---
title: "Soda Chapstick — $28K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/soda-chapstick"
last_updated: "2026-08-06T15:02:36.099Z"
locale: en
meta:
description: "Niche score 29/100 · $28K/yr market · 62K searches/yr · $8.52 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 29/100 · $28K/yr market · 62K searches/yr · $8.52 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Soda Chapstick — $28K/yr Amazon US Niche (2026) - Flapen"
---
# **soda chapstick**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 7Growth 14Conversion 62Competition 24Returns 97Price range 0Avg price 24Brand share 0Review moat 24Quality gap 42
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****5.4%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****71%**
top-5 click share — a locked-up shelf
**Review moat**
**Bad****5,046.23**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Bad****$8.52**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-21.8%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$28K**
$28K/yr · 62K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****$4.43–$14.60**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, soda chapstick is a $28K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 29/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **soda chapstick market data**
- **Units sold / yr**
- **4K–5K**
- avg 250–500/product
- **Revenue / yr**
- **$34K–$43K**
- units × avg price
- **Conversion rate**
- **5.4%**
- **Avg BSR**
- **#1,038**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **85%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **127 days**
## **Competition & brand share**
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▼falling
**Sellers**
**75**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**71%**
Top 20: 100%
**Open market**
**0%**
- Lip Smacker82% - Taste Beauty11% - Lip Smackers4% - EXPRESSIONS3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -21.8% search growth over the last 90 days.
15K10KSpike '24Holiday '24Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 11.1×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/soda-chapstick/trend)
## **Top soda chapstick search terms**
- **soda chapstick**12K/yr-17.7%5.4% conv. - **soda lip balm**11K/yr-23.4%2.2% conv. - **coca cola lip balm**7K/yr-18.4%4.9% conv. - **coca cola chapstick**6K/yr-15.4%7.7% conv. - **coca cola lip smackers**6K/yr-23.6%6.3% conv. - **coke lip balm**4K/yr-14.4%5.0% conv. - **coke chapstick**4K/yr-19.7%7.6% conv. - **soda lip gloss**3K/yr-18.1%1.6% conv. - **soda flavored chapstick**3K/yr-43.8%7.8% conv. - **mountain dew lip balm**4K/yr-41.7%1.6% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/soda-chapstick/search-terms)
## **Top soda chapstick products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$3K20%$6K30%$9K40%$11K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lip Smacker Coca-Cola Flavored Balm 8 Count Flavors Coke Cherry Vanilla Sprite Root Beer Orange Fanta Grape Strawberry Fanta**Lip Smacker**$7.89**4.8★40,255 rev](https://www.amazon.com/dp/B00CXK623E) [2**Lip Smacker Coca Cola Collection Lip Balm Flavored Moisturizing Smoothing Soft Shine Hydrating & Protecting Fun Tasty Flavors Cruelty-Free - Classic Coke Bottle**Lip Smacker**$6.00**4.6★5,366 rev](https://www.amazon.com/dp/B09PZTCQ61) [3**Lip Smacker Coca Cola Collection lip balm for kids - Coca-Cola & Sprite trio**Lip Smacker**$9.50**4.7★6,176 rev](https://www.amazon.com/dp/B09N896PPX) [4**Lip Smacker Coca-Cola Bottle Lip Balm Duo Moisturizing & Glossy Finish Featuring Iconic Contour Bottle Design Fun Collectible Gift for All Ages**Lip Smacker**$10.17**4.6★63 rev](https://www.amazon.com/dp/B0F63ZGHJJ) [5**Coca-Cola Mini Can Lip Balm Trio**Lip Smacker**$10.00**4.4★30 rev](https://www.amazon.com/dp/B0GVLSBM6Y)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Coca-Cola Mini Can Lip Balm Trio**Lip Smacker**$10.00**30 rev6mo ago](https://www.amazon.com/dp/B0GVLSBM6Y) [**Lip Smacker Coca-Cola Bottle Lip Balm Duo Moisturizing & Glossy Finish Featuring Iconic Contour Bottle Design Fun Collectible Gift for All Ages**Lip Smacker**$10.17**63 rev1y ago](https://www.amazon.com/dp/B0F63ZGHJJ) [**8pc Pop Gloss - Novelty Soda Fruity Flavored Lip Balm Set-Cute**EXPRESSIONS**$14.60**47 rev1y ago](https://www.amazon.com/dp/B0DBMSWP7C) [**Lip Smacker Coca Cola Collection Lip Balm Flavored Moisturizing Smoothing Soft Shine Hydrating & Protecting Fun Tasty Flavors Cruelty-Free & Vegan - Holiday Classic Cherry Coke**Lip Smacker**$6.22**5,366 rev3y ago](https://www.amazon.com/dp/B0BDD5LG2L) [**Taste Beauty Hershey 8-Pack Lip Balm Might Receive Different Flavors**Taste Beauty**$12.99**181 rev4y ago](https://www.amazon.com/dp/B0CF3VL5QL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Coca-Cola Mini Can Lip Balm Trio**Lip Smacker**$10.00**4.4★**▲ 495%**](https://www.amazon.com/dp/B0GVLSBM6Y) [**Taste Beauty Hershey 8-Pack Lip Balm Might Receive Different Flavors**Taste Beauty**$12.99**4.3★**▲ 40%**](https://www.amazon.com/dp/B0CF3VL5QL) [**8pc Pop Gloss - Novelty Soda Fruity Flavored Lip Balm Set-Cute**EXPRESSIONS**$14.60**3.9★**▲ 21%**](https://www.amazon.com/dp/B0DBMSWP7C) [**Lip Smacker Coca Cola Collection Lip Balm Flavored Moisturizing Smoothing Soft Shine Hydrating & Protecting Fun Tasty Flavors Cruelty-Free & Vegan - Holiday Classic Cherry Coke**Lip Smacker**$6.22**4.6★**▲ 17%**](https://www.amazon.com/dp/B0BDD5LG2L) [**Lip Smacker Coca-Cola Flavored Balm 8 Count Flavors Coke Cherry Vanilla Sprite Root Beer Orange Fanta Grape Strawberry Fanta**Lip Smacker**$7.89**4.8★**▲ 10%**](https://www.amazon.com/dp/B00CXK623E)
**~~View all trending →~~**
## **What buyers say about soda chapstick**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**23%
*“Great scented product”*
**Gifting Purpose**20%
*“Great gift”*
**Moist/Dry**10%
*“Very Nice Moisturizer”*
**Value For Money**8%
*“A great bargain deal”*
**Soft Feel**6%
*“keeps my lips super soft”*
**Quality-Overall**4%
*“The quality is actually pretty good for Lip Balm”*
**Storage Capacity**4%
*“Great stocking stuffers”*
**Ease Of Application**3%
*“I love applying it”*
**Color**3%
*“The balm provides a nice hint of color”*
**Advertised Vs Actual Product**2%
*“As described”*
### **What buyers complain about **
**Smell**19%
*“These are known fragrance allergens”*
**Moist/Dry**16%
*“much dryer than I remember from years back”*
**Durability**11%
*“the caps just fall right off”*
**Value For Money**9%
*“priced too high”*
**Size-Overall**5%
*“These are very small in size”*
**Allergies**2%
*“My lips immediately became itchy and swollen”*
**Hard Feel**2%
*“it was not smooth”*
**Ease Of Use**2%
*“they can be hard to grasp and pull”*
**Quality-Overall**2%
*“Low quality”*
**Advertised Vs Actual Product**2%
*“Arrived not as pictured with doubles of bubble yum, twizzlers, and jolly rancher and none of the other ones”*
### **Top return reasons **
**Advertised Vs Actual Product**56%
**Value For Money**8%
**Smell**7%
**Ingredients-Overall**6%
**Color**4%
**Functionality-Overall**3%
**Size-Overall**3%
**Moist/Dry**3%
**Adhesion/Stickiness**2%
**Texture/Consistency-Overall**2%
## **Common questions**
- **Is soda chapstick profitable to sell on Amazon United States?**
- The niche generates $28K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -21.8%. Flapen's verdict: Skip it (29/100).
- **How competitive is the soda chapstick niche?**
- 4 brands and 75 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in soda chapstick?**
- Top complaints mined from reviews: Smell, Moist/Dry, Durability. The return rate is 0.5%.
- **When does demand for soda chapstick peak?**
- Demand peaks in Nov–Dec; the busiest month runs 11.1× the quietest.
- **What does it cost to enter the soda chapstick niche?**
- Listings span $4.43–$14.60; the average listing price is $8.52 (sweet spot $15–$100). The average incumbent carries 5,046 reviews — the moat a new listing must climb.
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