---
title: "Spiral Hair Ties — $446K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/spiral-hair-ties"
last_updated: "2026-08-10T04:10:31.610Z"
locale: en
meta:
description: "Niche score 49/100 · $446K/yr market · 1.1M searches/yr · $8.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $446K/yr market · 1.1M searches/yr · $8.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Spiral Hair Ties — $446K/yr Amazon US Niche (2026) - Flapen"
---
# **spiral hair ties**
**Skip it**
Prices mostly outside the sweet spot ($3.43–$14.40) — this niche doesn't clear our bar today.
Market size 57Growth 36Conversion 56Competition 80Returns 90Price range 0Avg price 24Brand share 26Review moat 21Quality gap 33
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Competition**
**Great****35%**
top-5 click share — an open shelf
**Market size**
**Good****$446K**
$446K/yr · 1.1M searches
**Conversion**
**Good****4.7%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+8.5%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Bad****$8.53**
avg listing price — sweet spot $15–$100
**Review moat**
**Bad****11,398.44**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Bad****$3.43–$14.40**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, spiral hair ties is a $446K/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jun. Verdict: Skip it — 49/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **spiral hair ties market data**
- **Units sold / yr**
- **50K–60K**
- avg 750–1,000/product
- **Revenue / yr**
- **$427K–$512K**
- units × avg price
- **Conversion rate**
- **4.7%**
- **Avg BSR**
- **#350**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **77%**
- **Out of stock**
- **5.5%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **148 days**
## **Competition & brand share**
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
**Brands**
**15 **▲rising
**Sellers**
**47**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**35%**
Top 20: 75%
**Open market**
**8%**
- Teleties52% - Kitsch18% - invisibobble9% - JessLab6% - Teqifu4% - TIZZYT3% - Open — no brand owns it (9 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +8.5% search growth over the last 90 days.
35K25KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/spiral-hair-ties/trend)
## **Top spiral hair ties search terms**
- **teleties**491K/yr+11.5%1.9% conv. - **spiral hair ties**235K/yr+6.5%6.5% conv. - **coil hair ties**57K/yr+7.0%8.1% conv. - **invisibobble**52K/yr+32.5%4.9% conv. - **invisibobble hair ties**38K/yr+11.9%6.9% conv. - **spiral coil hair ties**23K/yr-30.7%8.3% conv. - **teleties hair tie**39K/yr-24.1%2.9% conv. - **teleties small**26K/yr+1.6%2.8% conv. - **hair ties spiral**22K/yr+4.3%8.8% conv. - **spiral hair tie**18K/yr+13.9%4.8% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/spiral-hair-ties/search-terms)
## **Top spiral hair ties products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$13K6%$27K9%$40K12%$53K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TELETIES - Spiral Hair Coils - Ponytail Holder Hair Ties for Women - Phone Cord Hair Ties - Strong Grip No Rip Water Resistant No Crease Hair Tie Coils - 3 pack (Small Tortoise)**Teleties**$7.81**4.7★3,081 rev](https://www.amazon.com/dp/B07KY1SMKT) [2**Kitsch Spiral Hair Ties for Women Coiled Plastic Hair Ties No Damage Ponytail Holders for Thick and Thin Hair Creaseless and Dent-Free Phone Cord Style | Ideal Gifts for Women - Brunette 8 Pcs**Kitsch**$7.24**4.5★86,768 rev](https://www.amazon.com/dp/B07FP3686J) [3**TELETIES - Small Spiral Hair Coils - For Thin-Medium Hair - Ponytail Holder for Women - Phone Cord Hair Ties - Strong Grip No Rip Water Resistant No Crease - Spring - 3 pack - Spring Splash**Teleties**$7.80**4.7★45 rev](https://www.amazon.com/dp/B0GHQR6SMR) [4**invisibobble Original Traceless Spiral Hair Ties - Pack of 8 Crystal Clear and Pretzel Brown - Strong Elastic Grip Coil Accessories for Women - Non Soaking - Gentle for Girls Teens and Thick Hair**invisibobble**$8.15**4.5★21,273 rev](https://www.amazon.com/dp/B091XR57NN) [5**JessLab Spiral Hair Ties for Women 10-Pack Traceless No-Damage Ponytail Holders Coils Hair Bands for Girls Assorted Colors**JessLab**$6.59**4.6★2,622 rev](https://www.amazon.com/dp/B0CLL2Q22F)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**TELETIES - Small Spiral Hair Coils - For Thin-Medium Hair - Ponytail Holder for Women - Phone Cord Hair Ties - Strong Grip No Rip Water Resistant No Crease - Spring - 3 pack - Spring Splash**Teleties**$7.80**45 rev5mo ago](https://www.amazon.com/dp/B0GHQR6SMR) [**TELETIES - Small Spiral Hair Coils - For Thin-Medium Hair - Ponytail Holder for Women - Phone Cord Hair Ties - Strong Grip No Rip Water Resistant No Crease - Spring - 3 pack - Soft Surf**Teleties**$7.76**45 rev5mo ago](https://www.amazon.com/dp/B0GHQQNH7B) [**TELETIES - Small Spiral Hair Coils - For Thin-Medium Hair - Ponytail Holder for Women - Phone Cord Hair Ties - Strong Grip Water Resistant No Crease - Fall Collection - 3 pack - Sage It Aint So**Teleties**$7.48**96 rev11mo ago](https://www.amazon.com/dp/B0FJQ77HCV) [**TELETIES - Medium Flat Round Clip - Strong Grip Bendable Teeth Comfortable Curved Design - For Lying Down Yoga Driving & More - Ideal for Medium-Thick Hair - For All Hair Textures - Tortoise**Teleties**$12.54**887 rev2y ago](https://www.amazon.com/dp/B0CV2F9VH2) [**TELETIES - Small Flat Round Clip - Strong Grip Bendable Teeth Comfortable Curved Design - For Lying Down Yoga Driving & More - Ideal for Thin-Medium Hair - For All Hair Textures - Tortoise**Teleties**$10.56**1,368 rev2y ago](https://www.amazon.com/dp/B0CV2GMSR8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**TELETIES - Small Spiral Hair Coils - For Thin-Medium Hair - Ponytail Holder for Women - Phone Cord Hair Ties - Strong Grip No Rip Water Resistant No Crease - Spring - 3 pack - Soft Surf**Teleties**$7.76**4.7★**▲ 235%**](https://www.amazon.com/dp/B0GHQQNH7B) [**TELETIES - Spiral Hair Coils - Ponytail Holder Hair Ties for Women - Phone Cord Hair Ties - Strong Grip No Rip Water Resistant No Crease Hair Tie Coils - 3 pack (Small Tortoise)**Teleties**$7.81**4.7★**▲ 219%**](https://www.amazon.com/dp/B07KY1SMKT) [**TELETIES - Small Spiral Hair Coils - For Thin-Medium Hair - Ponytail Holder for Women - Phone Cord Hair Ties - Strong Grip No Rip Water Resistant No Crease - Spring - 3 pack - Spring Splash**Teleties**$7.80**4.7★**▲ 170%**](https://www.amazon.com/dp/B0GHQR6SMR) [**TELETIES - Spiral Hair Coils - Ponytail Holder Hair Ties for Women - Phone Cord Hair Ties - Strong Grip No Rip Water Resistant No Crease Hair Tie Coils - 3 pack (Large Tortoise)**Teleties**$9.29**4.7★**▲ 144%**](https://www.amazon.com/dp/B07KLNPDR8) [**TELETIES - Medium Hair Clip - Strong Grip Bendable Teeth Comfortable Curved Design - Ideal for Medium-Thick Hair - For All Hair Textures - Jet Black**Teleties**$12.59**4.6★**▲ 29%**](https://www.amazon.com/dp/B0B41VYD58)
**~~View all trending →~~**
## **What buyers say about spiral hair ties**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**12%
*“It feels well made”*
**Suitability Straight Hair**11%
*“Great for fine hair”*
**Hair Styling**9%
*“Holds hair good”*
**Durability**9%
*“Durable”*
**Comfort-Overall**8%
*“Its very comfortable”*
**Color**5%
*“Love the color”*
**Value For Money**5%
*“Worth the money”*
**Ease Of Use**4%
*“Its super simple to clip in”*
**Size-Overall**4%
*“Correct size”*
**Advertised Vs Actual Product**4%
*“As advertised”*
### **What buyers complain about **
**Size-Overall**18%
*“Really small”*
**Suitability Short Hair**9%
*“Not for thick hair”*
**Durability**7%
*“Not Durable”*
**Suitability Long Hair**7%
*“it was not big enough for my hair”*
**Stretchability/Expandability/Elasticity**6%
*“Not as much stretch as some others”*
**Hair Related**4%
*“Doesnt really hold my hair up as expected”*
**Quality-Overall**3%
*“Feel of cheap quality”*
**Advertised Vs Actual Product**3%
*“Very deceiving”*
**Value For Money**3%
*“Waste of money”*
**Color**3%
*“Wrong color”*
### **Top return reasons **
**Size-Overall**38%
**Suitability Long Hair**13%
**Suitability Short Hair**12%
**Advertised Vs Actual Product**6%
**Grip**5%
**Suitability Straight Hair**3%
**Color**3%
**Functionality-Overall**3%
**Defective Material/Parts**2%
**Quality-Overall**2%
## **Common questions**
- **Is spiral hair ties profitable to sell on Amazon United States?**
- The niche generates $446K/yr across 48 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is +8.5%. Flapen's verdict: Skip it (49/100).
- **How competitive is the spiral hair ties niche?**
- 15 brands and 47 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in spiral hair ties?**
- Top complaints mined from reviews: Size-Overall, Suitability Short Hair, Durability. The return rate is 1.2%.
- **When does demand for spiral hair ties peak?**
- Demand peaks in Jun; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the spiral hair ties niche?**
- Listings span $3.43–$14.40; the average listing price is $8.53 (sweet spot $15–$100). The average incumbent carries 11,398 reviews — the moat a new listing must climb.
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