---
title: "Trend — south of france bar soap - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/south-of-france-bar-soap/trend"
last_updated: "2026-08-06T01:46:04.696Z"
locale: en
meta:
  description: "Niche score 54/100 · $61K/yr market · 63K searches/yr · $16.47 avg price. A small market ($61K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $61K/yr market · 63K searches/yr · $16.47 avg price. A small market ($61K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — south of france bar soap - Flapen"
---

# **south of france bar soap**

**Worth a look**

Shows low returns (0.4%), but a small market ($61K/yr) keeps it on the watch list.

Market size 15Growth 33Conversion 66Competition 82Returns 98Price range 71Avg price 79Brand share 42Review moat 33Quality gap 43

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Avg price**

**Great****$16.47**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$5.50–$38.04**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****5.9%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+6.8%**

90-day search growth — must beat 0% to launch

**Review moat**

**Okay****3,181.22**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$61K**

$61K/yr · 63K searches

## Trend