---
title: "Spicule — $55K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/spicule"
last_updated: "2026-08-10T01:17:51.291Z"
locale: en
meta:
description: "Niche score 44/100 · $55K/yr market · 66K searches/yr · $20.39 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $55K/yr market · 66K searches/yr · $20.39 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Spicule — $55K/yr Amazon US Niche (2026) - Flapen"
---
# **spicule**
**Skip it**
A small market ($55K/yr) — this niche doesn't clear our bar today.
Market size 14Growth 44Conversion 51Competition 31Returns 85Price range 84Avg price 88Brand share 18Review moat 27Quality gap 48
**Avg price**
**Great****$20.39**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.5%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$8.96–$52.87**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.1%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+15.3%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****66%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****3,753.76**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****93%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$55K**
$55K/yr · 66K searches
According to Flapen's Amazon United States niche tracking, spicule is a $55K/yr Amazon United States market (66K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 44/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **spicule market data**
- **Units sold / yr**
- **3K–3K**
- avg 100–250/product
- **Revenue / yr**
- **$51K–$61K**
- units × avg price
- **Conversion rate**
- **4.1%**
- **Avg BSR**
- **#855**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **94%**
- **Out of stock**
- **4.5%**
- **Avg brand age**
- **25 months**
- **Avg seller age**
- **127 days**
## **Competition & brand share**
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▲rising
**Sellers**
**37**
**Top-5 brand share**
**93%**
Top 20: 100%
**Top-5 click share**
**66%**
Top 20: 100%
**Open market**
**5%**
- VT COSMETICS52% - medicube19% - Dr.Melaxin10% - APRILSKIN9% - Mary&May3% - DTTLYKSYBHJ2% - Open — no brand owns it (3 brands, 5%)
## **Demand**
Weekly Amazon search volume, last 45 weeks — +15.3% search growth over the last 90 days.
2K2KSpike '25Black Friday '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/spicule/trend)
## **Top spicule search terms**
- **spicule serum**22K/yr+8.9%3.1% conv. - **spicule**16K/yr+1.9%1.3% conv. - **reedle shot cream 700ml**6K/yr+73.2%5.0% conv. - **spicule skincare**4K/yr+140.2%1.6% conv. - **needle shot 700**6K/yr+11.8%7.1% conv. - **reedle shot 700**6K/yr-25.8%6.7% conv. - **aprilskin txa**2K/yr+72.3%3.8% conv. - **vt reedle shot korean skincare 1000**1K/yr+26.4%6.5% conv. - **april skin txa**1K/yr+15.8%4.5% conv. - **vt cosmetics cica reedle shot 700**1K/yr+7.5%12.2% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/spicule/search-terms)
## **Top spicule products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$5K20%$11K30%$16K40%$22K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**VT COSMETICS CICA Reedle Shot 700 Spicule Microneedling Serum for Pore Care&Exfoliation Exosome&Centella Asiatica for Glass Skin Acne&Blemish Care Korean Liquid Skin Booster (1 Fl Oz / 30ml)**VT COSMETICS**$26.74**4.5★12,341 rev](https://www.amazon.com/dp/B0C2TSK62Y) [2**VT COSMETICS CICA Reedle Shot 100 Spicule Microneedling Serum for Pore Care & Exfoliation Exosome Centella Asiatica for Glass Skin Skin Texture Korean Liquid Skin Booster (1.69 Fl Oz / 50ml)**VT COSMETICS**$20.30**4.5★12,341 rev](https://www.amazon.com/dp/B0C2TQ24VY) [3**Dr.Melaxin Cyano Pink Spicule Serum with Vitamin B12 Liquid Microneedle Facial Treatment for Enlarged Pores Niacinamide for Texture Refining & Renewal 1.01 fl.oz**Dr.Melaxin**$20.48**4.4★1,227 rev](https://www.amazon.com/dp/B0D9W15N21) [4**medicube Exosome Shot PDRN Pink Collagen 7 500 PPM Spicule Facial Serum**medicube**$19.44**4.6★2,144 rev](https://www.amazon.com/dp/B0DQCLFJCB) [5**APRILSKIN TXA Niacinamide Toning Shot 99 Spicule Facial SerumSkin Booster Serum for Brightening and Pore Care99% High-Purity Tranexamic Acid 3% + Niacinamide 5%Korean Skin Care1.01 fl. oz.**APRILSKIN**$12.35**4.5★420 rev](https://www.amazon.com/dp/B0DY4W4WZK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**PUREGRAM Collagen Booster Shot 100 Ampoule Daily Spicule Microneedling Collagen Serum for Skin Texture Elasticity Look & Healthy Glow with Bakuchiol Korean Skincare (0.07 fl oz x 6)**PUREGRAM**$15.15**9 rev5mo ago](https://www.amazon.com/dp/B0GDJXDJJ2) [**Mary&May Spicule Collagen PDRN Cream Korean Plumping Night Cream 0.53 oz**Mary&May**$13.48**80 rev8mo ago](https://www.amazon.com/dp/B0FXWVB7RT) [**Cyano Pink Spicule & Vitamin B12 Face Serum Daily Moisturizer to Promote Smoother Skin & a Radiant Complexion 1.01 oz**DTTLYKSYBHJ**$8.96**17 rev8mo ago](https://www.amazon.com/dp/B0FXWWYJNB) [**SKIN1004 Matrixyl 10% Boosting Shot Ampoule Volufiline & Hyaluronic Acid Serum for Face Spicule for Deep Hydration & Firming Moisture Volume Care for Under Eye Korean Skin Care 1.01fl.oz / 30ml**SKIN1004**$17.13**868 rev11mo ago](https://www.amazon.com/dp/B0FDTVXBXS) [**APRILSKIN TXA Niacinamide Toning Shot 99 Spicule Facial SerumSkin Booster Serum for Brightening and Pore Care99% High-Purity Tranexamic Acid 3% + Niacinamide 5%Korean Skin Care1.01 fl. oz.**APRILSKIN**$12.35**420 rev1y ago](https://www.amazon.com/dp/B0DY4W4WZK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**PUREGRAM Collagen Booster Shot 100 Ampoule Daily Spicule Microneedling Collagen Serum for Skin Texture Elasticity Look & Healthy Glow with Bakuchiol Korean Skincare (0.07 fl oz x 6)**PUREGRAM**$15.15**4.1★**▲ 184%**](https://www.amazon.com/dp/B0GDJXDJJ2) [**SKIN1004 Matrixyl 10% Boosting Shot Ampoule Volufiline & Hyaluronic Acid Serum for Face Spicule for Deep Hydration & Firming Moisture Volume Care for Under Eye Korean Skin Care 1.01fl.oz / 30ml**SKIN1004**$17.13**4.4★**▲ 139%**](https://www.amazon.com/dp/B0FDTVXBXS) [**Cyano Pink Spicule & Vitamin B12 Face Serum Daily Moisturizer to Promote Smoother Skin & a Radiant Complexion 1.01 oz**DTTLYKSYBHJ**$8.96**4.5★**▲ 134%**](https://www.amazon.com/dp/B0FXWWYJNB) [**Mary&May Spicule Collagen PDRN Cream Korean Plumping Night Cream 0.53 oz**Mary&May**$13.48**4.4★**▲ 98%**](https://www.amazon.com/dp/B0FXWVB7RT) [**VT COSMETICS CICA Reedle Shot 50 Spicule Microneedling Serum for Pore Care & Exfoliation Exosome Centella Asiatica for Glass Skin Smooth Texture Korean Liquid Skin Booster (1.69 Fl Oz / 50ml)**VT COSMETICS**$17.32**4.5★**▲ 84%**](https://www.amazon.com/dp/B0CPY3Y418)
**~~View all trending →~~**
## **What buyers say about spicule**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Suitability Combination Skin**16%
*“Visible improvement of skin texture”*
**Quality-Overall**13%
*“Excellent product”*
**Soft Feel**10%
*“Soft skin”*
**Value For Money**7%
*“Great value”*
**Moist/Dry**6%
*“Very hydrating”*
**Efficiency**5%
*“Product is effective”*
**Absorbency**5%
*“absorbed nicely”*
**Brightness/Shine/Glow**4%
*“It brings out a natural glow”*
**Suitability Dry Skin**4%
*“Helps my moisturizer absorb better”*
**Symptom Reduction**3%
*“My redness has almost disappeared”*
### **What buyers complain about **
**Allergies**19%
*“Allergic reaction”*
**Skin Health**12%
*“Terrible and will damage your skin”*
**Value For Money**5%
*“Waste of money”*
**Functionality-Overall**5%
*“Didn't work for me”*
**Sensitivity-Overall**4%
*“Burning for sensitive skin”*
**Size-Overall**2%
*“Small”*
**Ease Of Application**2%
*“Prickly when applied”*
**Smell**2%
*“It does not have a scent”*
**Suitability Dry Skin**2%
*“Make skin dry and irritated”*
**Advertised Vs Actual Product**2%
*“Not as described”*
### **Top return reasons **
**Functionality-Overall**18%
**Advertised Vs Actual Product**13%
**Value For Money**10%
**Skin Health**9%
**Leak-Proof**5%
**Texture/Consistency-Overall**4%
**Product Condition**4%
**Motor Power**4%
**Defective Material/Parts**3%
**Suitability Combination Skin**2%
## **Common questions**
- **Is spicule profitable to sell on Amazon United States?**
- The niche generates $55K/yr across 17 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is +15.3%. Flapen's verdict: Skip it (44/100).
- **How competitive is the spicule niche?**
- 9 brands and 37 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 93% of demand.
- **What do buyers complain about in spicule?**
- Top complaints mined from reviews: Allergies, Skin Health, Value For Money. The return rate is 1.5%.
- **What does it cost to enter the spicule niche?**
- Listings span $8.96–$52.87; the average listing price is $20.39 (sweet spot $15–$100). The average incumbent carries 3,754 reviews — the moat a new listing must climb.
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