---
title: "Rio Radiance Sol De Janeiro — $44K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/rio-radiance-sol-de-janeiro"
last_updated: "2026-08-11T01:47:29.670Z"
locale: en
meta:
  description: "Niche score 42/100 · $44K/yr market · 101K searches/yr · $24.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 42/100 · $44K/yr market · 101K searches/yr · $24.12 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Rio Radiance Sol De Janeiro — $44K/yr Amazon US Niche (2026) - Flapen"
---

# **rio radiance sol de janeiro**

**Skip it**

A small market ($44K/yr) — this niche doesn't clear our bar today.

Market size 11Growth 64Conversion 23Competition 14Returns 96Price range 80Avg price 95Brand share 11Review moat 29Quality gap 55

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$24.12**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$10.43–$34.64**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Good****+42.1%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****3,594.58**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Bad****83%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$44K**

$44K/yr · 101K searches

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, rio radiance sol de janeiro is a $44K/yr Amazon United States market (101K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jul–Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **rio radiance sol de janeiro market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**3K–3K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$60K–$72K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.8%**</dd>

<dt>**Avg BSR**</dt><dd>**#67**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**92%**</dd>

<dt>**Out of stock**</dt><dd>**29.7%**</dd>

<dt>**Avg brand age**</dt><dd>**41 months**</dd>

<dt>**Avg seller age**</dt><dd>**123 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**7 **▲rising

**Sellers**

**51**

**Top-5 brand share**

**96%**

Top 20: 100%

**Top-5 click share**

**83%**

Top 20: 100%

**Open market**

**2%**

- Sol de Janeiro72% - Supergoop!9% - Kopari5% - Saltair5% - Hawaiian Tropic5% - Sun Bum2% - Open — no brand owns it (1 brand, 2%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +42.1% search growth over the last 90 days.

7K5KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jul, Nov, Dec · busiest ÷ quietest = 2.7×

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/rio-radiance-sol-de-janeiro/trend)

## **Top rio radiance sol de janeiro search terms**

- **sol de janeiro sunscreen**32K/yr+62.6%0.7% conv. - **sol de janeiro rio radiance**23K/yr+15.2%2.7% conv. - **rio radiance sol de janeiro**22K/yr+16.0%2.1% conv. - **sol de janeiro spf**5K/yr+57.5%0.1% conv. - **rio radiance**7K/yr+24.8%2.1% conv. - **rio de janeiro sunscreen**4K/yr+68.3%0.5% conv. - **rio radiance sunscreen**3K/yr+29.6%0.2% conv. - **sol de janeiro sunscreen spray**3K/yr+137.7%0.4% conv. - **sol de janeiro radiance**2K/yr+32.3%1.6% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/rio-radiance-sol-de-janeiro/search-terms)

## **Top rio radiance sol de janeiro products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$4K20%$9K30%$13K40%$18K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Sol de Janeiro Rio Radiance Cheirosa 87 Hair and Body Fragrance Mist Travel Size 90mL/3.0 fl oz.](https://m.media-amazon.com/images/I/319tPi5kRqL.jpg)**Sol de Janeiro Rio Radiance Cheirosa 87 Hair and Body Fragrance Mist Travel Size 90mL/3.0 fl oz.**Sol de Janeiro**$24.49**4.5★3,762 rev](https://www.amazon.com/dp/B0BWGT98QT) [2![Sol de Janeiro Rio Radiance Cheirosa 87 Hair & Body Fragrance Mist 240mL/8.1 fl oz.](https://m.media-amazon.com/images/I/21SW8vk9KCL.jpg)**Sol de Janeiro Rio Radiance Cheirosa 87 Hair & Body Fragrance Mist 240mL/8.1 fl oz.**Sol de Janeiro**$34.64**4.5★3,762 rev](https://www.amazon.com/dp/B0BWGBD4CJ) [3![Sol de Janeiro Rio Sunset Glow Oil 75ml](https://m.media-amazon.com/images/I/31CRIIHwP3L.jpg)**Sol de Janeiro Rio Sunset Glow Oil 75ml**Sol de Janeiro**$33.99**4.6★2,310 rev](https://www.amazon.com/dp/B0BF46NHWY) [4![Supergoop! PLAY Antioxidant Body Mist w/Vitamin C - 6 fl oz - SPF 50 PA++++ Broad Spectrum Sunscreen - Body Spray - Great for Active Days - Sunny Citrus](https://m.media-amazon.com/images/I/31pSp47QxOL.jpg)**Supergoop! PLAY Antioxidant Body Mist w/Vitamin C - 6 fl oz - SPF 50 PA++++ Broad Spectrum Sunscreen - Body Spray - Great for Active Days - Sunny Citrus**Supergoop!**$21.49**4.6★2,326 rev](https://www.amazon.com/dp/B087HBVDYT) [5![Kopari Rose Gold Sunglaze Sheer Body Mist Sunscreen SPF 42 Infused with Shimmering Body Oil Hydrating Mist Hydrates Brightens Makeup Friendly Gives Skin a Glowy Finish Lightweight](https://m.media-amazon.com/images/I/21Y495307jL.jpg)**Kopari Rose Gold Sunglaze Sheer Body Mist Sunscreen SPF 42 Infused with Shimmering Body Oil Hydrating Mist Hydrates Brightens Makeup Friendly Gives Skin a Glowy Finish Lightweight**Kopari**$33.81**4.0★1,179 rev](https://www.amazon.com/dp/B0CS4NYT3R)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Saltair SPF Body Oil - Broad Spectrum SPF 50 PA++++ Sunscreen. Lightweight Dry Oil with Sun Protection and Moisturizing Kukui & Mongongo Extracts. Pink Beach Scent 4floz Vacation Essential](https://m.media-amazon.com/images/I/31VBDw+7guL.jpg)**Saltair SPF Body Oil - Broad Spectrum SPF 50 PA++++ Sunscreen. Lightweight Dry Oil with Sun Protection and Moisturizing Kukui & Mongongo Extracts. Pink Beach Scent 4floz Vacation Essential**Saltair**$25.46**418 rev1y ago](https://www.amazon.com/dp/B0DBXLH26N) [![Kopari Rose Gold Sunglaze Sheer Body Mist Sunscreen SPF 42 Infused with Shimmering Body Oil Hydrating Mist Hydrates Brightens Makeup Friendly Gives Skin a Glowy Finish Lightweight](https://m.media-amazon.com/images/I/21Y495307jL.jpg)**Kopari Rose Gold Sunglaze Sheer Body Mist Sunscreen SPF 42 Infused with Shimmering Body Oil Hydrating Mist Hydrates Brightens Makeup Friendly Gives Skin a Glowy Finish Lightweight**Kopari**$33.81**1,179 rev2y ago](https://www.amazon.com/dp/B0CS4NYT3R) [![Sun Bum Daily SPF 50 Sunscreen Body Lotion - Broad Spectrum Moisturizing Sunscreen with Vitamin E - Vegan and Hawaii 104 Act Compliant (Without Octinoxate & Oxybenzone) - Dermatologist Tested - 8 oz](https://m.media-amazon.com/images/I/31i5YbvtxRL.jpg)**Sun Bum Daily SPF 50 Sunscreen Body Lotion - Broad Spectrum Moisturizing Sunscreen with Vitamin E - Vegan and Hawaii 104 Act Compliant (Without Octinoxate & Oxybenzone) - Dermatologist Tested - 8 oz**Sun Bum**$20.99**1,872 rev2y ago](https://www.amazon.com/dp/B0CNKXCL4X) [![Supergoop! Glow Oil - 1 fl oz - SPF 50 PA++++ Vitamin E Body Oil + Broad Spectrum Sunscreen Protection - With Marigold Meadowfoam & Grape Seed Extracts](https://m.media-amazon.com/images/I/31d0z7wubyL.jpg)**Supergoop! Glow Oil - 1 fl oz - SPF 50 PA++++ Vitamin E Body Oil + Broad Spectrum Sunscreen Protection - With Marigold Meadowfoam & Grape Seed Extracts**Supergoop!**$17.33**564 rev2y ago](https://www.amazon.com/dp/B0CKGCLXLQ) [![Sol de Janeiro Rio Radiance Cheirosa 87 Hair & Body Fragrance Mist 240mL/8.1 fl oz.](https://m.media-amazon.com/images/I/21SW8vk9KCL.jpg)**Sol de Janeiro Rio Radiance Cheirosa 87 Hair & Body Fragrance Mist 240mL/8.1 fl oz.**Sol de Janeiro**$34.64**3,762 rev3y ago](https://www.amazon.com/dp/B0BWGBD4CJ)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Supergoop! PLAY Antioxidant Body Mist w/Vitamin C - 6 fl oz - SPF 50 PA++++ Broad Spectrum Sunscreen - Body Spray - Great for Active Days - Sunny Citrus](https://m.media-amazon.com/images/I/31pSp47QxOL.jpg)**Supergoop! PLAY Antioxidant Body Mist w/Vitamin C - 6 fl oz - SPF 50 PA++++ Broad Spectrum Sunscreen - Body Spray - Great for Active Days - Sunny Citrus**Supergoop!**$21.49**4.6★**▲ 233%**](https://www.amazon.com/dp/B087HBVDYT) [![Kopari Rose Gold Sunglaze Sheer Body Mist Sunscreen SPF 42 Infused with Shimmering Body Oil Hydrating Mist Hydrates Brightens Makeup Friendly Gives Skin a Glowy Finish Lightweight](https://m.media-amazon.com/images/I/21Y495307jL.jpg)**Kopari Rose Gold Sunglaze Sheer Body Mist Sunscreen SPF 42 Infused with Shimmering Body Oil Hydrating Mist Hydrates Brightens Makeup Friendly Gives Skin a Glowy Finish Lightweight**Kopari**$33.81**4.0★**▲ 106%**](https://www.amazon.com/dp/B0CS4NYT3R) [![Saltair SPF Body Oil - Broad Spectrum SPF 50 PA++++ Sunscreen. Lightweight Dry Oil with Sun Protection and Moisturizing Kukui & Mongongo Extracts. Pink Beach Scent 4floz Vacation Essential](https://m.media-amazon.com/images/I/31VBDw+7guL.jpg)**Saltair SPF Body Oil - Broad Spectrum SPF 50 PA++++ Sunscreen. Lightweight Dry Oil with Sun Protection and Moisturizing Kukui & Mongongo Extracts. Pink Beach Scent 4floz Vacation Essential**Saltair**$25.46**4.1★**▲ 53%**](https://www.amazon.com/dp/B0DBXLH26N) [![Supergoop! Glow Oil - 1 fl oz - SPF 50 PA++++ Vitamin E Body Oil + Broad Spectrum Sunscreen Protection - With Marigold Meadowfoam & Grape Seed Extracts](https://m.media-amazon.com/images/I/31d0z7wubyL.jpg)**Supergoop! Glow Oil - 1 fl oz - SPF 50 PA++++ Vitamin E Body Oil + Broad Spectrum Sunscreen Protection - With Marigold Meadowfoam & Grape Seed Extracts**Supergoop!**$17.33**4.2★**▲ 37%**](https://www.amazon.com/dp/B0CKGCLXLQ) [![Hawaiian Tropic Mineral Powder Sunscreen Brush SPF 30 SPF Powder Sunscreen for Face Brush On Sunscreen Powder for Face Translucent Powder SPF 30 Hawaiian Tropic Sunscreen Powder 0.15 oz](https://m.media-amazon.com/images/I/314I4ziRHZL.jpg)**Hawaiian Tropic Mineral Powder Sunscreen Brush SPF 30 SPF Powder Sunscreen for Face Brush On Sunscreen Powder for Face Translucent Powder SPF 30 Hawaiian Tropic Sunscreen Powder 0.15 oz**Hawaiian Tropic**$14.00**4.2★**▲ 29%**](https://www.amazon.com/dp/B09GXF7KVD)

**~~View all trending →~~**

## **What buyers say about rio radiance sol de janeiro**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Smell**35%

*“the fragrance is amazing”*

**Moist/Dry**8%

*“Very moisturizing”*

**Soft Feel**5%

*“Goes on so smooth”*

**Quality-Overall**5%

*“I purchased this lotion based on the great reviews here on amazon”*

**Brightness/Shine/Glow**4%

*“gives you a beautiful glow”*

**Suitability Combination Skin**3%

*“instantly helped calm my skin”*

**Value For Money**3%

*“Great price”*

**Ease Of Application**3%

*“It applied nicely”*

**Ease Of Use**2%

*“Easy to use”*

**Suitability Hot Weather**2%

*“so this has become part of my daily routine during the hot summer months”*

### **What buyers complain about **

**Smell**19%

*“smells cheap”*

**Value For Money**9%

*“expensive”*

**Allergies**5%

*“Allergic reaction”*

**Size-Overall**4%

*“This is an unexpectedly tiny container”*

**Leak-Proof**4%

*“the bottle just leaks everywhere”*

**Durability**4%

*“Broke after 1 day”*

**Skin Health**3%

*“BURNS MY SKIN”*

**Functionality-Overall**3%

*“doesnt work great”*

**Product Condition**2%

*“Received used product”*

**Ease Of Application**2%

*“hard to apply”*

### **Top return reasons **

**Smell**26%

**Size-Overall**14%

**Leak-Proof**9%

**Product Condition**7%

**Functionality-Overall**6%

**Value For Money**6%

**Advertised Vs Actual Product**5%

**Dispensing Mechanism**3%

**Defective Material/Parts**3%

**Motor Power**3%

## **Common questions**

<dl>

<dt>**Is rio radiance sol de janeiro profitable to sell on Amazon United States?**</dt><dd>The niche generates $44K/yr across 12 tracked products. 90-day search growth is +42.1%. Flapen's verdict: Skip it (42/100).</dd>

<dt>**How competitive is the rio radiance sol de janeiro niche?**</dt><dd>7 brands and 51 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 96% of demand.</dd>

<dt>**What do buyers complain about in rio radiance sol de janeiro?**</dt><dd>Top complaints mined from reviews: Smell, Value For Money, Allergies. The return rate is 0.8%.</dd>

<dt>**When does demand for rio radiance sol de janeiro peak?**</dt><dd>Demand peaks in Jul–Nov–Dec; the busiest month runs 2.7× the quietest.</dd>

<dt>**What does it cost to enter the rio radiance sol de janeiro niche?**</dt><dd>Listings span $10.43–$34.64; the average listing price is $24.12 (sweet spot $15–$100). The average incumbent carries 3,595 reviews — the moat a new listing must climb.</dd>

</dl>

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