---
title: "Search terms — reef safe sunscreen spray - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/reef-safe-sunscreen-spray/search-terms"
last_updated: "2026-08-10T21:55:59.659Z"
locale: en
meta:
  description: "Niche score 57/100 · $190K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $190K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — reef safe sunscreen spray - Flapen"
---

# **reef safe sunscreen spray**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 38Growth 26Conversion 72Competition 65Returns 100Price range 78Avg price 90Brand share 53Review moat 28Quality gap 57

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$20.96**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$7.14–$43.33**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****6.6%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****73%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****$190K**

$190K/yr · 137K searches

**Review moat**

**Okay****3,722.67**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+0.8%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms