---
title: "Products — supergoop kids - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/supergoop-kids/products"
last_updated: "2026-08-09T23:10:05.156Z"
locale: en
meta:
  description: "Niche score 50/100 · $5K/yr market · 5K searches/yr · $25.30 avg price. A small market ($5K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $5K/yr market · 5K searches/yr · $25.30 avg price. A small market ($5K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — supergoop kids - Flapen"
---

# **supergoop kids**

**Worth a look**

Shows low returns (0.4%), but a small market ($5K/yr) keeps it on the watch list.

Market size 1Growth 95Conversion 52Competition 33Returns 98Price range 88Avg price 95Brand share 4Review moat 43Quality gap 35

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Growth**

**Incredible****+110.9%**

90-day search growth — must beat 0% to launch

**Avg price**

**Incredible****$25.30**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$10.93–$57.95**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****4.3%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****2,223.63**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****65%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

**Market size**

**Bad****$5K**

$5K/yr · 5K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)")

## Products