---
title: "Supernova Blonde Toning Leave-in Foam — $27K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/supernova-blonde-toning-leave-in-foam"
last_updated: "2026-08-10T09:17:08.791Z"
locale: en
meta:
description: "Niche score 48/100 · $27K/yr market · 13K searches/yr · $25.98 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $27K/yr market · 13K searches/yr · $25.98 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Supernova Blonde Toning Leave-in Foam — $27K/yr Amazon US Niche (2026) - Flapen"
---
# **supernova blonde toning leave-in foam**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 7Growth 59Conversion 79Competition 4Returns 78Price range 95Avg price 95Brand share 0Review moat 86Quality gap 78
**Avg price**
**Incredible****$25.98**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$16.95–$28.79**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****286**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Great****7.9%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Growth**
**Good****+34.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$27K**
$27K/yr · 13K searches
**Competition**
**Bad****96%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, supernova blonde toning leave-in foam is a $27K/yr Amazon United States market (13K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Jun–Aug. Verdict: Skip it — 48/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **supernova blonde toning leave-in foam market data**
- **Units sold / yr**
- **1K–2K**
- avg 100–250/product
- **Revenue / yr**
- **$32K–$39K**
- units × avg price
- **Conversion rate**
- **7.9%**
- **Avg BSR**
- **#456**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **3.9%**
- **Avg brand age**
- **64 months**
- **Avg seller age**
- **148 days**
## **Competition & brand share**
The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **—flat
**Sellers**
**2**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**96%**
Top 20: 100%
**Open market**
**0%**
- XMONDO100%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +34.4% search growth over the last 90 days.
600400Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb, Jun, Aug · busiest ÷ quietest = 3.1×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/supernova-blonde-toning-leave-in-foam/trend)
## **Top supernova blonde toning leave-in foam search terms**
- **supernova blonde toning leave-in foam**9K/yr+19.8%10.0% conv. - **xmondo supernova**4K/yr+74.1%10.0% conv. - **xmondo supernova blonde toning foam**550/yr+34.9%13.4% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/supernova-blonde-toning-leave-in-foam/search-terms)
## **Top supernova blonde toning leave-in foam products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%$5K40%$11K60%$16K80%$22K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**XMONDO Hair Supernova Blonde Toning Leave-In Foam Vegan Formula Hair Toner Foam for Reducing Brassy and Yellow Tones on Blonde Highlighted and Gray Colors 6.7 Fl. Oz**XMONDO**$28.03**4.0★660 rev](https://www.amazon.com/dp/B0BPYYF3FH) [2**XMONDO Hair Supernova Blonde Brightening Leave-in Conditioning Mist**XMONDO**$27.83**4.1★84 rev](https://www.amazon.com/dp/B0FC91H8NX) [3**XMONDO Supernova Blonde Toning Reparative Mask Tones Repairs & Hydrates Vegan with Jojoba Oil 7.95 oz**XMONDO**$27.83**4.2★663 rev](https://www.amazon.com/dp/B0BPYYL28J) [4**XMONDO Supernova Blonde Toning Reparative Mask - Tones Repairs & Hydrates Vegan with Jojoba Oil 7.95 oz**XMONDO**$28.79**4.5★101 rev](https://www.amazon.com/dp/B0F8KM9NTR) [5**XMONDO Hair Supernova Blonde Toning Leave-In Foam Vegan Formula Hair Toner Foam for Reducing Brassy and Yellow Tones on Blonde Highlighted and Gray Colors 3.4 Fl. Oz**XMONDO**$16.95**4.5★5 rev](https://www.amazon.com/dp/B0GBZZVL1H)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**XMONDO Hair Supernova Blonde Toning Leave-In Foam Vegan Formula Hair Toner Foam for Reducing Brassy and Yellow Tones on Blonde Highlighted and Gray Colors 3.4 Fl. Oz**XMONDO**$16.95**5 rev6mo ago](https://www.amazon.com/dp/B0GBZZVL1H) [**XMONDO Supernova Blonde Toning Reparative Mask - Tones Repairs & Hydrates Vegan with Jojoba Oil 7.95 oz**XMONDO**$28.79**101 rev9mo ago](https://www.amazon.com/dp/B0F8KM9NTR) [**XMONDO Hair Supernova Blonde Brightening Leave-in Conditioning Mist**XMONDO**$27.83**84 rev1y ago](https://www.amazon.com/dp/B0FC91H8NX) [**XMONDO Hair Supernova Blonde Toning Leave-In Foam Vegan Formula Hair Toner Foam for Reducing Brassy and Yellow Tones on Blonde Highlighted and Gray Colors 6.7 Fl. Oz**XMONDO**$28.03**660 rev3y ago](https://www.amazon.com/dp/B0BPYYF3FH) [**XMONDO Supernova Blonde Toning Reparative Mask Tones Repairs & Hydrates Vegan with Jojoba Oil 7.95 oz**XMONDO**$27.83**663 rev3y ago](https://www.amazon.com/dp/B0BPYYL28J)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**XMONDO Hair Supernova Blonde Toning Leave-In Foam Vegan Formula Hair Toner Foam for Reducing Brassy and Yellow Tones on Blonde Highlighted and Gray Colors 3.4 Fl. Oz**XMONDO**$16.95**4.5★**▲ 145%**](https://www.amazon.com/dp/B0GBZZVL1H) [**XMONDO Supernova Blonde Toning Reparative Mask - Tones Repairs & Hydrates Vegan with Jojoba Oil 7.95 oz**XMONDO**$28.79**4.5★**— 8%**](https://www.amazon.com/dp/B0F8KM9NTR) [**XMONDO Hair Supernova Blonde Toning Conditioner | Vegan Formula with Vegetable Proteins Jojoba Oil and Violet Pigments to Replenish Restore and Reduce Yellow Tones in Blonde Hair 8 Fl Oz 1-Pack**XMONDO**$26.42**4.2★**— 6%**](https://www.amazon.com/dp/B09QHDM7SR) [**XMONDO Supernova Blonde Toning Reparative Mask Tones Repairs & Hydrates Vegan with Jojoba Oil 7.95 oz**XMONDO**$27.83**4.2★**— 0%**](https://www.amazon.com/dp/B0BPYYL28J) [**XMONDO Hair Supernova Blonde Toning Leave-In Foam Vegan Formula Hair Toner Foam for Reducing Brassy and Yellow Tones on Blonde Highlighted and Gray Colors 6.7 Fl. Oz**XMONDO**$28.03**4.0★**— 2%**](https://www.amazon.com/dp/B0BPYYF3FH)
**~~View all trending →~~**
## **What buyers say about supernova blonde toning leave-in foam**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**21%
*“Smells Great”*
**Soft Feel**14%
*“hair is soft”*
**Brightness/Shine/Glow**9%
*“My hair is 🌞 brighter”*
**Suitability Colored Hair**9%
*“got the perfect light ash blonde I wanted”*
**Color**7%
*“Perfect color”*
**Moist/Dry**4%
*“helped with dryness”*
**Ease Of Application**4%
*“its super easy to apply”*
**Ease Of Use**3%
*“Its easy and effective”*
**Value For Money**3%
*“Great value”*
**Quality-Overall**3%
*“Mondo products are the best”*
### **What buyers complain about **
**Moist/Dry**15%
*“Disappointed, not hydrating”*
**Color**12%
*“not left it purple”*
**Value For Money**10%
*“Not worth the price”*
**Suitability Colored Hair**8%
*“Im mega bummed that my hair turned purple. when I didnt want it purple at this time”*
**Adhesion/Stickiness**8%
*“Very sticky and not effective”*
**Functionality-Overall**7%
*“Bad results”*
**Suitability Short Hair**4%
*“I used it 3 times it feels heavy on the hair”*
**Hair Related**4%
*“this last time within 5 minutes my hair didnt tone”*
**Allergies**3%
*“left my hair feeling gross”*
**Advertised Vs Actual Product**3%
*“Not a good product for my hair, misleading”*
### **Top return reasons **
**Functionality-Overall**22%
**Advertised Vs Actual Product**12%
**Suitability Colored Hair**10%
**Leak-Proof**9%
**Color**8%
**Hair Related**7%
**Suitability Short Hair**5%
**Moist/Dry**4%
**Damage/Burn Hair**3%
**Adhesion/Stickiness**3%
## **Common questions**
- **Is supernova blonde toning leave-in foam profitable to sell on Amazon United States?**
- The niche generates $27K/yr across 6 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +34.4%. Flapen's verdict: Skip it (48/100).
- **How competitive is the supernova blonde toning leave-in foam niche?**
- 1 brands and 2 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in supernova blonde toning leave-in foam?**
- Top complaints mined from reviews: Moist/Dry, Color, Value For Money. The return rate is 1.9%.
- **When does demand for supernova blonde toning leave-in foam peak?**
- Demand peaks in Feb–Jun–Aug; the busiest month runs 3.1× the quietest.
- **What does it cost to enter the supernova blonde toning leave-in foam niche?**
- Listings span $16.95–$28.79; the average listing price is $25.98 (sweet spot $15–$100). The average incumbent carries 286 reviews — the moat a new listing must climb.
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