---
title: "Trend — sheer nail polish - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/sheer-nail-polish/trend"
last_updated: "2026-08-06T20:56:46.491Z"
locale: en
meta:
  description: "Niche score 53/100 · $122K/yr market · 412K searches/yr. A deep review moat (11,420 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $122K/yr market · 412K searches/yr. A deep review moat (11,420 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — sheer nail polish - Flapen"
---

# **sheer nail polish**

**Worth a look**

Shows low returns (0.8%), but a deep review moat (11,420 avg reviews) keeps it on the watch list.

Market size 28Growth 41Conversion 38Competition 85Returns 96Price range 24Avg price 30Brand share 64Review moat 21Quality gap 68

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****67%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+12.5%**

90-day search growth — must beat 0% to launch

**Conversion**

**Okay****3.1%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Okay****$9.62**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****$122K**

$122K/yr · 412K searches

**Price range**

**Bad****$3.32–$18.74**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Bad****11,419.96**

avg incumbent reviews — the moat a new listing must climb

## Trend