---
title: "Search terms — shampoo for purple colored hair - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/shampoo-for-purple-colored-hair/search-terms"
last_updated: "2026-08-06T16:00:28.972Z"
locale: en
meta:
  description: "Niche score 41/100 · $58K/yr market · 77K searches/yr · $38.26 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · $58K/yr market · 77K searches/yr · $38.26 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — shampoo for purple colored hair - Flapen"
---

# **shampoo for purple colored hair**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 15Growth 23Conversion 25Competition 43Returns 87Price range 93Avg price 95Brand share 0Review moat 16Quality gap 76

**Avg price**

**Incredible****$38.26**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$13.87–$68.08**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Bad****2.0%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-3.4%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****20,111.32**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$58K**

$58K/yr · 77K searches

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms