---
title: "Trend — rumi eye correct and under eye brightener - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/rumi-eye-correct-and-under-eye-brightener/trend"
last_updated: "2026-08-07T16:50:59.702Z"
locale: en
meta:
  description: "Niche score 52/100 · $35K/yr market · 22K searches/yr. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $35K/yr market · 22K searches/yr. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — rumi eye correct and under eye brightener - Flapen"
---

# **rumi eye correct and under eye brightener**

**Worth a look**

Shows demand growing +620.1% this quarter, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 9Growth 100Conversion 80Competition 3Returns 96Price range 67Avg price 86Brand share 0Review moat 23Quality gap 94

**Growth**

**Incredible****+620.1%**

90-day search growth — must beat 0% to launch

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.0★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Great****$19.45**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****8.1%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$5.64–$33.92**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Bad****7,153**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$35K**

$35K/yr · 22K searches

**Competition**

**Bad****96%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)")

## Trend