic reaction",{"topic":399,"percentOfMentions":451,"verbatims":452},0.0392,[453,454],"Despite using various brushes and application techniques, I cannot get a good look","it is tricky to open",{"topic":420,"percentOfMentions":407,"verbatims":456},[457,458,459],"super expensive","I am giving it four stars because it is quite expensive","The only downside for me is the price — $35 feels a little steep",{"topic":406,"percentOfMentions":461,"verbatims":462},0.0294,[463,464,465],"Does not last","does not wear long term","Within 2 hours the eyeshadow has worn off",{"topic":467,"percentOfMentions":461,"verbatims":468},"Advertised Vs Actual Product",[469],"Ok nothing like advertised",{"topic":427,"percentOfMentions":461,"verbatims":471},[472],"Tarte",{"topic":371,"percentOfMentions":461,"verbatims":474},[475],"Quality has gone downhill",{"topic":378,"percentOfMentions":461,"verbatims":477},[478],"Did not realize the sparkle",[480,482,484,486,489,492,494,496,498,501],{"reason":364,"pct":481},0.4736,{"reason":467,"pct":483},0.1257,{"reason":378,"pct":485},0.0724,{"reason":487,"pct":488},"Product Condition",0.0621,{"reason":490,"pct":491},"Defective Material\u002FParts",0.0552,{"reason":371,"pct":493},0.0379,{"reason":441,"pct":495},0.031,{"reason":420,"pct":497},0.0253,{"reason":499,"pct":500},"Functionality-Overall",0.0172,{"reason":385,"pct":500},[503,508,513,518,523,528,533,538,543,547],{"term":504,"volume":505,"growthQoq":506,"conversionRate":507},"tartelette in bloom palette",16291,-0.0262,0.0819,{"term":509,"volume":510,"growthQoq":511,"conversionRate":512},"tarte pallete",9087,-0.213,0.0212,{"term":514,"volume":515,"growthQoq":516,"conversionRate":517},"tarte eyeshadow singles",4099,0.0338,0.0071,{"term":519,"volume":520,"growthQoq":521,"conversionRate":522},"tartelette in bloom eyeshadow palette",4346,1.469,0.0824,{"term":524,"volume":525,"growthQoq":526,"conversionRate":527},"tartelette in bloom",6297,0.1069,0.0576,{"term":529,"volume":530,"growthQoq":531,"conversionRate":532},"tartelette palette",3656,-0.063,0.0279,{"term":534,"volume":535,"growthQoq":536,"conversionRate":537},"tarte maneater palette",3783,-0.332,0.0039,{"term":539,"volume":540,"growthQoq":541,"conversionRate":542},"tarte tartelette eyeshadow palette",2563,-0.205,0.0561,{"term":544,"volume":545,"growthQoq":546,"conversionRate":461},"tarte tartelette palette",2582,-0.6918,{"term":548,"volume":549,"growthQoq":550,"conversionRate":551},"tarte in bloom palette",3178,-0.5526,0.0328,[553,560,565,571,576,581],{"title":554,"href":555,"score":556,"verdict":557,"marketSize":558,"growth90":559},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,"watch",654049.07,0.9588,{"title":561,"href":562,"score":556,"verdict":557,"marketSize":563,"growth90":564},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":566,"href":567,"score":556,"verdict":568,"marketSize":569,"growth90":570},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":572,"href":573,"score":556,"verdict":557,"marketSize":574,"growth90":575},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":577,"href":578,"score":556,"verdict":568,"marketSize":579,"growth90":580},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":582,"href":583,"score":584,"verdict":557,"marketSize":585,"growth90":586},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616]