---
title: "Search terms — semi permanent hair color - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/semi-permanent-hair-color/search-terms"
last_updated: "2026-08-07T09:40:19.642Z"
locale: en
meta:
  description: "Niche score 37/100 · $116K/yr market · 344K searches/yr · $10.58 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 37/100 · $116K/yr market · 344K searches/yr · $10.58 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — semi permanent hair color - Flapen"
---

# **semi permanent hair color**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 27Growth 35Conversion 40Competition 30Returns 97Price range 0Avg price 38Brand share 0Review moat 24Quality gap 67

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****3.2%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Okay****$10.58**

avg listing price — sweet spot $15–$100

**Growth**

**Okay****+7.7%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****67%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****$116K**

$116K/yr · 344K searches

**Review moat**

**Bad****6,512.77**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****$7.41–$14.11**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Search terms