---
title: "Rem Beauty — $186K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/rem-beauty"
last_updated: "2026-08-06T10:46:18.396Z"
locale: en
meta:
description: "Niche score 60/100 · $186K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 60/100 · $186K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Rem Beauty — $186K/yr Amazon US Niche (2026) - Flapen"
---
# **rem beauty**
**Worth a look**
Shows a thin review moat (104 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 37Growth 81Conversion 22Competition 78Returns 78Price range 95Avg price 95Brand share 0Review moat 95Quality gap 60
**Review moat**
**Great****104.45**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Incredible****$24.36**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$14.98–$59.20**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Great****+76.2%**
90-day search growth — must beat 0% to launch
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$186K**
$186K/yr · 441K searches
**Conversion**
**Bad****1.7%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, rem beauty is a $186K/yr Amazon United States market (441K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 60/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **rem beauty market data**
- **Units sold / yr**
- **8K–10K**
- avg 250–500/product
- **Revenue / yr**
- **$195K–$244K**
- units × avg price
- **Conversion rate**
- **1.7%**
- **Avg BSR**
- **#411**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **65%**
- **Out of stock**
- **5.1%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **125 days**
## **Competition & brand share**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**1 **▼falling
**Sellers**
**4**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**37%**
Top 20: 87%
**Open market**
**0%**
- r.e.m. beauty100% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 38 weeks — +76.2% search growth over the last 90 days.
35K25KBlack Friday '25Spike '26Prime Day '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/rem-beauty/trend)
## **Top rem beauty search terms**
- **rem beauty**287K/yr+96.5%1.1% conv. - **r.e.m. beauty**57K/yr+115.4%0.7% conv. - **rem beauty wicked**37K/yr-36.7%1.5% conv. - **r e m beauty**6K/yr+71.0%0.9% conv. - **r.e.m beauty**7K/yr+27.2%0.8% conv. - **rem makeup**7K/yr+9.6%0.7% conv. - **rem wicked**10K/yr-39.2%2.6% conv. - **wicked rem beauty**10K/yr-41.4%1.5% conv. - **r.e.m. beauty wicked**9K/yr-61.5%1.3% conv. - **rem wicked makeup**11K/yr-58.5%0.8% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/rem-beauty/search-terms)
## **Top rem beauty products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$7K8%$15K12%$22K16%$30K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**r.e.m. beauty by ariana grande | Essential Drip Glossy Balm in Cherry Cola | High Shine Nourishing Lip Balm | Hydrating Hyaluronic Acid | Smooth Glossy Finish**r.e.m. beauty**$18.34**4.5★69 rev](https://www.amazon.com/dp/B0FQ3BFVMK) [2**r.e.m. beauty by ariana grande | Essential Drip Glossy Balm in Cotton Candy PH | High Shine Nourishing Lip Balm | Hydrating Hyaluronic Acid | Smooth Glossy Finish**r.e.m. beauty**$18.62**4.5★69 rev](https://www.amazon.com/dp/B0FQ387M7W) [3**r.e.m. beauty by ariana grande Eclipse Glow Stick | Cream Color Stick | Buildable Luminous Finish | Long Wearing Comfort | Antioxidant Rich & Hydrating Formula (Fembot)**r.e.m. beauty**$20.94**4.4★49 rev](https://www.amazon.com/dp/B0FQ39P16L) [4**r.e.m. beauty by ariana grande Starlet Lustrous Liquid Eyeshadow in Fembot | High Impact Shimmering Color | Longwearing Crease Resistant Waterproof Formula | Lightweight Feel**r.e.m. beauty**$20.47**3.8★46 rev](https://www.amazon.com/dp/B0FQ3BLN9P) [5**r.e.m. beauty by Ariana Grande Wicked: For Good | Poppy Plumping Lip Gloss | Plum Petals | Instant Plumping Effect for Hydrated Softer and Smoother Lips | Silky Non-Sticky Feel | 0.34 Fl Oz**r.e.m. beauty**$14.98**4.4★234 rev](https://www.amazon.com/dp/B0FGCDZYBQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**r.e.m. beauty by ariana grande | Essential Drip Glossy Balm in Fembot | High Shine Nourishing Lip Balm | Hydrating Hyaluronic Acid | Smooth Glossy Finish**r.e.m. beauty**$18.12**69 rev3mo ago](https://www.amazon.com/dp/B0GTS6FYYP) [**r.e.m. beauty by ariana grande Starlet Lustrous Liquid Eyeshadow in Fembot | High Impact Shimmering Color | Longwearing Crease Resistant Waterproof Formula | Lightweight Feel**r.e.m. beauty**$20.47**46 rev3mo ago](https://www.amazon.com/dp/B0FQ3BLN9P) [**r.e.m. beauty by ariana grande Dreamglow Highlight Serum | Hydrating Lightweight Glow Elixir | Soft Radiant Finish | for Face & Body (Quartz)**r.e.m. beauty**$22.68**39 rev4mo ago](https://www.amazon.com/dp/B0GPSRM2HX) [**r.e.m. beauty by ariana grande Interstellar Highlighter Topper in Miss Neptune | Weightless Silk Powder Highlighter | Multi Dimensional Dewy Shine | Smooth Second Skin Finish**r.e.m. beauty**$25.57**32 rev4mo ago](https://www.amazon.com/dp/B0D9MZW27X) [**r.e.m. beauty by ariana grande | Essential Drip Glossy Balm in Cotton Candy PH | High Shine Nourishing Lip Balm | Hydrating Hyaluronic Acid | Smooth Glossy Finish**r.e.m. beauty**$18.62**69 rev5mo ago](https://www.amazon.com/dp/B0FQ387M7W)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**r.e.m. beauty by ariana grande | Essential Drip Glossy Balm in Fembot | High Shine Nourishing Lip Balm | Hydrating Hyaluronic Acid | Smooth Glossy Finish**r.e.m. beauty**$18.12**4.5★**▲ 181%**](https://www.amazon.com/dp/B0GTS6FYYP) [**r.e.m. beauty by ariana grande On Your Collar Plumping Lip Gloss | High Shine Plumping Gloss | Hydrating Comfort | Iridescent Duochrome Finish (Jelly Sandals)**r.e.m. beauty**$20.59**3.9★**▲ 179%**](https://www.amazon.com/dp/B0GP356PG7) [**r.e.m. beauty by ariana grande Interstellar Highlighter Topper in Miss Neptune | Weightless Silk Powder Highlighter | Multi Dimensional Dewy Shine | Smooth Second Skin Finish**r.e.m. beauty**$25.57**4.9★**▲ 176%**](https://www.amazon.com/dp/B0D9MZW27X) [**r.e.m. beauty by ariana grande Starlet Lustrous Liquid Eyeshadow in Fembot | High Impact Shimmering Color | Longwearing Crease Resistant Waterproof Formula | Lightweight Feel**r.e.m. beauty**$20.47**3.8★**▲ 174%**](https://www.amazon.com/dp/B0FQ3BLN9P) [**r.e.m. beauty by ariana grande On Your Collar Plumping Lip Gloss | High Shine Plumping Gloss | Hydrating Comfort | Iridescent Duochrome Finish (7 Rings)**r.e.m. beauty**$19.96**3.9★**▲ 173%**](https://www.amazon.com/dp/B0GP2VF2CW)
**~~View all trending →~~**
## **What buyers say about rem beauty**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**29%
*“Beautiful colors”*
**Brightness/Shine/Glow**10%
*“Love this Gloss”*
**Quality-Overall**6%
*“Good quality”*
**Soft Feel**5%
*“It feels smooth”*
**Ease Of Application**5%
*“easy application”*
**Suitability Combination Skin**5%
*“It complements my skin tone well”*
**Moist/Dry**4%
*“It is hydrating”*
**Ease Of Use**4%
*“This is also very easy to put on”*
**Smell**4%
*“The perfume smells absolutely amazing”*
**Durability**3%
*“this is high quality and durable”*
### **What buyers complain about **
**Color**8%
*“its really more pink than red”*
**Allergies**5%
*“Apparently were allergic to something in this”*
**Adhesion/Stickiness**4%
*“On the eyes it feels like it all just fails to stick”*
**Thickness**4%
*“thin layer”*
**Value For Money**4%
*“just pricey”*
**Smell**4%
*“dislikes the scent”*
**Moist/Dry**3%
*“My eyelids actually felt dry”*
**Advertised Vs Actual Product**2%
*“The photo they depict is very misleading”*
**Durability**2%
*“just doesn't last well”*
**Size-Overall**2%
*“The stick is small”*
### **Top return reasons **
**Color**40%
**Advertised Vs Actual Product**11%
**Product Condition**7%
**Smell**4%
**Defective Material/Parts**4%
**Value For Money**4%
**Adhesion/Stickiness**4%
**Damage/Burn Hair**4%
**Quality-Overall**4%
**Brightness/Shine/Glow**3%
## **Common questions**
- **Is rem beauty profitable to sell on Amazon United States?**
- The niche generates $186K/yr across 31 tracked products. 15 of 26 products launched in the last 360 days are still selling. 90-day search growth is +76.2%. Flapen's verdict: Worth a look (60/100).
- **How competitive is the rem beauty niche?**
- 1 brands and 4 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in rem beauty?**
- Top complaints mined from reviews: Color, Allergies, Adhesion/Stickiness. The return rate is 1.9%.
- **What does it cost to enter the rem beauty niche?**
- Listings span $14.98–$59.20; the average listing price is $24.36 (sweet spot $15–$100). The average incumbent carries 104 reviews — the moat a new listing must climb.
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