---
title: "Trend — scalp detox - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/scalp-detox/trend"
last_updated: "2026-08-10T20:31:44.337Z"
locale: en
meta:
  description: "Niche score 68/100 · $1.2M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 68/100 · $1.2M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — scalp detox - Flapen"
---

# **scalp detox**

**Worth a look**

Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 81Growth 24Conversion 85Competition 77Returns 97Price range 74Avg price 77Brand share 83Review moat 24Quality gap 52

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.5%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Great****52%**

top-5 brand share — no brand owns this niche

**Market size**

**Great****$1.2M**

$1.2M/yr · 799K searches

**Competition**

**Great****38%**

top-5 click share — an open shelf

**Avg price**

**Great****$15.86**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$5.68–$41.36**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-1.8%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****5,073.34**

avg incumbent reviews — the moat a new listing must climb

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend