---
title: "Trend — roe powder sunscreen - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/roe-powder-sunscreen/trend"
last_updated: "2026-08-10T21:23:24.891Z"
locale: en
meta:
  description: "Niche score 61/100 · $185K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 61/100 · $185K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — roe powder sunscreen - Flapen"
---

# **roe powder sunscreen**

**Worth a look**

Shows searches that convert (15.9% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 37Growth 95Conversion 97Competition 0Returns 95Price range 95Avg price 95Brand share 0Review moat 78Quality gap 82

**Conversion**

**Incredible****15.9%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Incredible****+124.9%**

90-day search growth — must beat 0% to launch

**Returns**

**Incredible****1.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$31.33**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$23.81–$52.78**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Great****448.25**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$185K**

$185K/yr · 37K searches

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)")

## Trend