---
title: "Trend — salicylic acid - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/salicylic-acid/trend"
last_updated: "2026-08-10T22:26:33.647Z"
locale: en
meta:
  description: "Niche score 51/100 · $3.9M/yr market. Brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $3.9M/yr market. Brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — salicylic acid - Flapen"
---

# **salicylic acid**

**Worth a look**

Shows a $3.9M/yr market, but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.

Market size 97Growth 28Conversion 82Competition 9Returns 97Price range 67Avg price 75Brand share 8Review moat 8Quality gap 43

**Market size**

**Incredible****$3.9M**

$3.9M/yr · 3.0M searches

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.8%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$15.01**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.52–$32.13**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+2.2%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****90%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

**Review moat**

**Bad****34,581.5**

avg incumbent reviews — the moat a new listing must climb

## Trend