---
title: "Trend — scalp treatment - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/scalp-treatment/trend"
last_updated: "2026-08-10T22:57:54.285Z"
locale: en
meta:
  description: "Niche score 61/100 · $911K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 61/100 · $911K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — scalp treatment - Flapen"
---

# **scalp treatment**

**Worth a look**

Shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 76Growth 17Conversion 57Competition 70Returns 97Price range 70Avg price 67Brand share 85Review moat 18Quality gap 52

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****50%**

top-5 brand share — no brand owns this niche

**Market size**

**Great****$911K**

$911K/yr · 1.3M searches

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****$3.91–$41.07**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$14.04**

avg listing price — sweet spot $15–$100

**Conversion**

**Good****4.8%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****16,908.18**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-15.9%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend