---
title: "Seint — $102K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/seint"
last_updated: "2026-08-06T16:52:15.650Z"
locale: en
meta:
  description: "Niche score 33/100 · $102K/yr market · 156K searches/yr · $12.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 33/100 · $102K/yr market · 156K searches/yr · $12.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Seint — $102K/yr Amazon US Niche (2026) - Flapen"
---

# **seint**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 25Growth 23Conversion 61Competition 4Returns 96Price range 56Avg price 53Brand share 0Review moat 17Quality gap 33

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Conversion**

**Good****5.3%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$5.29–$27.35**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$12.38**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$102K**

$102K/yr · 156K searches

**Growth**

**Bad****-4.5%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****18,721**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****96%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, seint is a $102K/yr Amazon United States market (156K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 33/100.

Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **seint market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**6K–8K**</dd><dd>avg 750–1,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$74K–$99K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**5.3%**</dd>

<dt>**Avg BSR**</dt><dd>**#100**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**63 months**</dd>

<dt>**Avg seller age**</dt><dd>**134 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**3 **▲rising

**Sellers**

**66**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**96%**

Top 20: 100%

**Open market**

**0%**

- NYX PROFESSIONAL MAKEUP76% - MAC17% - Kiss7%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -4.5% search growth over the last 90 days.

13K8KSpike '24Spike '25Prime Day '25Black Friday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.5×

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/seint/trend)

## **Top seint search terms**

- **nyx nude truffle**19K/yr+22.2%1.3% conv. - **nyx peekaboo neutral lip liner**15K/yr+13.3%14.7% conv. - **mac cool spice lipliner**17K/yr-5.1%3.1% conv. - **nyx truffle lip liner**12K/yr-19.8%1.1% conv. - **nude truffle**10K/yr+13.6%1.4% conv. - **nude truffle nyx**10K/yr-0.8%1.0% conv. - **mac spice lip liner pencil**12K/yr-18.0%5.8% conv. - **nyx slim lip pencil peekaboo neutral**3K/yr+44.5%14.1% conv. - **cool spice lip liner mac**8K/yr+2.8%2.5% conv. - **nyx nude beige**7K/yr-26.9%1.2% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/seint/search-terms)

## **Top seint products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%$20K40%$41K60%$61K80%$82K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![NYX PROFESSIONAL MAKEUP Slim Lip Pencil Long-Lasting Creamy Lip Liner - Peakaboo Neutral](https://m.media-amazon.com/images/I/31Iavpk053L.jpg)**NYX PROFESSIONAL MAKEUP Slim Lip Pencil Long-Lasting Creamy Lip Liner - Peakaboo Neutral**NYX PROFESSIONAL MAKEUP**$5.74**4.5★52,571 rev](https://www.amazon.com/dp/B07B16HMSM) [2![M.A.C Lip Pencil Spice 1 Count](https://m.media-amazon.com/images/I/11vV-sXX1vL.jpg)**M.A.C Lip Pencil Spice 1 Count**MAC**$24.37**4.6★570 rev](https://www.amazon.com/dp/B0002DNZDE) [3![Kiss New York Professional Slim Long-Wear Lip Liner Pencil Matte Finish](https://m.media-amazon.com/images/I/41PCPBLmIhL.jpg)**Kiss New York Professional Slim Long-Wear Lip Liner Pencil Matte Finish**Kiss**$5.29**4.4★738 rev](https://www.amazon.com/dp/B0BVDGYK6G) [4![NYX PROFESSIONAL MAKEUP Slim Lip Pencil Long-Lasting Creamy Lip Liner - Nude Pink](https://m.media-amazon.com/images/I/31i0MBtaWTL.jpg)**NYX PROFESSIONAL MAKEUP Slim Lip Pencil Long-Lasting Creamy Lip Liner - Nude Pink**NYX PROFESSIONAL MAKEUP**$5.40**4.5★52,571 rev](https://www.amazon.com/dp/B079ZX2WJ7) [5![MAC Lip Pencil - Cool spice (Deep brown mauve) .05 Oz/ 1.45g](https://m.media-amazon.com/images/I/21mFcfjJakL.jpg)**MAC Lip Pencil - Cool spice (Deep brown mauve) .05 Oz/ 1.45g**MAC**$27.35**4.7★14 rev](https://www.amazon.com/dp/B0FKK6GG32)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![MAC Lip Pencil - Cool spice (Deep brown mauve) .05 Oz/ 1.45g](https://m.media-amazon.com/images/I/21mFcfjJakL.jpg)**MAC Lip Pencil - Cool spice (Deep brown mauve) .05 Oz/ 1.45g**MAC**$27.35**14 rev11mo ago](https://www.amazon.com/dp/B0FKK6GG32) [![Kiss New York Professional Slim Long-Wear Lip Liner Pencil Matte Finish](https://m.media-amazon.com/images/I/41PCPBLmIhL.jpg)**Kiss New York Professional Slim Long-Wear Lip Liner Pencil Matte Finish**Kiss**$5.29**738 rev3y ago](https://www.amazon.com/dp/B0BVDGYK6G) [![NYX PROFESSIONAL MAKEUP Slim Lip Pencil Long-Lasting Creamy Lip Liner - Peakaboo Neutral](https://m.media-amazon.com/images/I/31Iavpk053L.jpg)**NYX PROFESSIONAL MAKEUP Slim Lip Pencil Long-Lasting Creamy Lip Liner - Peakaboo Neutral**NYX PROFESSIONAL MAKEUP**$5.74**52,571 rev8y ago](https://www.amazon.com/dp/B07B16HMSM) [![NYX PROFESSIONAL MAKEUP Slim Lip Pencil Long-Lasting Creamy Lip Liner - Nude Pink](https://m.media-amazon.com/images/I/31i0MBtaWTL.jpg)**NYX PROFESSIONAL MAKEUP Slim Lip Pencil Long-Lasting Creamy Lip Liner - Nude Pink**NYX PROFESSIONAL MAKEUP**$5.40**52,571 rev8y ago](https://www.amazon.com/dp/B079ZX2WJ7) [![NYX PROFESSIONAL MAKEUP Suede Matte Lip Liner Velvety-Smooth Long-Lasting Formula For A Defined Lip Makeup Look - Sandstorm (Brown)](https://m.media-amazon.com/images/I/41AXHMLgj8L.jpg)**NYX PROFESSIONAL MAKEUP Suede Matte Lip Liner Velvety-Smooth Long-Lasting Formula For A Defined Lip Makeup Look - Sandstorm (Brown)**NYX PROFESSIONAL MAKEUP**$6.11**5,862 rev9y ago](https://www.amazon.com/dp/B01M9F9UNB)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![NYX PROFESSIONAL MAKEUP Suede Matte Lip Liner Velvety-Smooth Long-Lasting Formula For A Defined Lip Makeup Look - Sandstorm (Brown)](https://m.media-amazon.com/images/I/41AXHMLgj8L.jpg)**NYX PROFESSIONAL MAKEUP Suede Matte Lip Liner Velvety-Smooth Long-Lasting Formula For A Defined Lip Makeup Look - Sandstorm (Brown)**NYX PROFESSIONAL MAKEUP**$6.11**4.6★**▲ 146%**](https://www.amazon.com/dp/B01M9F9UNB) [![Kiss New York Professional Slim Long-Wear Lip Liner Pencil Matte Finish](https://m.media-amazon.com/images/I/41PCPBLmIhL.jpg)**Kiss New York Professional Slim Long-Wear Lip Liner Pencil Matte Finish**Kiss**$5.29**4.4★**▲ 26%**](https://www.amazon.com/dp/B0BVDGYK6G) [![M.A.C Lip Pencil Spice 1 Count](https://m.media-amazon.com/images/I/11vV-sXX1vL.jpg)**M.A.C Lip Pencil Spice 1 Count**MAC**$24.37**4.6★**▲ 19%**](https://www.amazon.com/dp/B0002DNZDE) [![MAC Lip Pencil - Cool spice (Deep brown mauve) .05 Oz/ 1.45g](https://m.media-amazon.com/images/I/21mFcfjJakL.jpg)**MAC Lip Pencil - Cool spice (Deep brown mauve) .05 Oz/ 1.45g**MAC**$27.35**4.7★**▲ 14%**](https://www.amazon.com/dp/B0FKK6GG32) [![NYX PROFESSIONAL MAKEUP Slim Lip Pencil Long-Lasting Creamy Lip Liner - Peakaboo Neutral](https://m.media-amazon.com/images/I/31Iavpk053L.jpg)**NYX PROFESSIONAL MAKEUP Slim Lip Pencil Long-Lasting Creamy Lip Liner - Peakaboo Neutral**NYX PROFESSIONAL MAKEUP**$5.74**4.5★**— 1%**](https://www.amazon.com/dp/B07B16HMSM)

**~~View all trending →~~**

## **What buyers say about seint**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**32%

*“Love the color”*

**Soft Feel**11%

*“its super creamy”*

**Quality-Overall**11%

*“Overall, it's still a really nice lip liner for the price and finish”*

**Value For Money**8%

*“Good bang for your buck”*

**Coverage**7%

*“Great coverage”*

**Durability**7%

*“lasts a long time”*

**Texture/Consistency-Overall**5%

*“Great texture, goes on so smooth and even”*

**Ease Of Use**4%

*“Just as easy as purchasing at the MAC Store”*

**Eyeliner Quality**3%

*“Pretty color I use it as eyeliner for my waterline”*

**Ease Of Application**3%

*“It applies easily”*

### **What buyers complain about **

**Color**46%

*“shade is too dark”*

**Durability**8%

*“Doesnt last”*

**Quality-Overall**7%

*“Not the best”*

**Advertised Vs Actual Product**7%

*“does not appear as described”*

**Thickness**7%

*“My villainously thin lips have been fixed”*

**Moist/Dry**6%

*“The desert in a stick, dry, difficult to apply to lips”*

**Allergies**3%

*“allergic to it”*

**Hard Feel**2%

*“you have to press so hard with the NYX”*

### **Top return reasons **

**Color**67%

**Advertised Vs Actual Product**9%

**Moist/Dry**6%

**Ease Of Application**2%

**Value For Money**2%

**Functionality-Overall**2%

**Quality-Overall**2%

**Hard Feel**1%

**Product Condition**1%

**Weight Light**1%

## **Common questions**

<dl>

<dt>**Is seint profitable to sell on Amazon United States?**</dt><dd>The niche generates $102K/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -4.5%. Flapen's verdict: Skip it (33/100).</dd>

<dt>**How competitive is the seint niche?**</dt><dd>3 brands and 66 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in seint?**</dt><dd>Top complaints mined from reviews: Color, Durability, Quality-Overall. The return rate is 0.8%.</dd>

<dt>**When does demand for seint peak?**</dt><dd>Demand peaks in Aug–Sep; the busiest month runs 2.5× the quietest.</dd>

<dt>**What does it cost to enter the seint niche?**</dt><dd>Listings span $5.29–$27.35; the average listing price is $12.38 (sweet spot $15–$100). The average incumbent carries 18,721 reviews — the moat a new listing must climb.</dd>

</dl>

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