---
title: "Sedal Shampoo — $204K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/sedal-shampoo"
last_updated: "2026-08-06T17:19:44.062Z"
locale: en
meta:
description: "Niche score 45/100 · $204K/yr market · 208K searches/yr · $14.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $204K/yr market · 208K searches/yr · $14.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Sedal Shampoo — $204K/yr Amazon US Niche (2026) - Flapen"
---
# **sedal shampoo**
**Skip it**
Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Market size 40Growth 22Conversion 72Competition 44Returns 87Price range 67Avg price 73Brand share 11Review moat 39Quality gap 35
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$14.75**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****6.6%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$7.49–$30.23**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****59%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$204K**
$204K/yr · 208K searches
**Review moat**
**Okay****2,580.15**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-6.8%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, sedal shampoo is a $204K/yr Amazon United States market (208K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 45/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sedal shampoo market data**
- **Units sold / yr**
- **13K–15K**
- avg 500–750/product
- **Revenue / yr**
- **$184K–$221K**
- units × avg price
- **Conversion rate**
- **6.6%**
- **Avg BSR**
- **#924**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **80%**
- **Out of stock**
- **0.8%**
- **Avg brand age**
- **59 months**
- **Avg seller age**
- **136 days**
## **Competition & brand share**
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▲rising
**Sellers**
**73**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**59%**
Top 20: 100%
**Open market**
**3%**
- Sedal74% - VenusCelia10% - ODOLY5% - SKALA5% - Mishansha2% - Seda2% - Open — no brand owns it (2 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 97 weeks — -6.8% search growth over the last 90 days.
5K3KSpike '24Spike '25 seasonDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/sedal-shampoo/trend)
## **Top sedal shampoo search terms**
- **sedal**65K/yr+10.7%5.7% conv. - **sedal rizos definidos**41K/yr-15.7%8.5% conv. - **sedal crema para peinar**32K/yr-29.5%5.0% conv. - **crema de peinar cabello liso**13K/yr-4.0%1.5% conv. - **crema sedal para rizos definidos**13K/yr-9.2%8.3% conv. - **crema para peinar sedal**7K/yr-16.0%6.7% conv. - **crema para pelo liso**7K/yr-1.1%1.5% conv. - **crema sedal**7K/yr-7.7%7.0% conv. - **crema de peinar sedal**5K/yr-9.3%6.9% conv. - **skala straight hair**4K/yr+0.9%1.8% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/sedal-shampoo/search-terms)
## **Top sedal shampoo products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$20K20%$41K30%$61K40%$81K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sedal Rizos Definidos styling cream 300 ml**Sedal**$8.00**4.7★3,808 rev](https://www.amazon.com/dp/B00LIBML9S) [2**Sedal Curls Defined Hair Comb Cream with Coconut Oil Provitamin B5 Elastin 300ml 2 Pack**Sedal**$15.40**4.8★2,068 rev](https://www.amazon.com/dp/B0711QW8MY) [3**Sedal S.O.S. Ceramides with Micro Ceramides Hair Styling Cream 300 ml**Sedal**$7.49**4.7★1,108 rev](https://www.amazon.com/dp/B006GEU39M) [4**Sedal Rizos Definidos 3 pc Set**Sedal**$20.72**4.6★934 rev](https://www.amazon.com/dp/B00AXEJOQ4) [5**Sedal Hidratacion Anti Nudos Styling Cream 300 ml**Sedal**$8.40**4.6★905 rev](https://www.amazon.com/dp/B01N9J899A)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SKALA 2in1 TREATMENT CREAM DONA 35.3oz**SKALA**$9.12**83 rev1mo ago](https://www.amazon.com/dp/B0F4F1JM8Z) [**Mishansha Girls Boys Hiking Sandals Closed Toe Water Sandals for Kids Non-Slip Lightweight Outdoor Sport Sandal with Adjustable Strap Big Kid 3 Light Pink**Mishansha**$27.92**143 rev6mo ago](https://www.amazon.com/dp/B0GG9L9XQK) [**VenusCelia Womens X+Band Strap Flat Sandal (8 M US Red)**VenusCelia**$30.23**28 rev1y ago](https://www.amazon.com/dp/B0DBML83TF) [**ODOLY Unisex Comfortable Cork Footbed Slide Sandals with Arch Support**ODOLY**$18.52**8,715 rev2y ago](https://www.amazon.com/dp/B0CSMN1X4W) [**VenusCelia Womens Plain Strap Flat Sandal (8 W US Red)**VenusCelia**$30.15**45 rev2y ago](https://www.amazon.com/dp/B0CR3B8SXN)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Mishansha Girls Boys Hiking Sandals Closed Toe Water Sandals for Kids Non-Slip Lightweight Outdoor Sport Sandal with Adjustable Strap Big Kid 3 Light Pink**Mishansha**$27.92**4.6★**▲ 311%**](https://www.amazon.com/dp/B0GG9L9XQK) [**VenusCelia Womens Plain Strap Flat Sandal (8 W US Red)**VenusCelia**$30.15**4.4★**▲ 311%**](https://www.amazon.com/dp/B0CR3B8SXN) [**VenusCelia Womens X+Band Strap Flat Sandal (8 M US Red)**VenusCelia**$30.23**4.0★**▲ 311%**](https://www.amazon.com/dp/B0DBML83TF) [**ODOLY Unisex Comfortable Cork Footbed Slide Sandals with Arch Support**ODOLY**$18.52**4.5★**▲ 288%**](https://www.amazon.com/dp/B0CSMN1X4W) [**SKALA 2in1 TREATMENT CREAM DONA 35.3oz**SKALA**$9.12**4.3★**▲ 266%**](https://www.amazon.com/dp/B0F4F1JM8Z)
**~~View all trending →~~**
## **What buyers say about sedal shampoo**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**16%
*“it smells so pretty”*
**Quality-Overall**12%
*“These shoes are made well”*
**Comfort-Overall**11%
*“Incredibly comfortable shoe”*
**Soft Feel**9%
*“goes on smoothly”*
**Value For Money**8%
*“Definitely worth the price”*
**Size-Overall**6%
*“Fit great, and comfortable enough to be house shoes or outside of the house shoes”*
**Moist/Dry**4%
*“it's incredibly moisturizing”*
**Hair Styling**3%
*“works well for styling”*
**Suitability Curly Hair**3%
*“Great for frizzy hair”*
**Suitability Straight Hair**3%
*“Love it perfect for my everyday hairstyles”*
### **What buyers complain about **
**Smell**11%
*“It doesn't have a strong scent”*
**Size-Overall**9%
*“much bigger than I expected”*
**Durability**7%
*“the are already ripping 3 months later”*
**Allergies**4%
*“I have a ton of allergies”*
**Suitability Short Hair**3%
*“Doesnt work for my hair”*
**Quality-Overall**3%
*“Cheap”*
**Leak-Proof**3%
*“There was some leakage from the container”*
**Moist/Dry**3%
*“most never give enough moisture or weigh my curls down”*
**Functionality-Overall**3%
*“Does not work”*
**Color**2%
*“beware when choosing the color”*
### **Top return reasons **
**Size-Overall**28%
**Feet Fit**21%
**Length**15%
**Color**11%
**Width**4%
**Advertised Vs Actual Product**3%
**Comfort-Overall**2%
**Arch Support**2%
**Leak-Proof**2%
**Value For Money**2%
## **Common questions**
- **Is sedal shampoo profitable to sell on Amazon United States?**
- The niche generates $204K/yr across 20 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -6.8%. Flapen's verdict: Skip it (45/100).
- **How competitive is the sedal shampoo niche?**
- 8 brands and 73 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 96% of demand.
- **What do buyers complain about in sedal shampoo?**
- Top complaints mined from reviews: Smell, Size-Overall, Durability. The return rate is 1.4%.
- **When does demand for sedal shampoo peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the sedal shampoo niche?**
- Listings span $7.49–$30.23; the average listing price is $14.75 (sweet spot $15–$100). The average incumbent carries 2,580 reviews — the moat a new listing must climb.
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